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SpyFu is one of the feature rich tools, but has the Least attractive interface out there. SpyFu provides SEO and PPC spy tool options . Baumatic Contact
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can do throughout the spectrum of SEO tooling, but for this particular review we are focusing on its own ad hoc research capabilities. When a business is looking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Recommendations and management capacities are built in during SpyFu, however I began from the Keyword Research tab.
When testing each instrument, I used exactly the same set of five Keywords to see results differed between each of my competitors. The five keywords I used were internet shopping , digital advertising, pcmag, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that businesses might hunt for (such as publishers such as PCMag) as well as to discover related search results and vulnerable competition websites.
I found that, after conducting searches in my five evaluation terms SpyFu creates and structures its key word benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of associated key words with Page Authority (PA) and Domain Authority (DA) metrics together with stats on price per click (CPC) and keyword difficulty, SpyFu draws a far more apparent correlation with how much cash a key word is worth. After hunting”digital advertising,” for instance, another navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word overview, related keywords, advertiser background, status background, traffic, key word grouping, and SERP analysis. That is only for a single keyword revealing SpyFu will the most granular research into key word data of the tools I tested.
Atop the results, SpyFu gave me not CPC for the Keyword, but a daily and yearly cost breakdown as well as the number of unique advertisers had emerged on the key word in the past year. I got the same degree of cost breakdown when I clicked on the Associated Keyword, which also enabled me to narrow results using a left-hand filter menu to a specific price every day, daily investigation volume, difficulty rating, and more.
In the bottom of the results was the SERP analysis. This broke down each URL from the search results page, even however KWFinder and Moz Pro both provide a much more comprehensive breakdown in this respect. SpyFu focuses on monthly cost, which may or may not be important to your business. Results such as the Advertiser History chart, a long list and complicated diagram of the advertisements appearing on this search page over time, was a bit too from the weeds for me as a novice SEO instrument user. But for advertisers and digital marketers, SpyFu can be a gold mine. Baumatic Contact
With SpyFu Kombat you can look at overlapping and site Certain keywords For up to 3 websites. For your PPC version you may also find a graph which goes back over a period of a couple years demonstrating that the general amount of key words being bid on by all 3 websites. You may also rollover the graph to see keywords specific to just 2 of the websites if you are feeling the 3rd site may not be doing as great a job (or vice versa) as 2 of the other sites. It will also show you the PPC budgets of those sites as well as the amount of organic keywords rank in the top 50 results for keyword.
When you click it will show you the Key words in whatever bucket you click. It is possible to view and download those keywords for your own use. As you can see I’m on the ads tab but the options are similar when you click on the organic tab (on the upper box, the organic one on the underside shows you complete organic keywords).
Switching between the natural tab along with the ppc tab (also as the Total # of organic keywords + PPC ad budget must also give you an notion of which of the larger sites are more to the PPC or SEO side of things which can be a good barometer to check at if you happen to be concentrating on a single area on the other hand.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain name on the home page and also are presented using a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (useful for looking at how a site might break out parts of the principal domain, perhaps a fantastic spot to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Advertisement History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a link to overlapping key words )
– Organic Competitors (with a link to overlapping keywords)
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Baumatic Contact
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within all its three major research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using minimal search volume, CPC, difficulty score, and monthly cost. All these are SpyFu’s four chief metrics where keyword research is worried. On the left of the desk are either the key words you have researched and grouped yourself, or top keyword class tips from SpyFu. At the top right of this desk you can subsequently add chosen key words to lists, or export your chosen keyword as an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 at SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its profound connection between SEO and customer relationship management (CRM). From the List Builder tab, there is a Top Lists section with targeted lists of domain names and keywords like”Domains That Pay the maximum On AdWords,” keywords with the highest CPC. There’s also a list of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technologies: Ad buying platform, affiliate marketing, email marketing, and online shopping cart are a few of the options.
Next to Leading Lists, there’s a dedicated Company Leads tab. This acts exactly the same way You enter keywords and industries, a place, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of leads with this site advertising budget and available contact information that can then be exported to lead management system or your CRM. I’d love to view SpyFu go a step further with this and incorporate its SEO lead lists straight with a stage like Salesforce$75.00 at salesforce.com, but the tool is already ahead of the curve. SEMrush has a beta generation instrument, but that’s the closest any optimization product I tested comes to exactly what SpyFu offers.
However, SpyFu included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for groups that are keyword in countless industries. The templates can be downloaded by users in the SpyFu website and then upload into a AdWords account.
The system also includes SEO campaign management With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated key word research and rank tracking within a campaign. My SpyFu is only accessible paid programs (not the free trial), but it lets you set up multiple jobs tracking grouped keywords plotted against SEO position, traffic worth, ROI, and numerous different metrics. All you have to do is open the My SpyFu menu and include a new job. It is the only and greatest case in this roundup of SEO-focused PM.
There’s also the Tracking tab, which lets you choose Keywords youbegin continuing tracking that keyword ranking changes and reports back with domain positions and’ve identified. Using the tab, I was also able to prepare custom SEO reports in a few straightforward measures: Enter a domain name and choose if to run a document on SpyFu’s suggested domain key words or custom key words. I entered my five custom key words picked up to five competitors’ URLs, then was given the option to run either a report or a recurring report.
That sort of analysis that is competitive is another area where SpyFu stands out, as it also has a tool called”Kombat” that is available in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag along with the tool immediately built an interactive data visualization that revealed where PCMag’s top keywords overlapped with our competitors. There is also what SpyFu calls a”keyword world,” list CPC, CTR, monthly cost, and monthly clicks for core keywords and advocated keywords. This study breakdown is another feature which helps unearth ways for you to acquire an SEO advantage on the competition. Baumatic Contact
With the SEO functionality of its product, SpyFu has introduced a study tool named Nacho Analytics, which provides access to other sites’ web analytics. Through this stage, you can view time-of-day visitors segments, and on-page behavior.
Keyword Advertisement History
You will be shown by keyword Advertisement Background, through color bars often the Keyword appeared in a domain PPC campaign along with any changes in the ad copy (all of which can be exported into excel). It reveals a year’s worth of information and extends back to 2006 via the Bonus History Button.
So it is pretty straightforward, which is exactly what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it’s just”here’s the ad history of this keyword”, plain and simple. If you see a keyword being promoted on by a PPC advertiser consistent then it’s possible to look to apply that ad copy technique to some niche market of that bigger keyword. If I were advertising for”hotels in Oklahoma” I would listen to that which ad copy was successful, over time, for this main/core keyword”resorts”.
Domain Ad History
Domain Ad History is similar to Keyword Ad History except it reveals the Keyword history of a domain.
This tool is useful in looking Your opponents (or bigger players on your niche) and which ones they tried and left (which may be ones for you to prevent out of the gate). All this presumes the domain you are researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic word connections, Publicly available keyword data, and PPC campaign information to come back a list of keywords related to the keyword(s) (up to 10) you enter. You could also filter by CPC, look volume, as you can see, and you might exclude keywords.
For me, I would rather use the Organic key words found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when employed as a competitive search tool versus a keyword search tool. Baumatic Contact
Pricing and Plans
As I just said, SpyFu’s Fundamental plan starts at $33 each Month when billed yearly (or $39 per month ). Though, unlike other tools within this SEO tool inspection roundup, for example Moz Pro and KWFinder$12.00 in KWFinder, SpyFu does not price by search success. All plans have an unlimited number of competitor/domain comparison search results , key word, keyword collection, backlink, and domain name combined with unlimited data export. The functionality that you get with SpyFu for the price is a significant element in the reason we gave it an Editors’ Choice, and the search volumes make the tool even more attractive for ad hoc study that is keyword.
That’s not to say SpyFu does not cap anything. The Basic Program provides you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword positions, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 per month when billed yearly ) bumps contacts and leads to 500 and weekly tracked keyword positions to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. The company has slashed on its pricing because our initial inspection, making it attractive to SMBs.
I find that their tools useful for aggressive research. I do not use Their own Keyword Smart Search explained above but the number of information that They give (in a straightforward fashion) in the price points that they give is quite A wonderful combination. SpyFu makes its way Each project. Baumatic Contact