Introduction Search Keyword Suggestion Tool
SpyFu is among the more feature rich tools, but has the Attractive interface out there. SpyFu provides SEO and PPC spy tool choices . Search Keyword Suggestion Tool
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can perform throughout the spectrum of SEO tooling, but with this particular review we are focusing mostly on its ad hoc lookup capacities. When a business is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Keyword recommendations and management capacities are built in during SpyFu, but I started in the Keyword Research tab.
When I used exactly the same set of five Key words to observe results differed between each of my competitors. Were pcmag, electronic advertising, online shopping, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might search for (such as publishers like PCMag) and to discover associated search results and vulnerable competitor websites.
I discovered that, after running searches in my five test terms SpyFu creates and structures its keyword results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Authority (DA) metrics together with stats on price per click (CPC) and keyword difficulty, SpyFu brings a far more apparent correlation with how much money a keyword is worth. After hunting”digital advertising,” for instance, another navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down to key word overview, related key words, advertiser background, ranking history, traffic, key word group, and SERP analysis. That is just for one keyword question, revealing SpyFu will arguably the most granular deep-dive investigation into keyword data of all the tools I tested.
Atop the main results, SpyFu gave me not CPC for the Keyword, however a daily and yearly cost breakdown as well as how many unique advertisers had appeared on the keyword in the past year. I got the same degree of price breakdown once I clicked on the Associated Keyword, which also allowed me to narrow results employing a left-hand filter menu to a particular cost every day, daily investigation volume, difficulty rating, and more.
At the bottom of the key word results was the SERP analysis. This broke down every URL in the search results page, even however KWFinder and Moz Pro equally offer a more comprehensive breakdown in this regard. SpyFu targets monthly cost, which may or might not be significant to your small business. Results like the Advertiser History graph, a long list and complex diagram of the ads appearing on this search page over time, was somewhat too from the weeds for me as a newcomer SEO instrument user. But for digital entrepreneurs and entrepreneurs, SpyFu is a gold mine. Search Keyword Suggestion Tool
With SpyFu Kombat you can look at overlapping and site key words To get up to 3 sites. For your PPC version you may also see a graph which goes over a span of a couple years demonstrating that the general number of keywords being bid on by all 3 sites. You may also rollover the graph to see keywords specific to only two of the websites if you are feeling the 3rd website may not be doing as great a job (or vice versa) as two of the other websites. It is going to also show you that the PPC budgets of the sites in addition to the amount of organic keywords ranking in the top 50 results for said keyword.
When you click it will show you that the Keywords in whatever bucket you click, towards the right of the graph. It is possible to view and download those key words for your use. As you can see I am on the advertisements tab however, the options are comparable when you click the organic tab (on the top box, the natural one on the underside shows you complete organic key words ).
Switching between the natural tab along with the ppc tab (also as the Overall # of organic keywords + PPC advertisement budget must also give you a good idea of which of the larger sites are more into the PPC or SEO side of things which can be a fantastic barometer to look in if you chance to be concentrating on one area on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain name on the home page and are presented using a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (helpful for looking at how a website might split parts of the main domain, maybe a good place to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad History (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (using a link to overlapping key words )
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Associated Concepts (according to semantic relationships)
– Categories Search Keyword Suggestion Tool
Keyword Management and Reviews
Keyword management is baked into SpyFu throughout the platform. Within all its three main research tabs–SEO, PPC, and Keyword–you will find choices in the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table with minimal search volume, CPC, problem rating, and monthly cost. These are SpyFu’s four main metrics where keyword research is worried. On the left of the table are the keyword you have researched and booted yourself, or top keyword group suggestions from SpyFu. At the top right of this table you can then add selected key words for lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu makes its deep link between SEO and client relationship management (CRM). From the List Builder tab, there is a Top Lists segment with concentrated lists of domain names and keywords like”Domains That Spend the maximum On AdWords,” keywords with the maximum CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technology: Ad buying platform, internet affiliate marketing, email advertising, and internet shopping cart are some of the choices.
Alongside Top Lists, there’s a dedicated Company Leads tab. This basically acts the same way as a search: You enter a place, key words and businesses, and refine results using filters such as AdWords budget and SEO clicks. The search returns a list of leads with this site advertising budget and contact information that can be exported into your CRM or lead management system. I’d like to see SpyFu go a step further with this and incorporate its SEO lead lists straight with a stage such as Salesforce$75.00 at salesforce.com, but this tool is currently ahead of the curve. SEMrush includes a beta lead generation tool, but that is the closest comes to what SpyFu offers.
However, SpyFu recently included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten advertisements for groups that are keyword in countless businesses. Users may download the templates from the SpyFu site and then upload into a AdWords account.
The platform also includes SEO campaign management With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for overseeing integrated key word study and rank monitoring in a campaign. My SpyFu is only accessible paid programs (not the free trial), but it lets you set up multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you have to do is open the My SpyFu menu and then add a new job. It’s the best and only example in this roundup of built-in, SEO-focused PM.
There’s also the Tracking tab, which lets you take You ‘ve identified and start continuing tracking that reports back with domain positions and keyword position changes. I was also able to prepare custom SEO reports in a few simple measures: Enter a domain name then choose if to run a document on SpyFu’s suggested domain key words or custom key words. I entered my five custom key words in a field, picked up to five competitors’ URLs, and then was given the option to run either a report or a recurring report.
That Type of competitive analysis is just another area in which SpyFu stands outside, since it also has a tool called”Kombat” that is available in the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain and the tool built an interactive information visualization that showed where the top keywords of PCMag overlapped with our opponents. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly price, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature which will help unearth ways for you to acquire an SEO advantage. Search Keyword Suggestion Tool
Together with the SEO functionality of its main product, SpyFu has introduced a research tool called Nacho Analytics, which provides access to the internet analytics of other sites. Through this stage, you can see time-of-day visitors sections, and behavior that is on-page.
Keyword Advertisement History
You will be shown by keyword Ad History, through colour coded bars frequently the Keyword appeared in a domain PPC campaign alongside any changes in the advertisement copy (all of which can be exported into excel). It shows a year’s worth of data and goes back to 2006 via the Bonus History Button.
So it’s fairly straightforward, and that’s what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it is just”here is the advertisement history of the keyword”, plain and simple. Normally, if you find a keyword being promoted on by a fantastic PPC advertiser persistent then you can look to apply that ad copy technique to a niche market of the larger keyword. If I had been advertising for”hotels in Oklahoma” I might pay attention to that which ad copy has been successful, as time passes, for this main/core key word”resorts”.
Domain Ad History
Domain Ad History Is like Keyword Ad History except it reveals the History of a domain.
This tool is useful in Taking a Look at keywords that have been effective for Your opponents (or bigger players in your market ) and which ones that they attempted and left (which may be ones for you to prevent out of the gate). All this assumes the domain you’re researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses semantic term relationships, Publicly available keyword information, and PPC campaign data to return a list of keywords associated with the keyword(s) (up to 10) you enter. You could also filter from CPC, look volume as you can see, and you might also exclude keywords.
For me, I prefer to use the PPC keywords and the Organic key words found In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a competitive research tool versus a research tool. Search Keyword Suggestion Tool
Pricing and Plans
As I just said, SpyFu’s Basic plan begins at $33 per Month when billed annually (or $39 per month ). Though, contrary to other tools within this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 at KWFinder, SpyFu doesn’t cost by search success. All plans have an unlimited number of keyword, keyword collection name, domain name, backlink, and competitor/domain comparison search results along with data export. The performance you receive with SpyFu for your price is an important factor in the reason we gave it an Editors’ Choice, along with the unlimited search volumes make the instrument much more appealing for ad hoc research that is keyword.
That is not to say SpyFu doesn’t cap anything. The Basic Plan provides you a potential of 250 sales leads and domain contacts, along with 5,000 weekly monitored keyword rankings, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed annually) bumps leads and contacts to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the firm has slashed on its pricing.
I find that their tools pretty helpful for aggressive research. I don’t use Their own Keyword Smart Search which They provide (in a simple fashion) in the price points that they give is quite A wonderful combination. SpyFu makes its way Each project. Search Keyword Suggestion Tool