Introduction Google Keyword Tool Traffic Estimator
SpyFu is one of the feature rich tools, but has the Attractive interface out there. SpyFu provides SEO and PPC spy application options along with their very own research tool. Google Keyword Tool Traffic Estimator
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do throughout the spectrum of SEO tooling, but for this review we’re focusing on its own ad hoc lookup capacities. When a company is looking to identifying the best possible search engine results pages (SERP) to target having an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Management capacities and keyword recommendations are built in throughout SpyFu, but I began in the Keyword Research tab.
When I used exactly the Exact Same set of five Key words to see results differed between each of my competitors. The five key words that I used were IT consultant , digital advertising, internet shopping, pcmag, and small business bookkeeping. I chose this combination to simulate real-world terms that companies might search for (including publishers such as PCMag) as well as to find related search results and vulnerable competitor sites.
After conducting searches I found that SpyFu creates and structures its key word benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on cost per click (CPC) and key word difficulty, SpyFu brings a far more obvious correlation with how much money a key word is worth. After hunting”digital marketing,” for example, another navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into keyword summary, related key words, advertiser background, ranking history, backlinks, keyword grouping, and SERP analysis. That is only for one key word query, showing SpyFu does the most granular research into data of the tools I analyzed.
Atop the results, SpyFu gave me not only CPC for the Key word, but a daily and monthly cost breakdown in addition to the number of unique advertisers had emerged on the key word in the last year. I got the same level of cost breakdown when I clicked on the Related Keyword, which also enabled me to narrow results using a left-hand filter menu to a particular cost per day, daily search volume, difficulty score, and much more.
At the bottom of the keyword results was the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro both offer a much more detailed breakdown in this regard. SpyFu focuses. Results like the Advertiser History chart, a long list and complex diagram of the advertisements appearing on this search page as time passes, was somewhat too from the weeds for me as a novice SEO instrument user. But for digital entrepreneurs and entrepreneurs, SpyFu is a gold mine. Google Keyword Tool Traffic Estimator
With SpyFu Kombat you can look at overlapping and site Certain key words For up to 3 websites. For your PPC version you can also find a graph which goes back over a period of a couple years demonstrating that the overall number of key words being bid on by all 3 websites. You can also rollover the chart to see key words specific to only two of those websites if you are feeling the 3rd website may not be doing as good a job (or vice versa) as two of the other sites. It will also show you the PPC budgets of the websites as well as the number of organic keywords ranking in the top 50 results for keyword.
When you click an area of the circle graph it will show you the Keywords in whatever bucket you click, towards the right of this chart. It is possible to view and download those keywords for your own use. As you can see I am on the ads tab however, the options are similar once you click on the natural tab (on the top box, the organic one on the underside shows you complete organic keywords).
Switching between the natural tab and the ppc tab (as well as the Overall # of organic keywords + PPC ad budget should also give you a good notion of what of the bigger sites are more to the PPC or SEO side of things which can be a fantastic barometer to check in if you chance to be focusing on one place on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain name on the home page and also are presented using a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (helpful for looking at the way the website might break out parts of the principal domain, perhaps a fantastic place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Ad History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (with a URL to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Marketing on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Related Terms
– Related Concepts (based on semantic relationships)
– Categories Google Keyword Tool Traffic Estimator
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within all its three main research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for both SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table with monthly search volume, CPC, problem score, and monthly cost. All these are SpyFu’s four main metrics where key word research is concerned. On the left of the table are either the keyword you have researched and booted yourself, or top keyword class suggestions from SpyFu. At the top right of the table you can then add chosen key words to lists, or export your chosen key words as an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its deep link between SEO and client relationship management (CRM). In the List Builder tab, there’s a Best Lists section with concentrated lists of domains and key words like”Assets Which Spend the maximum On AdWords,” keywords with the highest CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, affiliate marketing, email advertising, and online shopping cart are some of the options.
Alongside Top Lists, there is a dedicated Business Leads tab. This acts exactly the same way as a search: You enter a place, keywords and businesses, and refine outcomes using filters like AdWords budget and SEO clicks. The search then returns a list of leads with contact information that is accessible and this site ad budget that can be exported into your CRM or lead management system. I’d love to see SpyFu proceed a step farther with this and incorporate its SEO lead lists directly using a platform like Salesforce$75.00 at salesforce.com, but this instrument is already ahead of the curve. SEMrush includes a beta generation tool, but that’s the closest any additional optimization merchandise that I tested comes to exactly what SpyFu offers.
However, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for groups in countless businesses. The templates can be downloaded by users from the SpyFu website and then upload into a AdWords account.
The system also includes deeper SEO campaign management With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for overseeing integrated key word research and rank monitoring within a campaign. My SpyFu is just accessible paid programs (not the free trial), but it allows you to set up multiple jobs tracking grouped keywords plotted against SEO position, traffic value, ROI, and a number of other metrics. All you have to do is open the My SpyFu menu and then include a new job. It’s the only and greatest case in this roundup of built-in, SEO-focused PM.
There’s also the Tracking tab, which lets you take You ‘ve identified and begin ongoing monitoring that keyword position changes and reports back together with weekly domain positions. I was also able to set up custom SEO reports in a few simple steps: Enter a domain name then choose if to run a report on SpyFu’s suggested custom key words or domain key words. I entered my five habit key words picked up to five opponents’ URLs, then was given the option to run a report or a monthly report.
This sort of competitive analysis is another area where SpyFu stands outside, since it also has a tool called”Kombat” that’s available from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag along with the instrument built an interactive data visualization which revealed where the top key words of PCMag overlapped with our opponents. There’s also what SpyFu calls for a”keyword universe,” listing CPC, CTR, monthly cost, and monthly clicks to get core keywords and advocated keywords. This research breakdown is just another feature that helps ways for you to acquire an SEO advantage. Google Keyword Tool Traffic Estimator
Together with the SEO performance of its main product, SpyFu has introduced a study tool named Nacho Analytics, which offers access to other sites’ internet analytics. Through this stage, you can view behavior traffic, and segments.
Keyword Ad History
Advertisement History will show you, via colour coded bars often the Keyword appeared in a domain PPC campaign along with any changes in the ad copy (all of which may be exported into excel). It shows that a year’s worth of information and goes back to 2006 through the Bonus History Button.
So it is pretty straightforward, which is exactly what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it is only”here’s the advertisement history of this key word”, plain and simple. Normally, if you see a keyword being promoted on by a PPC advertiser that is fantastic consistent then it’s possible to look to apply that ad copy technique to some niche market of the keyword. If I had been advertising for”hotels in Oklahoma” I would pay attention to what ad copy was successful, as time passes, for this main/core key word”resorts”.
Domain Advertisement History
Except it reveals the, domain Ad History is similar to Keyword Ad History History of a domainname.
This tool is useful in looking Your competitors (or bigger players on your market ) and which ones that they tried and abandoned (which may be ones for you to avoid out of the gate). All of this presumes the domain you are exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses word relationships, Publicly accessible keyword information, and PPC campaign data to return a list of keywords related to the keyword(s) (up to 10) you input. As you can see, you can filter search volume, by CPC, and you might exclude key words.
For me personally, I would rather use the Organic key words found as well as the PPC keywords In either SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when used as a competitive research instrument versus a keyword search tool. Google Keyword Tool Traffic Estimator
Pricing and Plans
As I said, SpyFu’s Basic plan starts at $33 per Month when billed yearly (roughly $39 per month ). Though, contrary to other tools within this SEO tool inspection roundup, for example Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All plans have an unlimited number of keyword collection domain, backlink, and comparison search results along with data export. The performance you get with SpyFu for the price is a significant factor in why we gave it an Editors’ Choice, and the search volumes make the instrument much more appealing for ad hoc study.
That’s not to say SpyFu doesn’t cap anything. The Basic Plan provides you a capacity of 250 sales leads and domain contacts, and 5,000 weekly tracked keyword rankings, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 per month when billed yearly ) bumps contacts and leads to 500 and per week tracked keyword positions to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has added a $199 per month Team program (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. Overall the company has slashed on its pricing.
I find that their tools useful for competitive search. I don’t use Their own Keyword Smart Search described above but the amount of data which They provide (in a simple fashion) in the price points they provide is very A combination that is nice. SpyFu makes its way into my arsenal on just about Every undertaking. Google Keyword Tool Traffic Estimator