Intro Domain Keyword Finder
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu provides SEO and PPC spy tool options . Domain Keyword Finder
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can do across the spectrum of SEO tooling, but with this particular review we’re focusing on its own ad hoc lookup capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Management capabilities and recommendations are built in during SpyFu, however I began from the Keyword Research tab.
When testing each tool, I used the Exact Same set of five Keywords to observe outcomes differed between every one of my competitors. The five keywords that I used were IT consultant , electronic marketing, online shopping, pcmag, and small business accounting. I chose this combination to simulate real world terms that businesses might hunt for (including publishers such as PCMag) and to find related search results and vulnerable competition websites.
I discovered that, after running searches on my five evaluation terms SpyFu produces and structures its keyword benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on cost per click (CPC) and key word difficulty, SpyFu draws a far more apparent correlation with exactly how much cash a key word could be worth. After searching”digital advertising,” for instance, a separate navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down into keyword overview, related keywords, advertiser background, status background, backlinks, keyword group, and SERP analysis. That is only for a single keyword question, revealing SpyFu does arguably the most granular deep-dive investigation into data of the tools I analyzed.
Atop the results, SpyFu gave me not CPC for the Keyword, but a daily and monthly cost breakdown in addition to how many unique advertisers had emerged on the keyword in the last year. I got exactly the same degree of cost breakdown when I clicked on the Related Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a specific price per day, daily investigation volume, difficulty score, and more.
In the bottom of the results was the SERP analysis. This broke down each URL from the search results page, even though KWFinder and Moz Pro equally provide a more comprehensive breakdown in this regard. SpyFu focuses. Results such as the Advertiser History graph, a long list and complicated diagram of the ads appearing on this search page as time passes, was a bit too from the weeds for me as a newcomer SEO tool user. However, for advertisers and digital marketers, SpyFu can be a gold mine. Domain Keyword Finder
With SpyFu Kombat you can look at overlapping and site Certain key words To get up to 3 sites. For your PPC version you may also see a graph which goes over a period of a couple years showing the overall amount of key words being bid on by all 3 sites. You can also rollover the chart to see keywords specific to just two of those websites if you are feeling the 3rd site may not be doing as great a job (or vice versa) as two of the other sites. It will also show you that the PPC budgets of the sites as well as the number of organic keywords rank in the top 50 results for said keyword.
When you click on an area of the circle graph it will show you the Key words in whatever bucket you click, towards the right of this chart. You can see and download those keywords for your use. As you can see I am on the ads tab however, the choices are comparable once you click the organic tab (on the upper box, the natural one at the underside shows you complete organic key words ).
Switching between the organic tab along with the ppc tab (as well as the Total # of organic search phrases + PPC advertisement budget should also give you a good idea of what of the bigger sites are more into the PPC or SEO side of things that may be a fantastic barometer to check at if you happen to be focusing on one area over the other.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain name on the home page and are presented with a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated visitors with a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at how a site might break out parts of the main domain, maybe a good place to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement History (links through to complete Keyword Ad History instrument )
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping key words )
– Organic Competitors (using a link to overlapping key words )
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Complete Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Domain Keyword Finder
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within all its three major research tabs–SEO, PPC, and Keyword–you will find choices from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table with monthly search volume, CPC, difficulty score, and monthly cost. These are SpyFu’s four main metrics where keyword research is worried. On the left of this table are either the keyword you have researched and grouped yourself, or top keyword class tips from SpyFu. On the top right of this desk you can subsequently add chosen key words for lists, or export your selected keyword as an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 at SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its profound connection between SEO and customer relationship management (CRM). In the List Builder tab, there is a Top Lists segment with concentrated lists of domain names and key words like”Domains That Pay the maximum On AdWords,” keywords with the highest CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technologies: Ad buying platform, affiliate marketing, email advertising, and online shopping cart are some of the choices.
Alongside Leading Lists, there’s a dedicated Company Leads tab. This acts the exact same way You enter keywords and businesses, a place, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of leads with that site’s monthly advertising budget and accessible contact information that may then be exported to lead management system or your CRM. I’d love to view SpyFu proceed a step further with this and incorporate its own SEO lead lists straight using a platform such as Salesforce$75.00 at salesforce.com, but the tool is currently ahead of the curve. SEMrush includes a beta generation tool, but that is the closest any other optimization product that I tested comes to what SpyFu offers.
But, SpyFu recently incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for groups . Users can download the templates from the SpyFu site and upload to an AdWords account.
The system also includes deeper SEO campaign direction With its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for overseeing integrated keyword study and rank monitoring within a campaign. My SpyFu is just available in paid plans (not the free trial), but it lets you set up multiple projects tracking grouped keywords plotted against SEO position, traffic worth, ROI, and a number of different metrics. All you need to do is open the My SpyFu menu and then include a new project. It is the greatest and only example in this roundup of built-in, SEO-focused PM.
There is also Keywords youstart continuing monitoring that reports back together with domain rankings and keyword position changes and’ve identified. Utilizing the tab, I was also able to set up custom SEO reports in a few straightforward steps: Enter a domain name choose if to run a report on SpyFu’s suggested domain key words or custom keywords. I entered my five habit keywords in a field, picked up to five opponents’ URLs, and then was given the option to run a report or a recurring monthly report.
This Type of analysis is just another area in which SpyFu stands out, since it also includes a tool called”Kombat” that’s available in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag along with the instrument built an interactive data visualization that showed where PCMag keywords overlapped with our competitors. There is also what SpyFu calls a”key word world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This study breakdown is just another feature which helps unearth ways to gain an SEO advantage. Domain Keyword Finder
Together with the SEO functionality of its main product, SpyFu has introduced a study tool called Nacho Analytics, which provides access to other sites’ web analytics. Through this stage, you can view time-of-day visitors, sections, and search-engine behaviour.
Keyword Advertisement History
You will be shown by Ad History, through coded bars, how often the Key words appeared in a domain PPC campaign alongside any changes in the advertisement copy (all of which may be exported to excel). It reveals that a year’s worth of data and goes back to 2006 via the Bonus History Button.
So it is fairly straightforward, which is what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here’s the advertisement history of the keyword”, plain and simple. Normally, if you see a keyword being promoted on by a PPC advertiser that is good persistent then it’s possible to look to employ that ad copy technique to some niche market of that keyword that is bigger. If I had been advertising for”resorts in Oklahoma” I would listen to what ad copy has been successful, over time, for this main/core key word”resorts”.
Domain Advertisement History
Except it shows the, domain Ad History Is like Keyword Advertisement History History of a particular domainname.
This tool is useful in Taking a Look at keywords that have been successful for Your opponents (or bigger players in your market ) and which ones that they attempted and left (which may be ones that you avoid out of the gate). All this assumes the domain you are currently exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu utilizes word connections, Publicly accessible keyword information, and PPC campaign data to return a list of keywords associated with the keyword(s) (up to 10) you input. You can filter by CPC, look volume as you can see, and you might exclude keywords.
For me personally, I prefer to use the Organic keywords found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when employed as a competitive research tool versus a research tool. Domain Keyword Finder
Pricing and Strategies
As I said, SpyFu’s Fundamental plan begins at $33 per Month when billed annually (roughly $39 per month ). Though, unlike other tools within this SEO tool review roundup, for example Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not price by search success. All programs have an infinite number of comparison search results , keyword collection, backlink, and domain name along with data export. The performance that you get with SpyFu for the cost is a significant factor in the reason we gave it an Editors’ Choice, along with the search volumes make the instrument even more appealing for keyword study that is ad hoc.
That’s not to mention SpyFu does not cap anything. The Basic Plan provides you a capacity of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword rankings, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 per month when billed yearly ) lumps contacts and leads to 500 and per week monitored keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team plan (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. The company has slashed its pricing.
I find their tools useful for competitive research. I don’t use Their Keyword Smart Search described above but the amount of information which They provide (in a straightforward fashion) at the price points they provide is quite A combination that is nice. SpyFu makes its way into my arsenal on just about Each project. Domain Keyword Finder