Intro Google Keyword Search Tool
SpyFu is among the feature rich tools, but probably has the Attractive interface out there. SpyFu offers SEO and PPC spy tool options along with their keyword search tool. Google Keyword Search Tool
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is a lot SpyFu can perform across the spectrum of SEO tooling, but for this review we are focusing primarily on its own ad hoc lookup capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven analysis is the legwork to get pages to rank higher. Keyword recommendations and direction capabilities are built in during SpyFu, but I started in the Keyword Research tab.
When I used the Exact Same set of five Key words to see outcomes differed between each of my competitors. Were internet shopping advertising, pcmag, IT consultant, and small business accounting. I chose this combination to simulate real world terms that businesses might search for (including publishers like PCMag) as well as to discover related search results and vulnerable competitor websites.
I found that after conducting searches on my five evaluation terms SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of related keywords with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more apparent correlation with how much money a key word is worth. After hunting”digital advertising,” for example, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser history, status background, traffic, key word group, and SERP analysis. That is only for one key word revealing how SpyFu does the most granular deep-dive research into data of all the tools I tested.
Atop the main results, SpyFu gave me not just CPC for the Key word, but a daily and monthly cost breakdown in addition to the number of unique advertisers had emerged on the keyword in the past year. I received exactly the same degree of cost breakdown once I clicked on the Associated Keyword, which also allowed me to narrow results employing a left-hand filter menu to a specific cost every day, daily search volume, difficulty rating, and much more.
In the bottom of the results was that the SERP analysis. This broke down every URL in the search results page, however KWFinder and Moz Pro equally provide a more detailed breakdown in this respect. SpyFu focuses. Results such as the Advertiser History graph, a lengthy list and complex diagram of the advertisements appearing on that search page as time passes, was somewhat too from the weeds for me as a newcomer SEO tool user. But for advertisers and digital marketers, SpyFu can be a gold mine. Google Keyword Search Tool
With SpyFu Kombat you can look at overlapping and website Certain keywords For up to 3 websites. For the PPC version you can also see a chart which goes back over a span of a couple years demonstrating the overall amount of keywords being bid on by all three sites. You may also rollover the graph to see keywords specific to only 2 of those sites if you feel the 3rd site might not be doing as great a job (or vice versa) as 2 of the other sites. It will also show you that the PPC budgets of those websites as well as the number of organic keywords ranking in the top 50 results for keyword.
When you click an area of the circle chart it will show you that the Key words in whatever bucket you click, to the right of this graph. It is possible to view and download those keywords for your use. As you can see I’m on the advertisements tab but the options are similar when you click the organic tab (on the top box, the natural one on the bottom shows you total organic keywords).
Switching between the organic tab along with the ppc tab (also as the Overall # of organic keywords + PPC ad budget must also give you an idea of what of the bigger sites are more to the PPC or SEO side of things which can be a good barometer to check at if you happen to be concentrating on a single area over the other.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain on the home page and also are presented with a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic with a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at how a site might split parts of the principal domain, perhaps a good spot to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Ad History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (using a link to overlapping key words )
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Google Keyword Search Tool
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are choices from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using monthly search volume, CPC, problem score, and monthly cost. All these are SpyFu’s four chief metrics where key word research is worried. On the left of this desk are the keyword you’ve researched and grouped yourself, or high keyword group tips from SpyFu. On the top right of the desk you can then add selected key words to lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is much like SEMrush$99.95 in SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its deep link between SEO and client relationship management (CRM). From the List Builder tab, there is a Best Lists segment with targeted lists of domain names and key words like”Assets Which Pay the Most On AdWords,” keywords with the highest CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a specific web-based technologies: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are some of the choices.
Alongside Top Lists, there’s a dedicated Company Leads tab. This essentially acts exactly the same way You enter businesses and keywords, a location, and refine results using filters such as AdWords budget and SEO clicks. The research returns a list of leads with that site’s monthly advertising budget and contact information that is accessible that can subsequently be exported to your CRM or lead management system. I’d like to view SpyFu go a step further with this and incorporate its own SEO lead lists straight with a stage like Salesforce$75.00 at salesforce.com, but this instrument is currently ahead of the curve. SEMrush includes a beta lead generation instrument, but that’s the closest comes to what SpyFu offers.
But, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten advertisements for groups in hundreds of industries. Users may download the templates from the SpyFu site and upload into an AdWords account.
The platform also includes deeper SEO campaign management Using its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated keyword study and rank tracking in a campaign. My SpyFu is only accessible paid plans (not the free trial), but it lets you install multiple projects tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and add a new project. It is the greatest and only example in this roundup of SEO-focused PM.
There is also the Tracking tab, which lets you choose You ‘ve identified and start continuing monitoring that keyword position changes and reports back with domain positions. Utilizing the tab, I was able to set up custom SEO reports in a few simple measures: Enter a domain name and choose if to conduct a report on SpyFu’s suggested domain key words or custom keywords. I entered my five habit key words picked up to five opponents’ URLs, then was given the option to run either a report or a monthly report.
That sort of analysis is just another area where SpyFu stands outside, as it also includes a tool called”Kombat” that is available from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat and the instrument built an interactive information visualization which showed where the top key words of PCMag overlapped with our opponents. There is also what SpyFu calls for a”key word world,” list CPC, CTR, monthly price, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature that helps ways to acquire an SEO edge. Google Keyword Search Tool
With the SEO performance of its product, SpyFu has introduced a study tool named Nacho Analytics, which provides access to the web analytics of different websites. Through this platform, you can see time-of-day visitors sections, and behavior that is on-page.
Keyword Ad History
You will be shown by keyword Ad Background, via coded bars, how often the Key words appeared in a domain PPC campaign alongside any modifications in the advertisement copy (all of which may be exported to excel). It reveals that a year’s worth of data up front and goes back to 2006 via the Bonus History Button.
So it is fairly straightforward, which is exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here is the advertisement history of this key word”, plain and simple. Typically, if you find a key word being promoted on by a good PPC advertiser consistent then it’s possible to look to employ that ad copy technique to some market of that bigger keyword. If I were advertisements for”hotels in Oklahoma” I would pay attention to what ad copy was successful, as time passes, for that main/core keyword”resorts”.
Domain Ad History
Domain Ad History Is like Keyword Advertisement History except it shows the History of a specific domainname.
This tool is useful in looking at keywords that have been successful for Your opponents (or larger players in your market ) and which ones they attempted and abandoned (which may be ones for you to avoid from the gate). All of this assumes the domain you are researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses semantic word relationships, Publicly accessible keyword data, and PPC campaign information to come back a list of keywords related to the keyword(s) (up to 10) you input. You could filter by CPC, look volume as you can see, and you might exclude keywords.
For me personally, I prefer to use the PPC keywords and the Organic keywords found In either SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a research instrument versus a keyword research tool. Google Keyword Search Tool
Pricing and Plans
Since I said, SpyFu’s Fundamental plan starts at $33 per Month when billed annually (or $39 month-to-month). Though, unlike other tools within this SEO tool review roundup, for example Moz Pro and KWFinder$12.00 in KWFinder, SpyFu doesn’t price by search results. All programs come with an unlimited number of key word collection domain name, backlink, and comparison search results along with unlimited data export. The performance you get with SpyFu for your price is a significant element in the reason we gave it an Editors’ Choice, along with the search volumes make the instrument even more attractive for ad hoc study that is keyword.
That’s not to mention SpyFu doesn’t cap anything. The Fundamental Program provides you a potential of 250 sales leads and domain contacts, along with 5,000 weekly monitored keyword rankings, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 per month when billed annually) bumps contacts and leads to 500 and per week tracked keyword rankings to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team program (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. The firm has really slashed its pricing.
I find their tools pretty useful for search. I do not use Their Keyword Smart Search explained above but the amount of data which They provide (in a straightforward fashion) in the price points they give is quite A nice combination. SpyFu makes its way into my arsenal on just about Every project. Google Keyword Search Tool