Introduction Google Keyword Checker External Tool
SpyFu is among the feature rich tools, but has the Least attractive interface out there. SpyFu offers SEO and PPC spy application choices . Google Keyword Checker External Tool
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is a lot SpyFu can do throughout the spectrum of SEO tooling, but with this review we are focusing on its own ad hoc lookup capabilities. When a company is seeking to identifying the best possible search engine results pages (SERP) to target with an optimization strategy, keyword-driven analysis is the legwork to get pages to rank higher. Keyword recommendations and direction capacities are built in throughout SpyFu, but I began in the Keyword Research tab.
When I used the same set of five Key words to see how results differed between every one of my opponents. The five key words that I used were IT consultant advertising, online shopping, pcmag, and small business bookkeeping. I chose this combination to simulate real world terms that companies might search for (including publishers like PCMag) and to discover associated search results and vulnerable competition websites.
After running searches on my five test terms, I found that SpyFu produces and structures its key word results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on price per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much cash a keyword could be worth. After searching”digital marketing,” for instance, another navigation bar appeared across the top of the results page further breaking down the search results. You can then drill down into key word summary, related key words, advertiser background, status background, traffic, key word group, and SERP analysis. That is just for a single key word question, revealing how SpyFu does arguably the most granular investigation into data of the tools I analyzed.
Atop the main results, SpyFu gave me not just CPC for the Keyword, but a daily and monthly cost breakdown as well as the number of unique advertisers had appeared on the keyword in the past year. I got exactly the same degree of price breakdown once I clicked on the Related Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a particular cost per day, daily investigation volume, difficulty rating, and much more.
In the bottom of the results was the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Guru both offer a more detailed breakdown in this regard. SpyFu targets monthly price, which may or might not be significant to your business. Results such as the Advertiser History chart, a lengthy list and complicated diagram of the ads appearing on that search page as time passes, was somewhat too from the weeds for me as a newcomer SEO instrument user. But for advertisers and marketers, SpyFu is a gold mine. Google Keyword Checker External Tool
With SpyFu Kombat you can look at overlapping and site Certain key words For up to 3 websites. For your PPC version you can also find a graph which goes over a period of a few years demonstrating that the general number of key words being bid on by all 3 sites. You can also rollover the chart to find key words specific to only two of those sites if you are feeling the 3rd site might not be doing as good a job (or vice versa) as 2 of the other sites. It will also show you that the PPC budgets of the websites as well as the amount of organic keywords rank in the top 50 results for said keyword.
When you click it will show you the Key words in whatever bucket you click, towards the right of the chart. You can see and download those key words for your use. As you can see I am on the advertisements tab but the options are similar when you click on the organic tab (on the upper box, the organic one at the bottom shows you complete organic keywords).
Switching between the natural tab along with the ppc tab (also as the Total # of organic search phrases + PPC advertisement budget should also give you an notion of which of the larger sites are more into the PPC or SEO side of things which can be a good barometer to check at if you chance to be focusing on one place on the other hand.
SpyFu Classic is the”flagship” segment in order to speak. This is Where you enter one domain on the home page and also are presented with a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Advertising vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at how a site might break out parts of the main domain, maybe a good place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to complete Keyword Ad History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (with a link to overlapping key words )
– Organic Competitors (with a URL to overlapping key words )
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (based on semantic relationships)
– Categories Google Keyword Checker External Tool
Keyword Management and Reports
Keyword direction is baked in to SpyFu through the platform. Within all its three major research tabs–SEO, PPC, and Keyword–you will find options in the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using monthly search volume, CPC, problem rating, and monthly price. All these are SpyFu’s four main metrics where key word research is worried. On the left of the desk are the keyword you have researched and grouped yourself, or high keyword class suggestions from SpyFu. On the top right of the table you can then add chosen key words for lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 at SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu creates its deep connection between SEO and client relationship management (CRM). In the List Builder tab, there is a Best Lists segment with targeted lists of domains and key words like”Assets Which Spend the Most On AdWords,” keywords with the maximum CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technology: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are a few of the options.
Alongside Leading Lists, there is a dedicated Business Leads tab. This essentially acts the exact same way You enter a place, industries and keywords, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of leads with contact information that is available and this site advertising budget that can be exported into your CRM or lead management system. I’d like to see SpyFu go a step farther with this and integrate its SEO lead lists straight using a platform such as Salesforce$75.00 in salesforce.com, but the instrument is already ahead of the curve. SEMrush includes a lead generation tool, but that’s the closest comes to what SpyFu offers.
But, SpyFu recently included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten ads for groups that are keyword in hundreds of businesses. The templates can be downloaded by users in the SpyFu site and then upload to an AdWords account.
The platform also includes SEO campaign management With its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for tackling integrated keyword research and rank tracking within a campaign. My SpyFu is just available in paid plans (not the free trial), but it lets you set up multiple projects tracking grouped key words plotted against SEO position, traffic value, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and then include a new job. It is the greatest and only example in this roundup of built-in, SEO-focused PM.
There is also You ‘ve identified and begin continuing tracking that keyword position changes and reports back with domain positions. I was also able to prepare custom SEO reports in a few simple measures: Enter a domain name and choose whether or not to run a document on SpyFu’s suggested domain keywords or custom key words. I entered my five custom keywords chose up to five competitors’ URLs, and then was given the choice to run a report or a monthly report.
This Type of analysis is another area in which SpyFu stands out, as it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the tool immediately built an interactive data visualization that revealed where PCMag’s top keywords overlapped with our competitors. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature that helps ways to acquire an SEO edge. Google Keyword Checker External Tool
With the SEO performance of its primary Solution, SpyFu has introduced a research tool called Nacho Analytics, which provides access to other sites’ internet analytics. Through this stage, you can see on-page behavior , time-of-day visitors, and segments.
Keyword Ad History
You will be shown by keyword Ad Background, via colour bars often the Key words appeared in a domain PPC campaign alongside any changes in the advertisement copy (all of which can be exported to excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of data up front.
So it is pretty straightforward, and that’s exactly what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it is just”here is the advertisement history of this key word”, plain and simple. If you find a keyword being promoted on by a PPC advertiser that is good persistent you can look to apply that ad copy technique to some niche market of the keyword. If I had been advertising for”resorts in Oklahoma” I might listen to that which ad copy was successful, as time passes, for this main/core key word”hotels”.
Domain Advertisement History
Domain Ad History Is like Keyword Advertisement History except it reveals the Keyword history of a specific domainname.
This tool is useful in Taking a Look at keywords Which Have Been effective for Your opponents (or larger players in your market ) and which ones that they tried and abandoned (which could be ones that you prevent out of the gate). All this assumes the domain you’re researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu utilizes semantic word relationships, Publicly available keyword information, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you input. As you can see, you can filter search volume, by CPC, and you can exclude key words.
For me personally, I prefer to use the Organic keywords found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a competitive research instrument versus a keyword search tool. Google Keyword Checker External Tool
Pricing and Plans
As I just mentioned, SpyFu’s Basic plan begins at $33 each Month when billed yearly (roughly $39 per month ). Though, unlike other tools in this SEO tool inspection roundup, for example Moz Guru and KWFinder$12.00 at KWFinder, SpyFu doesn’t cost by search results. All programs have an unlimited number of keyword, keyword collection domain name, backlink, and competitor/domain comparison search results combined with boundless data export. The functionality that you receive with SpyFu for your price is a significant element in the reason we gave it an Editors’ Choice, and the unlimited search volumes make the instrument even more appealing for ad hoc keyword research.
That is not to say SpyFu doesn’t cap anything. The Fundamental Plan provides you a potential of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword rankings, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert plan (also $58 a month when billed yearly ) bumps contacts and leads to 500 and weekly monitored keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back warranty. Overall the company has slashed its pricing because our inspection, which makes it attractive to SMBs.
I find their tools pretty helpful for research. I don’t use Their own Keyword Smart Search which They provide (in a straightforward fashion) at the price points they provide is quite A wonderful combination. SpyFu makes its way into my arsenal on just about Each project. Google Keyword Checker External Tool