Background Best Seo Analysis Tool
SpyFu is among the feature rich tools, but has the Least appealing interface on the market. SpyFu offers SEO and PPC spy tool options alongside their keyword search tool. Best Seo Analysis Tool
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is a lot SpyFu can perform throughout the spectrum of SEO tooling, but with this review we are focusing primarily on its ad hoc research capacities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven analysis is your legwork to get pages to rank higher. Management capacities and recommendations are built in during SpyFu, however I started from the Keyword Research tab.
When I used the same set of five Key words to see outcomes differed between every one of my competitors. Were internet shopping , electronic advertising, pcmag, IT consultant, and small business accounting. I chose this combination to simulate real world terms that businesses might hunt for (such as publishers such as PCMag) as well as to find related search results and vulnerable competition websites.
After conducting searches on my five test terms, I found that SpyFu produces and structures its keyword results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of associated key words with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on price per click (CPC) and key word difficulty, SpyFu draws a far more obvious correlation with how much cash a keyword could be worth. After searching”digital advertising,” for example, another navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down to key word summary, related key words, advertiser background, ranking history, traffic, key word grouping, and SERP analysis. That’s only for a single key word revealing how SpyFu does arguably the most granular deep-dive investigation into data of the tools I analyzed.
Atop the primary results, SpyFu gave me not CPC for the Keyword, but a daily and yearly cost breakdown as well as how many unique advertisers had appeared on the key word in the past year. I received the same degree of price breakdown once I clicked on the Associated Keywords tab, which also allowed me to narrow results employing a left-hand filter menu to a particular cost per day, daily investigation volume, difficulty rating, and more.
At the bottom of the key word results was that the SERP analysis. This broke down each URL in the search results page, even however KWFinder and Moz Pro equally provide a much more detailed breakdown in this regard. SpyFu focuses. Results like the Advertiser History graph, a lengthy list and complicated diagram of the ads appearing on this search page as time passes, was a bit too from the weeds for me as a novice SEO tool user. However, for advertisers and marketers, SpyFu can be a gold mine. Best Seo Analysis Tool
With SpyFu Kombat you can look at overlapping and site key words To get up to 3 websites. For the PPC version you may also see a chart which goes over a period of a couple years showing the overall number of key words being bid on by all three sites. You can also rollover the chart to see keywords specific to only two of the sites if you feel the 3rd site might not be doing as good a job (or vice versa) as two of those other sites. It will also show you the PPC budgets of those websites in addition to the amount of organic keywords ranking in the top 50 results for said keyword.
When you click an area of the circle graph it will show you that the Key words in whatever bucket you click, to the right of the graph. You can see and download those key words for your use. As you can see I am on the ads tab but the options are comparable once you click the natural tab (on the upper box, the natural one at the bottom shows you complete organic key words ).
Switching between the natural tab along with the ppc tab (as well as the Overall # of organic keywords + PPC ad budget must also give you an notion of which of the larger sites are more to the PPC or SEO aspect of things that may be a good barometer to look at if you chance to be focusing on one place on the other hand.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain on the home page and also are presented using a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at the way the site might split parts of the main domain, maybe a fantastic place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Ad History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping key words )
– Organic Competitors (with a URL to overlapping keywords)
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend data
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Associated Concepts (based on semantic relationships)
– Categories Best Seo Analysis Tool
Keyword Management and Reviews
Keyword management is baked in to SpyFu through the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table using monthly search volume, CPC, difficulty rating, and monthly cost. All these are SpyFu’s four main metrics where keyword research is concerned. On the left of this table are the key words you’ve researched and booted yourself, or high keyword group tips from SpyFu. On the top right of the desk you can then add selected key words for lists, or export your selected keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is similar to SEMrush$99.95 in SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its deep connection between SEO and client relationship management (CRM). From the List Builder tab, there is a Best Lists section with concentrated lists of domains and keywords like”Assets Which Spend the maximum On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, business, or a specific web-based technology: Ad buying platform, affiliate marketing, email marketing, and internet shopping cart are a few of the choices.
Alongside Top Lists, there is a dedicated Company Leads tab. This acts the exact same way as a keyword search: You enter a place, businesses and key words, and refine outcomes using filters such as AdWords budget and SEO clicks. The search then returns a list of leads with that site advertising budget and contact information that may be exported to your CRM or lead management system. I’d love to see SpyFu proceed a step farther with this and integrate its SEO lead lists straight using a stage like Salesforce$75.00 in salesforce.com, but this instrument is currently ahead of the curve. SEMrush includes a lead generation tool, but that’s the closest comes to exactly what SpyFu offers.
However, SpyFu included AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for groups . The templates can be downloaded by users in the SpyFu website and then upload to a AdWords account.
The system also includes SEO campaign direction Using its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated keyword research and rank tracking in a campaign. My SpyFu is only accessible paid plans (not the free trial), but it lets you install multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous other metrics. All you need to do is open the My SpyFu menu and include a new project. It’s the only and greatest example in this roundup of SEO-focused PM.
There’s also You ‘ve identified and start tracking that reports back together with domain rankings and keyword position changes. Utilizing the webpage, I was also able to prepare custom SEO reports in a few straightforward steps: Enter a domain name then choose if to conduct a document on SpyFu’s suggested custom key words or domain keywords. I entered my five custom key words picked up to five competitors’ URLs, then was given the choice to run a report or a recurring monthly report.
This sort of analysis that is aggressive is another area in which SpyFu stands out, since it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain and the instrument quickly built an interactive data visualization that showed where the top keywords of PCMag overlapped with our opponents. There’s also what SpyFu calls a”keyword universe,” list CPC, CTR, monthly price, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature which will help ways to gain an SEO edge on the competition. Best Seo Analysis Tool
With the SEO performance of its main product, SpyFu has introduced a research tool named Nacho Analytics, which offers access to the internet analytics of different sites. Through this platform, you can view time-of-day visitors segments, and behavior that is on-page.
Keyword Advertisement History
Keyword Advertisement History will show you, via coded bars, how often the Key words appeared in a domain PPC campaign along with any modifications in the ad copy (all of which can be exported into excel). It goes back to 2006 via the Bonus History Button and reveals that a year’s worth of information up front.
So it is pretty straightforward, and that’s what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it is only”here is the advertisement history of the key word”, plain and simple. If you find a key word being advertised on by a PPC advertiser that is fantastic consistent you can look to employ that advertisement copy technique to a market of that bigger keyword. If I had been advertisements for”resorts in Oklahoma” I would listen to that which ad copy has been successful, as time passes, for that main/core key word”hotels”.
Domain Advertisement History
Domain Ad History is similar to Keyword Ad History except it shows the History of a domainname.
This instrument is useful in looking at keywords that have been effective for Your competitors (or bigger players on your market ) and which ones that they attempted and left (which may be ones that you avoid from the gate). All this assumes the domain you’re currently exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic term relationships, Publicly available keyword information, and PPC campaign information to return a list of keywords related to the keyword(s) (up to 10) you input. You can also filter search volume, by CPC as you can see, and you can also exclude key words.
For me, I prefer to use the PPC keywords and the Organic keywords found In either SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a search tool versus a keyword search tool. Best Seo Analysis Tool
Pricing and Plans
Since I mentioned, SpyFu’s Fundamental plan begins at $33 per Month when billed annually (roughly $39 per month ). Though, unlike other tools within this SEO tool inspection roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu doesn’t price by search results. All programs have an infinite number of keyword, keyword collection , domain, backlink, and competitor/domain comparison search results along with unlimited data export. The functionality that you receive with SpyFu for the price is an important factor in why we gave it an Editors’ Choice, along with the search volumes make the tool even more attractive for ad hoc keyword study.
That is not to say SpyFu doesn’t cap anything. The Fundamental Plan gives you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword positions, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 per month when billed annually) lumps leads and contacts to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. The firm has really slashed its pricing.
I find their tools pretty useful for research that is aggressive. I do not use Their own Keyword Smart Search described above but the number of information which They provide (in a straightforward fashion) in the price points they give is quite A combination that is wonderful. SpyFu makes its way Each project. Best Seo Analysis Tool