Introduction Google Keyword Suggest
SpyFu is among the feature rich tools, but probably has the Least attractive interface on the market. SpyFu offers SEO and PPC spy application choices along with their own search tool. Google Keyword Suggest
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can perform throughout the spectrum of SEO tooling, but for this particular review we’re focusing primarily on its ad hoc research capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim having an optimization plan, keyword-driven investigation is your legwork to get pages to rank higher. Direction capabilities and recommendations are built in throughout SpyFu, but I started from the Keyword Research tab.
When testing each tool, I used exactly the Exact Same set of five Keywords to see how outcomes differed between each of my opponents. The five key words that I used were electronic marketing pcmag, internet shopping, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might hunt for (including publishers like PCMag) as well as to find related search results and vulnerable competition websites.
After running searches in my five evaluation terms, I discovered that SpyFu creates and structures its keyword results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with how much cash a key word could be worth. After hunting”digital advertising,” for instance, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word summary, related key words, advertiser background, status background, traffic, key word group, and SERP analysis. That is just for a single key word showing how SpyFu does the most granular deep-dive investigation into keyword data of all the tools I analyzed.
Atop the results, SpyFu gave me not just CPC for the Key word, but a daily and monthly cost breakdown as well as how many unique advertisers had appeared on the keyword in the last year. I got the same level of price breakdown once I clicked on the Related Keywords tab, which also enabled me to narrow results employing a left-hand filter menu to a particular price every day, daily search volume, difficulty rating, and more.
In the bottom of the keyword results was that the SERP analysis. This broke down each URL in the search results page, however KWFinder and Moz Pro both offer a much more comprehensive breakdown in this respect. SpyFu focuses on monthly cost, which might or might not be important to your business. Results like the Advertiser History graph, a lengthy list and complex diagram of the advertisements appearing on that search page over time, was a bit too in the weeds for me as a novice SEO tool user. However, for digital entrepreneurs and entrepreneurs, SpyFu can be a gold mine. Google Keyword Suggest
With SpyFu Kombat you can look at overlapping and site specific key words For up to 3 websites. For your PPC version you can also find a graph which goes over a span of a couple years showing that the overall number of keywords being bid on by all three sites. You may also rollover the graph to see key words specific to only two of those websites if you are feeling the 3rd site may not be doing as good a job (or vice versa) as 2 of those other sites. It will also show you that the PPC budgets of the sites as well as the number of organic keywords rank in the top 50 results for said keyword.
When you click an area of the circle chart it will show you that the Keywords in whatever bucket you click. It is possible to see and download those keywords for your use. As you can see I am on the advertisements tab however, the options are similar when you click on the organic tab (on the upper box, the natural one at the bottom shows you total organic key words ).
Switching between the natural tab along with the ppc tab (also as the Overall # of organic search phrases + PPC advertisement budget must also give you an idea of which of the larger sites are more to the PPC or SEO side of things that may be a good barometer to check at if you happen to be concentrating on one place on the other hand.
SpyFu Classic is the”flagship” segment so to speak. This is Where you input one domain name on the home page and are presented with a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (helpful for looking at the way the website might split parts of the principal domain, maybe a good place to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad History (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (using a URL to overlapping keywords)
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Marketing on the Keyword, together with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Associated Concepts (based on semantic relationships)
– Categories Google Keyword Suggest
Keyword Management and Reports
Keyword management is baked in to SpyFu throughout the platform. Within all its three main research tabs–SEO, PPC, and Keyword–you will find options from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using monthly search volume, CPC, difficulty score, and monthly price. These are SpyFu’s four main metrics where key word research is worried. On the left of this table are the key words you’ve researched and grouped yourself, or high keyword group tips from SpyFu. On the top right of the desk you can subsequently add chosen keywords to lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is similar to SEMrush$99.95 in SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu creates its profound connection between SEO and customer relationship management (CRM). In the List Builder tab, there’s a Top Lists segment with concentrated lists of domains and key words like”Assets Which Pay the Most On AdWords,” keywords with the highest CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technology: Ad buying platform, affiliate marketing, email marketing, and online shopping cart are a few of the choices.
Next to Top Lists, there is a dedicated Company Leads tab. This acts the same way You enter key words and businesses, a location, and refine outcomes using filters like AdWords budget and SEO clicks. The research then returns a list of URL leads with that site ad budget and contact information that is accessible that may be exported into your CRM or lead management system. I’d love to view SpyFu proceed a step farther with this and integrate its own SEO lead lists straight with a stage like Salesforce$75.00 in salesforce.com, but this instrument is already ahead of the curve. SEMrush includes a lead generation instrument, but that’s the closest any optimization product I tested comes to what SpyFu offers.
However, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten advertisements for key word groups . Users may download the templates from the SpyFu site and then upload to an AdWords account.
The platform also includes deeper SEO campaign management With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated keyword research and rank tracking within a campaign. My SpyFu is just available in paid programs (not the free trial), but it lets you set up multiple jobs tracking grouped key words plotted against SEO position, traffic worth, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and add a new project. It is the greatest and only case in this roundup of SEO-focused PM.
There is also Keywords youstart tracking that reports back together with domain positions and keyword position changes and’ve identified. I was able to prepare custom SEO reports in a few straightforward steps: Enter a domain name and then choose if to conduct a report on SpyFu’s suggested domain key words or custom keywords. I entered my five habit key words chose up to five competitors’ URLs, and then was given the option to run either a report or a report.
This sort of analysis that is aggressive is another area where SpyFu stands outside, as it also includes a tool called”Kombat” that is available in the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat and the instrument immediately built an interactive information visualization that revealed where PCMag’s top keywords overlapped with our competitors. There’s also what SpyFu calls a”key word universe,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This research breakdown is just another feature which helps ways to gain an SEO advantage on your competitors. Google Keyword Suggest
Together with the SEO functionality of its main Solution, SpyFu has introduced a research tool named Nacho Analytics, which provides access to different sites’ internet analytics. Through this platform, you can see search-engine behaviour , time-of-day visitors, and segments.
Keyword Advertisement History
Keyword Ad History will show you, via color bars, how often the Key words appeared in a domain PPC campaign along with any changes in the advertisement copy (all of which can be exported to excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of information.
So it is pretty straightforward, which is what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here is the advertisement history of the keyword”, plain and simple. If you find a key word being advertised on by a PPC advertiser that is fantastic consistent then it’s possible to look to employ that advertisement copy technique to some market of that bigger keyword. If I had been advertisements for”resorts in Oklahoma” I would listen to what ad copy has been successful, over time, for that main/core key word”hotels”.
Domain Ad History
Domain Ad History is similar to Keyword Ad History except it shows the Keyword history of a domainname.
This instrument is useful in Taking a Look Your opponents (or larger players on your market ) and which ones that they tried and abandoned (which could be ones that you avoid out of the gate). All this presumes the domain you’re researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses term connections, Publicly accessible keyword data, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you enter. You could also filter by CPC, look volume as you can see, and you might exclude keywords.
For me, I prefer to use the Organic key words found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a competitive search tool versus a search tool. Google Keyword Suggest
Pricing and Plans
As I mentioned, SpyFu’s Basic plan starts at $33 each Month when billed annually (or $39 month-to-month). Though, unlike other tools in this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 in KWFinder, SpyFu does not cost by search results. All programs come with an infinite number of domain, keyword group, backlink, and comparison search results combined with data export. The performance you receive with SpyFu for the price is a significant factor in why we gave it an Editors’ Choice, and the unlimited search volumes make the instrument even more appealing for ad hoc research that is keyword.
That is not to mention SpyFu does not cap anything. The Fundamental Plan gives you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword rankings, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 a month when billed yearly ) lumps contacts and leads to 500 and weekly tracked keyword rankings to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Ultimately, SpyFu has added a $199 per month Team plan (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. Overall the company has slashed its pricing since our initial review, which makes it all the more attractive to SMBs.
I find that their tools helpful for aggressive research. I do not use Their Keyword Smart Search described above but the number of information that They give (in a simple fashion) at the price points that they give is very A wonderful combination. SpyFu makes its way Each project. Google Keyword Suggest