Intro Google Keyword Research Tool Online
SpyFu is among the more feature rich tools, but probably has the Least appealing interface out there. SpyFu provides SEO and PPC spy application choices . Google Keyword Research Tool Online
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can do throughout the spectrum of SEO tooling, but for this review we are focusing primarily on its ad hoc keyword lookup capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to target having an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Direction capabilities and recommendations are built in throughout SpyFu, however I began from the Keyword Research tab.
When I used exactly the Exact Same set of five Keywords to see results differed between every one of my competitors. Were online shopping , electronic advertising, pcmag, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that businesses might hunt for (including publishers like PCMag) as well as to find associated search results and vulnerable competition sites.
After conducting searches I found that SpyFu creates and structures its key word benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with how much money a key word could be worth. After searching”digital marketing,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word overview, related keywords, advertiser history, status background, traffic, key word grouping, and SERP analysis. That is just for a single key word revealing how SpyFu will the most granular deep-dive research into key word data of all the tools I analyzed.
Atop the primary results, SpyFu gave me not just CPC for the Keyword, but a daily and yearly cost breakdown in addition to how many unique advertisers had appeared on the keyword in the last year. I received the same level of price breakdown when I clicked on the Associated Keywords tab, which also allowed me to narrow results employing a left-hand filter menu to a specific price per day, daily search volume, difficulty rating, and more.
At the bottom of the results that are keyword was that the SERP analysis. This broke down each URL in the search results page, though KWFinder and Moz Pro both provide a much more comprehensive breakdown in this regard. SpyFu targets monthly cost, which might or may not be important to your business. Results such as the Advertiser History chart, a lengthy list and complex diagram of the ads appearing on that search page over time, was a bit too from the weeds for me as a novice SEO instrument user. But for digital marketers and advertisers, SpyFu can be a gold mine. Google Keyword Research Tool Online
With SpyFu Kombat you can look at overlapping and website Certain key words To get up to 3 websites. For your PPC version you can also find a chart which goes back over a period of a few years demonstrating that the overall amount of key words being bid on by all 3 websites. You can also rollover the graph to find key words specific to just 2 of those websites if you are feeling the 3rd website might not be doing as good a job (or vice versa) as 2 of those other websites. It will also show you the PPC budgets of the sites in addition to the number of organic keywords rank in the top 50 results for said keyword.
When you click it will show you that the Key words in whatever bucket you click, to the right of this chart. You can see and download those key words for your use. As you can see I am on the advertisements tab however, the options are similar once you click the organic tab (on the top box, the natural one on the bottom shows you complete organic key words ).
Switching between the organic tab and the ppc tab (as well as the Total # of organic keywords + PPC advertisement budget should also give you an idea of which of the bigger sites are more into the PPC or SEO aspect of things which can be a good barometer to look in if you chance to be focusing on a single area over the other.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain name on the home page and also are presented with a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (helpful for looking at the way the site might break out parts of the main domain, maybe a good place to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Advertisement History instrument )
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (using a link to overlapping key words )
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Complete Advertisers. . .all with trend data
– Top Ten Domains Advertising on the Keyword, together with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Google Keyword Research Tool Online
Keyword Management and Reviews
Keyword management is baked in to SpyFu throughout the platform. Within all its three major research tabs–SEO, PPC, and Keyword–there are options from the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table with minimal search volume, CPC, problem score, and monthly cost. These are SpyFu’s four chief metrics where keyword research is worried. On the left of this desk are the key words you’ve researched and grouped yourself, or high keyword class tips from SpyFu. On the top right of this desk you can subsequently add selected keywords to lists, or export your selected key words within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu creates its deep link between SEO and client relationship management (CRM). In the List Builder tab, there’s a Best Lists segment with targeted lists of domain names and key words like”Assets Which Pay the Most On AdWords,” keywords with the maximum CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, business, or a specific web-based technologies: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the options.
Next to Leading Lists, there’s a dedicated Business Leads tab. This essentially acts the exact same way as a keyword search: You enter businesses and key words, a location, and refine results using filters like AdWords budget and SEO clicks. The search then returns a list of leads with contact information that is available and that site’s monthly advertising budget that may then be exported to your CRM or direct management system. I’d like to see SpyFu go a step farther with this and incorporate its own SEO lead lists straight using a stage such as Salesforce$75.00 at salesforce.com, but this instrument is already ahead of the curve. SEMrush has a beta generation instrument, but that is the closest comes to exactly what SpyFu offers.
But, SpyFu recently incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten ads for key word groups in countless industries. Users can download the templates in the SpyFu website and upload to a AdWords account.
The platform also includes SEO campaign direction Using its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for tackling integrated key word research and rank monitoring within a campaign. My SpyFu is just available in paid programs (not the free trial), but it allows you to set up multiple jobs tracking grouped key words plotted against SEO position, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and then add a new project. It is the greatest and only example in this roundup of SEO-focused PM.
There is also Keywords you’ve identified and begin tracking that reports back together with weekly domain rankings and keyword ranking changes. Utilizing the webpage, I was also able to prepare custom SEO reports in a few straightforward steps: Enter a domain name then choose whether or not to run a report on SpyFu’s suggested domain keywords or custom keywords. I entered my five habit keywords chose up to five competitors’ URLs, and then was given the option to run either a report or a recurring monthly report.
This Type of analysis that is competitive is another area in which SpyFu stands outside, since it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat along with the instrument built an interactive data visualization which revealed where PCMag’s top keywords overlapped with our competitors. There is also what SpyFu calls for a”keyword universe,” listing CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This research breakdown is another feature that will help unearth ways to gain an SEO advantage. Google Keyword Research Tool Online
With the SEO performance of its primary product, SpyFu has introduced a study tool called Nacho Analytics, which offers access to other sites’ web analytics. Through this platform, you can view segments, time-of-day traffic, and on-page behavior.
Keyword Advertisement History
You will be shown by Advertisement History, via coded bars frequently the Keyword appeared in a domain PPC campaign alongside any modifications in the ad copy (all of which can be exported to excel). It extends back to 2006 through the Bonus History Button and shows a year’s worth of data.
So it’s fairly straightforward, and that’s what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it’s only”here’s the advertisement history of this keyword”, plain and simple. Typically, if you see a key word being promoted on by a PPC advertiser that is good persistent then it’s possible to look to apply that advertisement copy technique to a market of that keyword that is bigger. If I had been advertising for”hotels in Oklahoma” I might pay attention to what ad copy was successful, as time passes, for this main/core keyword”hotels”.
Domain Advertisement History
Domain Ad History Is like Keyword Advertisement History except it shows the Keyword history of a domain.
This instrument is useful in Taking a Look at keywords Which Have Been effective for Your opponents (or bigger players in your market ) and which ones that they tried and abandoned (which may be ones for you to prevent from the gate). All of this assumes the domain you are researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses word relationships, Publicly available keyword data, and PPC campaign information to come back a list of keywords related to the keyword(s) (up to 10) you enter. As you can see, you could filter by CPC, look volume, and you can exclude keywords.
For me, I would rather use the Organic key words found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a search instrument versus a search tool. Google Keyword Research Tool Online
Pricing and Strategies
Since I just said, SpyFu’s Fundamental plan begins at $33 each Month when billed yearly (roughly $39 per month ). Though, unlike other tools in this SEO tool inspection roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu does not price by search success. All programs come with an infinite number of competitor/domain comparison search results , keyword, keyword group, backlink, and domain name along with boundless data export. The performance you receive with SpyFu for the price is a significant factor in why we gave it an Editors’ Choice, along with the search volumes make the tool even more appealing for ad hoc study that is keyword.
That’s not to mention SpyFu does not cap anything. The Fundamental Program gives you a capacity of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword positions, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) bumps leads and contacts to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. The company has slashed on its pricing because our review, which makes it all the more attractive to SMBs.
I find that their tools useful for search. I don’t use Their own Keyword Smart Search much as described above but the number of data that They provide (in a straightforward fashion) in the price points that they give is quite A combination that is nice. SpyFu makes its way into my arsenal on just about Each project. Google Keyword Research Tool Online