Background Best Spyfu
SpyFu is among the feature rich tools, but likely has the Least attractive interface out there. SpyFu provides SEO and PPC spy application choices . Best Spyfu
Keyword Search and User Experience
The SpyFu dashboard is smartly laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can perform throughout the spectrum of SEO tooling, but with this particular review we’re focusing on its ad hoc keyword research capacities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven investigation is your legwork to get pages to rank higher. Direction capabilities and recommendations are built in during SpyFu, but I began in the Keyword Research tab.
When I used the same set of five Keywords to observe results differed between every one of my opponents. The five keywords that I used were internet shopping , electronic advertising, pcmag, IT consultant, and small business bookkeeping. I chose this mixture to simulate real world terms that businesses might search for (including publishers like PCMag) and to discover associated search results and vulnerable competition sites.
I discovered that after running searches on my five test terms SpyFu creates and structures its keyword results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of associated keywords with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on price per click (CPC) and key word difficulty, SpyFu brings a far more apparent correlation with exactly how much money a keyword is worth. After hunting”digital advertising,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into keyword summary, related key words, advertiser history, ranking history, traffic, key word grouping, and SERP analysis. That is just for a single keyword revealing SpyFu will the most granular deep-dive investigation into key word data of the tools I analyzed.
Atop the primary results, SpyFu gave me not just CPC for the Key word, but a daily and monthly cost breakdown in addition to the number of unique advertisers had emerged on the key word in the last year. I received the same level of cost breakdown when I clicked on the Associated Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a specific cost per day, daily search volume, difficulty rating, and more.
In the bottom of the results that are key word was that the SERP analysis. This broke down every URL from the search results page, even though KWFinder and Moz Guru equally provide a more detailed breakdown in this respect. SpyFu focuses. Results such as the Advertiser History chart, a lengthy list and complicated diagram of the advertisements appearing on that search page over time, was a bit too in the weeds for me as a newcomer SEO instrument user. However, for advertisers and marketers, SpyFu is a gold mine. Best Spyfu
With SpyFu Kombat you can look at overlapping and website keywords To get up to 3 sites. For your PPC version you may also find a chart which goes back over a span of a few years showing that the general number of key words being bid on by all 3 websites. You can also rollover the chart to find keywords specific to only 2 of the sites if you are feeling the 3rd site might not be doing as great a job (or vice versa) as two of those other sites. It will also show you the PPC budgets of the websites as well as the amount of organic keywords ranking in the top 50 results for said keyword.
When you click it will show you the Key words in whatever bucket you click. You can view and download those key words for your use. As you can see I’m on the advertisements tab however, the choices are similar when you click on the natural tab (on the upper box, the organic one on the underside shows you total organic key words ).
Switching between the organic tab and the ppc tab (also as the Overall # of organic search phrases + PPC ad budget must also give you a good idea of which of the bigger sites are more to the PPC or SEO aspect of things which can be a fantastic barometer to look at if you chance to be focusing on one place on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain on the home page and are presented with a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic with a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (helpful for looking at the way the website might split parts of the principal domain, perhaps a good place to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad Background (links through to complete Keyword Advertisement History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping key words )
– Organic Competitors (with a link to overlapping keywords)
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Related Terms
– Associated Concepts (according to semantic relationships)
– Categories Best Spyfu
Keyword Management and Reviews
Keyword management is baked in to SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are choices in the drop-down menus for both SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table with monthly search volume, CPC, difficulty score, and monthly price. These are SpyFu’s four chief metrics where key word research is concerned. On the left of the desk are the keyword you’ve researched and booted yourself, or high keyword group suggestions from SpyFu. On the top right of this table you can subsequently add chosen key words to lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is much like SEMrush$99.95 in SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its deep link between SEO and client relationship management (CRM). In the List Builder tab, there’s a Best Lists segment with targeted lists of domain names and keywords like”Domains That Spend the Most On AdWords,” keywords with the highest CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are a few of the options.
Alongside Leading Lists, there is a dedicated Company Leads tab. This basically acts exactly the exact same way as a search: You enter a place, key words and businesses, and refine outcomes using filters such as AdWords budget and SEO clicks. The research returns a list of URL leads with that site advertising budget and available contact information that may be exported to your CRM or lead management system. I’d love to view SpyFu go a step further with this and integrate its own SEO lead lists directly with a stage like Salesforce$75.00 at salesforce.com, but the instrument is currently ahead of the curve. SEMrush includes a lead generation instrument, but that’s the closest comes to exactly what SpyFu offers.
But, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten advertisements for groups that are key word in countless businesses. Users may download the templates from the SpyFu site and then upload into an AdWords account.
The system also includes SEO campaign direction With its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for overseeing integrated keyword research and rank monitoring in a campaign. My SpyFu is just accessible paid plans (not the free trial), but it lets you set up multiple projects tracking grouped key words plotted against SEO position, traffic worth, ROI, and numerous different metrics. All you have to do is open the My SpyFu menu and include a new job. It is the greatest and only example in this roundup of built-in, SEO-focused PM.
There’s also You start monitoring that keyword position changes and reports back with domain positions and’ve identified. Using the webpage, I was also able to set up custom SEO reports in a few straightforward measures: Enter a domain name and choose whether or not to run a report on SpyFu’s suggested domain key words or custom key words. I entered my five habit keywords picked up to five competitors’ URLs, then was given the option to run a report or a monthly report.
That sort of analysis is another area in which SpyFu stands outside, since it also has a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat along with the tool built an interactive data visualization that showed where the top key words of PCMag overlapped with our opponents. There is also what SpyFu calls a”key word world,” list CPC, CTR, monthly cost, and monthly clicks to get core keywords and recommended keywords. This research breakdown is just another feature which will help ways for you to gain an SEO edge on the competition. Best Spyfu
Along with the SEO performance of its primary Solution, SpyFu has introduced a study tool called Nacho Analytics, which provides access to the web analytics of other sites. Through this platform, you can see time-of-day visitors, segments, and search-engine behaviour.
Keyword Advertisement History
You will be shown by keyword Advertisement Background, via colour coded bars often the Keyword appeared in a domain PPC campaign along with any changes in the ad copy (all of which can be exported to excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of data.
So it is pretty straightforward, which is what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here is the advertisement history of this key word”, plain and simple. If you find a key word being advertised on by a PPC advertiser that is good persistent then it’s possible to look to employ that advertisement copy technique to a niche market of the larger keyword. If I had been advertisements for”resorts in Oklahoma” I might listen to that which ad copy was successful, over time, for that main/core key word”resorts”.
Domain Ad History
Except it reveals the domain Ad History is similar to Keyword Ad History Key word history of a domainname.
This tool is useful in looking Your competitors (or bigger players in your market ) and which ones they attempted and left (which could be ones that you avoid out of the gate). All this assumes the domain you’re exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu utilizes semantic term connections, Publicly accessible keyword data, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you input. As you can see, you can also filter from CPC, look volume, and you can exclude key words.
For me, I would rather use the PPC keywords as well as the Organic key words found In SpyFu Classic or SpyFu Kombat. I like to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a competitive search instrument versus a search tool. Best Spyfu
Pricing and Strategies
As I just said, SpyFu’s Fundamental plan starts at $33 per Month when billed yearly (or $39 per month ). Though, contrary to other tools within this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 in KWFinder, SpyFu doesn’t cost by search results. All plans have an infinite number of domain name, key word collection, backlink, and competitor/domain comparison search results combined with boundless data export. The performance you receive with SpyFu for your cost is an important factor in why we gave it an Editors’ Choice, along with the boundless search volumes make the instrument even more appealing for ad hoc research.
That is not to say SpyFu doesn’t cap anything. The Fundamental Program provides you a potential of 250 sales leads and domain contacts, and 5,000 weekly monitored keyword positions, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 a month when billed annually) lumps leads and contacts to 500 and weekly monitored keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed yearly, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the company has slashed its pricing.
I find that their tools pretty helpful for search. I do not use Their Keyword Smart Search that They provide (in a simple fashion) at the price points they give is very A combination that is wonderful. SpyFu makes its way into my toolbox on just about Every project. Best Spyfu