Intro Find Competitors Keywords Free
SpyFu is among the feature rich tools, but probably has the Least appealing interface out there. SpyFu provides SEO and PPC spy tool options along with their own keyword research tool. Find Competitors Keywords Free
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can do across the spectrum of SEO tooling, but for this particular review we are focusing mostly on its own ad hoc keyword research capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven investigation is your legwork to get pages to rank higher. Direction capabilities and keyword recommendations are built in throughout SpyFu, however I started from the Keyword Research tab.
When I used exactly the same set of five Keywords to observe how results differed between each of my opponents. Were electronic advertising pcmag, internet shopping, IT consultant, and small business accounting. I chose this combination to simulate real-world terms that companies might search for (such as publishers such as PCMag) as well as to discover related search results and vulnerable competitor sites.
I found that, after conducting searches in my five test terms SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of associated key words with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more apparent correlation with exactly how much cash a keyword is worth. After searching”digital advertising,” for example, a separate navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word summary, related keywords, advertiser history, status background, traffic, key word group, and SERP analysis. That is only for one keyword question, revealing how SpyFu will the most granular deep-dive research into key word data of the tools I tested.
Atop the main results, SpyFu gave me not only CPC for the Keyword, however a daily and yearly cost breakdown in addition to the number of unique advertisers had appeared on the key word in the last year. I got the same degree of price breakdown when I clicked on the Associated Keywords tab, which also allowed me to narrow results employing a left-hand filter menu to a specific cost per day, daily investigation volume, difficulty score, and more.
In the bottom of the results that are keyword was that the SERP analysis. This broke down each URL from the search results page, even though KWFinder and Moz Pro equally offer a much more comprehensive breakdown in this regard. SpyFu focuses. Results like the Advertiser History chart, a lengthy list and complex diagram of the advertisements appearing on this search page as time passes, was a bit too from the weeds for me as a newcomer SEO instrument user. However, for advertisers and marketers, SpyFu is a gold mine. Find Competitors Keywords Free
With SpyFu Kombat you can look at overlapping and site key words For up to 3 sites. For the PPC version you may also see a graph which goes back over a period of a couple years demonstrating that the overall amount of key words being bid on by all 3 sites. You can also rollover the graph to find keywords specific to just 2 of the websites if you feel the 3rd site might not be doing as great a job (or vice versa) as two of those other sites. It is going to also show you the PPC budgets of the websites as well as the number of organic keywords ranking in the top 50 results for keyword.
When you click it will show you that the Key words in whatever bucket you click, to the right of the graph. You can see and download those key words for your use. As you can see I’m on the ads tab but the choices are similar once you click on the organic tab (on the top box, the organic one on the bottom shows you complete organic keywords).
Switching between the organic tab and the ppc tab (also as the Total # of organic keywords + PPC ad budget should also give you a good notion of which of the larger sites are more into the PPC or SEO aspect of things which can be a good barometer to look at if you happen to be concentrating on a single place on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain name on the home page and also are presented with a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors with a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (useful for looking at how a website might split parts of the main domain, maybe a fantastic spot to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement Background (links through to full Keyword Advertisement History instrument )
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping keywords)
– Organic Competitors (using a link to overlapping keywords)
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, together with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Related Terms
– Related Concepts (according to semantic relationships)
– Categories Find Competitors Keywords Free
Keyword Management and Reviews
Keyword management is baked in to SpyFu throughout the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–you will find options from the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using monthly search volume, CPC, problem score, and monthly price. All these are SpyFu’s four chief metrics where keyword research is worried. On the left of the table are the key words you have researched and booted yourself, or high keyword group suggestions from SpyFu. At the top right of the desk you can subsequently add chosen keywords to lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is similar to SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its profound link between SEO and client relationship management (CRM). From the List Builder tab, there’s a Best Lists section with targeted lists of domain names and keywords like”Domains That Spend the Most On AdWords,” keywords with the maximum CPC. There is also a listing of the most expensive keywords, which you can then filter by state, business, or a specific web-based technology: Ad buying platform, affiliate marketing, email marketing, and online shopping cart are some of the choices.
Alongside Top Lists, there’s a dedicated Business Leads tab. This acts the same way You enter a place, keywords and industries, and refine outcomes using filters like AdWords budget and SEO clicks. The research then returns a list of leads with that site’s monthly advertising budget and available contact information that can be exported into lead management system or your CRM. I’d like to see SpyFu proceed a step farther with this and integrate its own SEO lead lists directly using a stage like Salesforce$75.00 in salesforce.com, but the tool is already ahead of the curve. SEMrush includes a beta generation tool, but that’s the closest comes to what SpyFu offers.
However, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten ads for groups . The templates can be downloaded by users in the SpyFu website and then upload into a AdWords account.
The system also includes deeper SEO campaign direction Using its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated key word research and rank tracking in a campaign. My SpyFu is just available in paid plans (not the free trial), but it lets you set up multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and then include a new project. It is the only and best case in this roundup of SEO-focused PM.
There’s also You start ongoing monitoring that reports back together with domain positions and keyword ranking changes and’ve identified. Using the tab, I was also able to prepare custom SEO reports in a few straightforward steps: Enter a domain name and then choose whether or not to run a document on SpyFu’s suggested custom keywords or domain key words. I entered my five custom key words picked up to five competitors’ URLs, and then was given the option to run a report or a report.
That sort of analysis that is aggressive is just another area in which SpyFu stands out, as it also includes a tool called”Kombat” that is offered from the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat along with the tool quickly built an interactive data visualization that showed where PCMag’s top keywords overlapped with our opponents. There is also what SpyFu calls for a”keyword world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This study breakdown is another feature which helps ways for you to gain an SEO advantage on your competitors. Find Competitors Keywords Free
With the SEO performance of its main product, SpyFu has introduced a research tool called Nacho Analytics, which provides access to different sites’ internet analytics. Through this stage, you can view time-of-day traffic sections, and behavior that is on-page.
Keyword Advertisement History
You will be shown by Advertisement Background, through coded bars frequently the Key words appeared in a domain’s PPC campaign along with any changes in the advertisement copy (all of which may be exported into excel). It goes back to 2006 via the Bonus History Button and shows a year’s worth of data up front.
So it is pretty straightforward, and that’s exactly what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it is only”here’s the ad history of the key word”, plain and simple. Typically, if you see a keyword being advertised on by a PPC advertiser that is good consistent then you can look to employ that ad copy technique to a market of the bigger keyword. If I were advertising for”resorts in Oklahoma” I would listen to that which ad copy was successful, as time passes, for that main/core key word”hotels”.
Domain Advertisement History
Except it shows the, domain Ad History is similar to Keyword Ad History History of a domain.
This tool is useful in Taking a Look Your competitors (or bigger players in your niche) and which ones they attempted and left (which may be ones for you to avoid out of the gate). All of this presumes the domain you’re exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu utilizes semantic term connections, Publicly available keyword information, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you enter. You could also filter search volume, by CPC as you can see, and you might also exclude keywords.
For me personally, I would rather use the Organic key words found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a competitive search instrument versus a search tool. Find Competitors Keywords Free
Pricing and Plans
As I just said, SpyFu’s Basic plan starts at $33 per Month when billed yearly (or $39 per month ). Though, unlike other tools in this SEO tool review roundup, for example Moz Guru and KWFinder$12.00 in KWFinder, SpyFu doesn’t cost by search success. All plans have an infinite number of key word group name, domain name, backlink, and competitor/domain comparison search results along with data export. The functionality that you get with SpyFu for your cost is an important element in the reason we gave it an Editors’ Choice, along with the search volumes make the instrument even more attractive for research that is keyword that is ad hoc.
That’s not to say SpyFu doesn’t cap anything. The Basic Program provides you a potential of 250 sales leads and domain name contacts, and 5,000 weekly monitored keyword rankings, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 per month when billed annually) bumps leads and contacts to 500 and per week tracked keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. The company has actually slashed its pricing.
I find their tools pretty useful for search that is competitive. I don’t use Their own Keyword Smart Search described above but the number of information which They give (in a straightforward fashion) in the price points that they give is quite A nice combination. SpyFu makes its way into my toolbox on just about Each project. Find Competitors Keywords Free