Intro Keyword Traffic Tool
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu offers SEO and PPC spy application options . Keyword Traffic Tool
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can perform throughout the spectrum of SEO tooling, but with this particular review we are focusing on its own ad hoc lookup capabilities. When a business is looking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Management capabilities and recommendations are built in throughout SpyFu, however I began in the Keyword Research tab.
When testing each instrument, I used the same set of five Keywords to see how outcomes differed between each of my opponents. Were online shopping , electronic advertising, pcmag, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that companies might hunt for (including publishers like PCMag) as well as to discover related search results and vulnerable competitor sites.
I found that, after conducting searches in my five test terms SpyFu produces and structures its keyword results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on cost per click (CPC) and key word difficulty, SpyFu draws a far more apparent correlation with exactly how much cash a key word could be worth. After hunting”digital marketing,” for example, another navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word overview, related key words, advertiser history, status background, traffic, key word grouping, and SERP analysis. That is just for a single keyword showing SpyFu will the most granular investigation into keyword data of all the tools I analyzed.
Atop the main results, SpyFu gave me not CPC for the Keyword, however a daily and yearly cost breakdown in addition to how many unique advertisers had appeared on the keyword in the past year. I received exactly the exact same degree of cost breakdown once I clicked on the Related Keyword, which also allowed me to narrow results using a left-hand filter menu to a particular price every day, daily search volume, difficulty rating, and more.
At the bottom of the results was that the SERP analysis. This broke down every URL from the search results page, even however KWFinder and Moz Guru both offer a more comprehensive breakdown in this regard. SpyFu targets cost, which may or may not be important to your small business. Results like the Advertiser History chart, a lengthy list and complex diagram of the advertisements appearing on that search page as time passes, was somewhat too from the weeds for me as a novice SEO instrument user. However, for digital entrepreneurs and entrepreneurs, SpyFu can be a gold mine. Keyword Traffic Tool
With SpyFu Kombat you can look at overlapping and site key words For up to 3 sites. For the PPC version you can also find a chart which goes back over a period of a couple years demonstrating the overall number of keywords being bid on by all three sites. You may also rollover the chart to see keywords specific to only 2 of the websites if you are feeling the 3rd website may not be doing as good a job (or vice versa) as two of the other websites. It will also show you that the PPC budgets of the websites as well as the number of organic keywords ranking in the top 50 results for said keyword.
When you click on an area of the circle graph it will show you that the Key words in whatever bucket you click. You can view and download those key words for your use. As you can see I’m on the advertisements tab however, the options are similar once you click on the organic tab (on the upper box, the natural one at the bottom shows you total organic keywords).
Switching between the organic tab and the ppc tab (also as the Total # of organic search phrases + PPC ad budget should also give you an notion of which of the bigger sites are more to the PPC or SEO aspect of things which can be a good barometer to look in if you happen to be concentrating on one area over the other.
SpyFu Classic is the”flagship” segment in order to speak. This is Where you enter one domain on the home page and also are presented using a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a factor of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (helpful for looking at the way the website might break out parts of the main domain, perhaps a good spot to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement History (links through to complete Keyword Advertisement History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (using a URL to overlapping key words )
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Complete Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Related Concepts (based on semantic relationships)
– Categories Keyword Traffic Tool
Keyword Management and Reviews
Keyword management is baked into SpyFu through the platform. Within all its three major research tabs–SEO, PPC, and Keyword–you will find options from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table with monthly search volume, CPC, difficulty score, and monthly price. These are SpyFu’s four main metrics where key word research is concerned. On the left of this table are either the key words you have researched and grouped yourself, or high keyword class suggestions from SpyFu. On the top right of this table you can subsequently add chosen key words to lists, or export your chosen keyword as an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is much like SEMrush$99.95 at SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its profound link between SEO and client relationship management (CRM). From the List Builder tab, there is a Top Lists section with targeted lists of domains and key words like”Domains That Pay the maximum On AdWords,” keywords with the highest CPC. There’s also a list of the most expensive keywords, which you can then filter by state, business, or a specific web-based technologies: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the choices.
Alongside Top Lists, there is a dedicated Company Leads tab. This acts exactly the exact same manner You enter a place, keywords and businesses, and refine results using filters like AdWords budget and SEO clicks. The search then returns a list of URL leads with contact information that is accessible and this site’s monthly advertising budget that can subsequently be exported to your CRM or direct management system. I’d love to see SpyFu go a step further with this and integrate its own SEO lead lists directly using a stage like Salesforce$75.00 in salesforce.com, but the instrument is currently ahead of the curve. SEMrush includes a lead generation tool, but that’s the closest comes to what SpyFu offers.
But, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten advertisements for groups that are key word . Users may download the templates from the SpyFu website and then upload into an AdWords account.
The system also includes SEO campaign direction With its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for overseeing integrated key word research and rank tracking in a campaign. My SpyFu is just accessible paid programs (not the free trial), but it lets you install multiple projects tracking grouped key words plotted against SEO position, traffic worth, ROI, and numerous other metrics. All you have to do is open the My SpyFu menu and add a new project. It’s the only and greatest example in this roundup of built-in, SEO-focused PM.
There is also the Tracking tab, which lets you choose You ‘ve identified and begin tracking that reports back with domain positions and keyword ranking changes. I was also able to set up custom SEO reports in a few simple steps: Enter a domain name and then choose if to conduct a document on SpyFu’s suggested domain keywords or custom key words. I entered my five habit keywords picked up to five opponents’ URLs, then was given the option to run a one time report or a report.
This sort of competitive analysis is another area in which SpyFu stands outside, as it also includes a tool called”Kombat” that is offered from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument built an interactive information visualization which showed where the top key words of PCMag overlapped with our opponents. There is also what SpyFu calls for a”key word world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature which will help ways for one to acquire an SEO advantage. Keyword Traffic Tool
With the SEO performance of its primary Solution, SpyFu has introduced a study tool named Nacho Analytics, which provides access to other sites’ internet analytics. Through this stage, you can view time-of-day traffic segments, and on-page behavior.
Keyword Ad History
You will be shown by Ad Background, through color coded bars often the Key words appeared in a domain PPC campaign alongside any changes in the ad copy (all of which may be exported to excel). It goes back to 2006 through the Bonus History Button and reveals that a year’s worth of data up front.
So it’s fairly straightforward, and that’s what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it’s just”here is the advertisement history of this keyword”, plain and simple. Normally, if you find a keyword being advertised on by a PPC advertiser that is fantastic persistent then you can look to apply that ad copy technique to some market of that keyword that is bigger. If I were advertising for”resorts in Oklahoma” I might listen to that which ad copy has been successful, over time, for that main/core keyword”hotels”.
Domain Advertisement History
Except it reveals the domain Ad History Is like Keyword Ad History History of a particular domainname.
This tool is useful in looking Your opponents (or bigger players in your market ) and which ones they attempted and abandoned (which could be ones that you avoid out of the gate). All this assumes the domain you are researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic term relationships, Publicly accessible keyword data, and PPC campaign information to return a list of keywords related to the keyword(s) (up to 10) you enter. You could also filter from CPC, search volume, as you can see, and you can also exclude key words.
For me, I prefer to use the Organic keywords found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when employed as a competitive search instrument versus a research tool. Keyword Traffic Tool
Pricing and Strategies
As I said, SpyFu’s Basic plan starts at $33 each Month when billed annually (or $39 per month ). Though, contrary to other tools within this SEO tool review roundup, for example Moz Pro and KWFinder$12.00 at KWFinder, SpyFu doesn’t cost by search success. All programs come with an infinite number of backlink , key word, keyword collection, domain name, and comparison search results along with unlimited data export. The functionality you get with SpyFu for the cost is a significant element in why we gave it an Editors’ Choice, along with the search volumes make the tool much more attractive for study that is keyword that is ad hoc.
That’s not to mention SpyFu does not cap anything. The Basic Plan gives you a potential of 250 sales leads and domain contacts, and 5,000 weekly tracked keyword rankings, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed yearly ) bumps contacts and leads to 500 and weekly tracked keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. Overall the company has really slashed on its pricing because our original inspection, which makes it all the more attractive to SMBs.
I find that their tools useful for search that is aggressive. I do not use Their own Keyword Smart Search much as described above but the number of information which They provide (in a straightforward fashion) at the price points they give is quite A nice combination. SpyFu makes its way into my arsenal on just about Each undertaking. Keyword Traffic Tool