Background Google Keyword Analysis Tool
SpyFu is one of the more feature rich tools, but has the Attractive interface on the market. SpyFu offers SEO and PPC spy application options . Google Keyword Analysis Tool
Keyword Search and User Experience
The SpyFu dashboard is smartly laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can perform throughout the spectrum of SEO tooling, but for this particular review we’re focusing primarily on its own ad hoc research capacities. When a business is seeking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Keyword recommendations and direction capacities are built in throughout SpyFu, however I started from the Keyword Research tab.
When testing each instrument, I used the Exact Same set of five Keywords to see how outcomes differed between each of my opponents. The five keywords I used were digital advertising, pcmag, internet shopping, IT consultant, and small business accounting. I chose this mixture to simulate real world terms that companies might hunt for (such as publishers such as PCMag) as well as to discover associated search results and vulnerable competition sites.
After running searches I found that SpyFu produces and structures its key word results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics along with stats on price per click (CPC) and keyword difficulty, SpyFu draws a far more apparent correlation with how much cash a key word could be worth. After hunting”digital advertising,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to keyword overview, related keywords, advertiser background, ranking history, traffic, key word group, and SERP analysis. That’s just for a single key word showing how SpyFu does arguably the most granular investigation into data of all the tools I analyzed.
Atop the results, SpyFu gave me not CPC for the Key word, but a daily and monthly cost breakdown as well as how many unique advertisers had emerged on the key word in the past year. I got the same level of price breakdown once I clicked on the Associated Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a particular price per day, daily investigation volume, difficulty score, and much more.
In the bottom of the key word results was that the SERP analysis. This broke down every URL from the search results page, even however KWFinder and Moz Guru equally offer a more detailed breakdown in this regard. SpyFu focuses. Results such as the Advertiser History chart, a lengthy list and complex diagram of the ads appearing on that search page over time, was a bit too in the weeds for me as a novice SEO instrument user. However, for digital entrepreneurs and entrepreneurs, SpyFu is a gold mine. Google Keyword Analysis Tool
With SpyFu Kombat you can look at overlapping and site Certain key words To get up to 3 sites. For your PPC version you may also see a graph which goes over a period of a few years showing that the general amount of key words being bid on by all three sites. You may also rollover the chart to find key words specific to just 2 of the websites if you are feeling the 3rd site might not be doing as great a job (or vice versa) as two of those other websites. It will also show you that the PPC budgets of those websites in addition to the number of organic keywords rank in the top 50 results for keyword.
When you click an area of the circle graph it will show you that the Keywords in whatever bucket you click, to the right of this chart. You can see and download those keywords for your own use. As you can see I am on the advertisements tab but the options are comparable when you click on the organic tab (on the upper box, the natural one at the bottom shows you total organic key words ).
Switching between the natural tab and the ppc tab (as well as the Total # of organic keywords + PPC advertisement budget must also give you a good idea of which of the larger sites are more into the PPC or SEO side of things which can be a fantastic barometer to check in if you chance to be focusing on a single place over the other.
SpyFu Classic is the”flagship” segment so to speak. This is Where you input one domain on the home page and also are presented with a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at the way the site might split parts of the principal domain, maybe a fantastic place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping key words )
– Organic Competitors (with a URL to overlapping key words )
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, together with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Related Concepts (based on semantic relationships)
– Categories Google Keyword Analysis Tool
Keyword Management and Reviews
Keyword management is baked in to SpyFu throughout the platform. Within all its three main research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using minimal search volume, CPC, difficulty rating, and monthly price. All these are SpyFu’s four main metrics where keyword research is concerned. On the left of this desk are the key words you have researched and grouped yourself, or top keyword group suggestions from SpyFu. At the top right of this table you can then add chosen key words to lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is similar to SEMrush$99.95 in SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its profound connection between SEO and client relationship management (CRM). From the List Builder tab, there’s a Top Lists segment with concentrated lists of domain names and key words like”Domains That Pay the maximum On AdWords,” keywords with the maximum CPC. There’s also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are some of the choices.
Alongside Leading Lists, there’s a dedicated Business Leads tab. This acts the exact same way You enter a location, industries and key words, and refine results using filters like AdWords budget and SEO clicks. The research then returns a list of leads with the monthly ad budget and available contact information that may be exported to your CRM or direct management system of this site. I’d like to see SpyFu go a step farther with this and integrate its own SEO lead lists directly with a platform such as Salesforce$75.00 in salesforce.com, but this tool is currently ahead of the curve. SEMrush includes a beta generation tool, but that is the closest comes to exactly what SpyFu offers.
But, SpyFu included AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for groups that are keyword in countless industries. Users can download the templates in the SpyFu website and then upload into a AdWords account.
The system also includes SEO campaign direction Using its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated keyword research and rank tracking in a campaign. My SpyFu is just available in paid plans (not the free trial), but it allows you to set up multiple projects tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous other metrics. All you need to do is open the My SpyFu menu and then include a new job. It’s the greatest and only case in this roundup of SEO-focused PM.
There is also You ‘ve identified and begin monitoring that reports back with domain rankings and keyword ranking changes. Using the tab, I was also able to set up custom SEO reports in a few straightforward measures: Enter a domain name choose if to conduct a report on SpyFu’s suggested custom keywords or domain keywords. I entered my five custom keywords chose up to five competitors’ URLs, and then was given the choice to run a one-off report or a report.
That Type of analysis is just another area in which SpyFu stands outside, as it also has a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat and the instrument quickly built an interactive information visualization which showed where the top keywords of PCMag overlapped with our opponents. There’s also what SpyFu calls a”keyword world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature which will help ways for you to acquire an SEO edge on the competition. Google Keyword Analysis Tool
With the SEO functionality of its primary Solution, SpyFu has introduced a study tool called Nacho Analytics, which offers access to different sites’ internet analytics. Through this stage, you can view time-of-day traffic, segments, and on-page behavior.
Keyword Ad History
You will be shown by keyword Ad Background, through color coded bars, how frequently the Keyword appeared in a domain’s PPC campaign along with any modifications in the advertisement copy (all of which may be exported to excel). It reveals a year’s worth of information and extends back to 2006 through the Bonus History Button.
So it’s pretty straightforward, and that’s exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it’s just”here’s the ad history of this keyword”, plain and simple. Normally, if you see a key word being promoted on by a PPC advertiser that is good persistent then it’s possible to look to employ that ad copy technique to some market of the larger keyword. If I were advertising for”resorts in Oklahoma” I would pay attention to what ad copy was successful, over time, for that main/core keyword”resorts”.
Domain Advertisement History
Except it reveals the domain Ad History Is like Keyword Advertisement History Key word history of a domain.
This instrument is useful in Taking a Look at keywords that have been successful for Your opponents (or larger players on your niche) and which ones they tried and abandoned (which could be ones for you to avoid out of the gate). All of this assumes the domain you’re currently exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses word connections, Publicly accessible keyword data, and PPC campaign data to return a list of keywords associated with the keyword(s) (up to 10) you enter. You can also filter by CPC, search volume as you can see, and you might exclude keywords.
For me, I would rather use the PPC keywords and the Organic key words found In SpyFu Classic or SpyFu Kombat. I like to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a competitive search tool versus a keyword search tool. Google Keyword Analysis Tool
Pricing and Plans
As I just mentioned, SpyFu’s Fundamental plan begins at $33 each Month when billed yearly (or $39 per month ). Though, contrary to other tools in this SEO tool inspection roundup, for example Moz Pro and KWFinder$12.00 in KWFinder, SpyFu does not cost by search results. All programs come with an unlimited number of domain, key word group, backlink, and competitor/domain comparison search results along with boundless data export. The functionality that you receive with SpyFu for your cost is a significant factor in why we gave it an Editors’ Choice, and the search volumes make the instrument much more appealing for ad hoc research.
That’s not to say SpyFu doesn’t cap anything. The Fundamental Program provides you a capacity of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword positions, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert plan (also $58 a month when billed annually) lumps contacts and leads to 500 and weekly tracked keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the company has really slashed on its pricing since our review, which makes it even more attractive to SMBs.
I find their tools useful for research. I don’t use Their own Keyword Smart Search that They give (in a straightforward fashion) in the price points they give is very A nice combination. SpyFu makes its way Each project. Google Keyword Analysis Tool