Intro Free Seo Keyword Difficulty Tool
SpyFu is one of the more feature rich tools, but likely has the Least attractive interface on the market. SpyFu offers SEO and PPC spy application options alongside their own keyword research tool. Free Seo Keyword Difficulty Tool
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can perform across the spectrum of SEO tooling, but with this review we are focusing on its ad hoc lookup capacities. When a business is seeking to identifying the best possible search engine results pages (SERP) to target having an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Management capabilities and keyword recommendations are built in throughout SpyFu, but I started from the Keyword Research tab.
When I used the same set of five Keywords to observe how outcomes differed between every one of my opponents. The five keywords that I used were digital advertising, pcmag, online shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that businesses might search for (including publishers like PCMag) and to find associated search results and vulnerable competitor sites.
I found that after running searches on my five evaluation terms SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with how much money a keyword is worth. After searching”digital advertising,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser background, ranking history, backlinks, keyword group, and SERP analysis. That is just for a single key word revealing SpyFu will arguably the most granular research into data of the tools I analyzed.
Atop the results, SpyFu gave me not just CPC for the Key word, however a daily and monthly cost breakdown as well as the number of unique advertisers had appeared on the keyword in the past year. I got the same level of price breakdown when I clicked on the Related Keyword, which also enabled me to narrow results using a left-hand filter menu to a specific cost per day, daily investigation volume, difficulty rating, and much more.
In the bottom of the keyword results was that the SERP analysis. This broke down every URL in the search results page, even though KWFinder and Moz Pro both offer a more comprehensive breakdown in this respect. SpyFu targets price, which may or might not be important to your business. Results such as the Advertiser History graph, a long list and complicated diagram of the ads appearing on this search page as time passes, was somewhat too in the weeds for me as a novice SEO tool user. But for digital marketers and advertisers, SpyFu is a gold mine. Free Seo Keyword Difficulty Tool
With SpyFu Kombat you can look at overlapping and website specific key words To get up to 3 sites. For your PPC version you may also find a chart which goes over a period of a couple years demonstrating the overall number of key words being bid on by all 3 sites. You can also rollover the graph to find keywords specific to just 2 of those websites if you are feeling the 3rd website may not be doing as great a job (or vice versa) as 2 of the other sites. It will also show you the PPC budgets of those sites in addition to the number of organic keywords ranking in the top 50 results for said keyword.
When you click on an area of the circle chart it will show you the Key words in whatever bucket you click. You can view and download those keywords for your use. As you can see I am on the advertisements tab but the choices are comparable once you click on the natural tab (on the top box, the organic one on the bottom shows you complete organic key words ).
Switching between the natural tab and the ppc tab (also as the Overall # of organic keywords + PPC ad budget must also give you a good notion of what of the larger sites are more into the PPC or SEO aspect of things which can be a fantastic barometer to check in if you chance to be concentrating on one area over the other.
SpyFu Classic is the”flagship” segment in order to speak. This is Where you input one domain name on the home page and are presented using a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated visitors using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (helpful for looking at how a website might split parts of the main domain, perhaps a fantastic spot to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement History (links through to full Keyword Advertisement History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (using a link to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Complete Advertisers. . .all with trend data
– Top Ten Domains Advertising on the Keyword, with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Related Concepts (based on semantic relationships)
– Categories Free Seo Keyword Difficulty Tool
Keyword Management and Reviews
Keyword management is baked into SpyFu through the platform. Within all its three main research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table using minimal search volume, CPC, difficulty rating, and monthly cost. All these are SpyFu’s four main metrics where keyword research is concerned. On the left of this table are the keyword you have researched and grouped yourself, or top keyword group suggestions from SpyFu. On the top right of the desk you can then add chosen key words for lists, or export your chosen key words as an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management abilities really stand Out are at its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its profound link between SEO and customer relationship management (CRM). In the List Builder tab, there’s a Best Lists segment with concentrated lists of domain names and key words like”Assets Which Pay the maximum On AdWords,” keywords with the maximum CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technologies: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are a few of the choices.
Next to Top Lists, there’s a dedicated Company Leads tab. This essentially acts exactly the same way You enter key words and industries, a location, and refine results using filters like AdWords budget and SEO clicks. The research then returns a list of leads with contact information that is accessible and that site advertising budget that may subsequently be exported to your CRM or lead management system. I’d like to see SpyFu go a step further with this and incorporate its own SEO lead lists straight using a platform like Salesforce$75.00 in salesforce.com, but the tool is currently ahead of the curve. SEMrush includes a beta lead generation instrument, but that is the closest any optimization product that I tested comes to what SpyFu offers.
But, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten ads for key word groups . Users can download the templates from the SpyFu site and then upload into a AdWords account.
The system also includes deeper SEO campaign direction With its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for tackling integrated key word study and rank monitoring in a campaign. My SpyFu is just available in paid programs (not the free trial), but it allows you to set up multiple projects tracking grouped keywords plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and add a new project. It is the only and greatest case in this roundup of SEO-focused PM.
There is also You begin continuing monitoring that keyword position changes and reports back together with domain positions and’ve identified. Utilizing the tab, I was also able to prepare custom SEO reports in a few simple measures: Enter a domain name choose if to run a document on SpyFu’s suggested custom keywords or domain keywords. I entered my five custom key words in a field, picked up to five opponents’ URLs, then was given the option to run either a one-off report or a monthly report.
That Type of analysis that is aggressive is another area where SpyFu stands out, as it also includes a tool called”Kombat” that is available from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat and the tool quickly built an interactive data visualization which revealed where PCMag keywords overlapped with our competitors. There’s also what SpyFu calls a”keyword world,” listing CPC, CTR, monthly price, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature that will help ways to gain an SEO edge on your competitors. Free Seo Keyword Difficulty Tool
With the SEO performance of its main Solution, SpyFu has introduced a research tool named Nacho Analytics, which offers access to different sites’ web analytics. Through this stage, you can view search-engine behaviour traffic, and segments.
Keyword Ad History
Advertisement History will show you, via colour coded bars, how frequently the Keyword appeared in a domain PPC campaign alongside any changes in the advertisement copy (all of which may be exported into excel). It extends back to 2006 via the Bonus History Button and shows a year’s worth of information up front.
So it is fairly straightforward, which is exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here’s the advertisement history of the key word”, plain and simple. If you find a key word being promoted on by a PPC advertiser consistent then it’s possible to look to apply that ad copy technique to a niche market of that keyword. If I had been advertisements for”resorts in Oklahoma” I would pay attention to what ad copy has been successful, over time, for this main/core key word”resorts”.
Domain Advertisement History
Except it reveals the domain Ad History Is like Keyword Ad History Keyword history of a domain.
This tool is useful in Taking a Look at keywords Which Have Been effective for Your opponents (or bigger players on your niche) and which ones that they attempted and abandoned (which could be ones that you avoid from the gate). All this assumes the domain you’re currently researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic word connections, Publicly available keyword data, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you input. You can also filter look volume, by CPC as you can see, and you might exclude key words.
For me, I would rather use the PPC keywords and the Organic key words found In either SpyFu Classic or SpyFu Kombat. I like to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a competitive search instrument versus a keyword research tool. Free Seo Keyword Difficulty Tool
Pricing and Strategies
Since I said, SpyFu’s Fundamental plan starts at $33 each Month when billed annually (roughly $39 month-to-month). Though, contrary to other tools in this SEO tool inspection roundup, for example Moz Pro and KWFinder$12.00 at KWFinder, SpyFu does not price by search success. All programs come with an unlimited number of comparison search results , keyword, keyword collection, backlink, and domain along with data export. The performance that you receive with SpyFu for the price is an important factor in why we gave it an Editors’ Choice, along with the unlimited search volumes make the instrument much more appealing for ad hoc research that is keyword.
That is not to mention SpyFu does not cap anything. The Fundamental Plan provides you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword rankings, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert plan (also $58 a month when billed annually) bumps contacts and leads to 500 and weekly tracked keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. The company has slashed on its pricing since our inspection, making it attractive to SMBs.
I find their tools useful for research that is aggressive. I do not use Their own Keyword Smart Search explained above but the number of information that They give (in a simple fashion) at the price points that they provide is quite A combination that is wonderful. SpyFu makes its way Each undertaking. Free Seo Keyword Difficulty Tool