Introduction Semrush And Spyfu Alternatives
SpyFu is among the feature rich tools, but has the Attractive interface out there. SpyFu offers SEO and PPC spy tool choices along with their keyword research tool. Semrush And Spyfu Alternatives
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can perform across the spectrum of SEO tooling, but for this review we are focusing mostly on its ad hoc lookup capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim with an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Recommendations and direction capacities are built in during SpyFu, but I started in the Keyword Research tab.
When testing each instrument, I used the same set of five Key words to observe how results differed between every one of my opponents. Were digital marketing pcmag, internet shopping, IT consultant, and small business accounting. I chose this mixture to simulate real world terms that companies might hunt for (including publishers such as PCMag) as well as to discover associated search results and vulnerable competition sites.
I found that, after running searches in my five evaluation terms SpyFu produces and structures its keyword results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much cash a keyword could be worth. After searching”digital marketing,” for example, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word summary, related key words, advertiser background, ranking history, traffic, key word group, and SERP analysis. That’s just for one key word showing SpyFu will the most granular research into data of all the tools I analyzed.
Atop the results, SpyFu gave me not only CPC for the Key word, but a daily and yearly cost breakdown as well as how many unique advertisers had appeared on the keyword in the last year. I received the same level of cost breakdown when I clicked on the Associated Keyword, which also enabled me to narrow results using a left-hand filter menu to a particular cost every day, daily search volume, difficulty score, and much more.
At the bottom of the results was the SERP analysis. This broke down each URL in the search results page, though KWFinder and Moz Guru both provide a more detailed breakdown in this regard. SpyFu focuses. Results like the Advertiser History graph, a lengthy list and complex diagram of the advertisements appearing on that search page as time passes, was a bit too in the weeds for me as a novice SEO tool user. However, for digital entrepreneurs and entrepreneurs, SpyFu can be a gold mine. Semrush And Spyfu Alternatives
With SpyFu Kombat you can look at overlapping and site keywords For up to 3 sites. For your PPC version you may also find a chart which goes over a period of a couple years demonstrating the general amount of keywords being bid on by all 3 sites. You may also rollover the graph to see key words specific to just 2 of the websites if you are feeling the 3rd site may not be doing as great a job (or vice versa) as 2 of those other sites. It will also show you the PPC budgets of those sites as well as the number of organic keywords rank in the top 50 results for keyword.
When you click it will show you that the Keywords in whatever bucket you click, towards the right of this chart. It is possible to see and download those key words for your use. As you can see I am on the ads tab but the choices are similar when you click the organic tab (on the top box, the natural one at the bottom shows you complete organic key words ).
Switching between the organic tab along with the ppc tab (as well as the Overall # of organic search phrases + PPC ad budget should also give you a good idea of what of the larger sites are more into the PPC or SEO aspect of things that may be a fantastic barometer to look in if you chance to be focusing on one place over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain name on the home page and also are presented using a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at the way the website might break out parts of the main domain, maybe a good spot to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement Background (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping key words )
– Organic Competitors (with a URL to overlapping key words )
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (based on semantic relationships)
– Categories Semrush And Spyfu Alternatives
Keyword Management and Reviews
Keyword direction is baked into SpyFu throughout the platform. Within all its three main research tabs–SEO, PPC, and Keyword–you will find options from the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table using minimal search volume, CPC, difficulty score, and monthly price. All these are SpyFu’s four chief metrics where key word research is worried. On the left of this desk are either the keyword you’ve researched and grouped yourself, or high keyword group tips from SpyFu. On the top right of this desk you can then add chosen key words for lists, or export your selected keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its deep link between SEO and client relationship management (CRM). In the List Builder tab, there’s a Top Lists section with targeted lists of domains and key words like”Domains That Pay the Most On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technologies: Ad buying platform, internet affiliate marketing, email marketing, and online shopping cart are some of the choices.
Alongside Leading Lists, there is a dedicated Company Leads tab. This acts exactly the same way You enter keywords and businesses, a place, and refine outcomes using filters like AdWords budget and SEO clicks. The research returns a list of leads with that site ad budget and accessible contact information that may be exported into your CRM or lead management system. I’d love to see SpyFu go a step further with this and integrate its own SEO lead lists straight with a stage such as Salesforce$75.00 in salesforce.com, but this tool is already ahead of the curve. SEMrush includes a lead generation tool, but that is the closest any optimization product I tested comes to exactly what SpyFu offers.
However, SpyFu recently incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for groups in countless businesses. Users can download the templates in the SpyFu website and upload into an AdWords account.
The platform also includes SEO campaign management Using its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for tackling integrated keyword research and rank monitoring within a campaign. My SpyFu is only available in paid plans (not the free trial), but it lets you install multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and add a new job. It is the greatest and only example in this roundup of built-in, SEO-focused PM.
There’s also You ‘ve identified and start tracking that keyword position changes and reports back together with domain positions. Using the webpage, I was also able to prepare custom SEO reports in a few simple steps: Enter a domain name and then choose if to run a document on SpyFu’s suggested domain keywords or custom key words. I entered my five custom keywords chose up to five opponents’ URLs, then was given the option to run a report or a monthly report.
This Type of analysis that is competitive is another area in which SpyFu stands out, as it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat and the tool immediately built an interactive data visualization that showed where PCMag’s top keywords overlapped with our opponents. There’s also what SpyFu calls a”key word universe,” list CPC, CTR, monthly cost, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature that helps unearth ways to acquire an SEO edge on your competitors. Semrush And Spyfu Alternatives
Together with the SEO functionality of its product, SpyFu has introduced a research tool called Nacho Analytics, which offers access to the internet analytics of websites. Through this stage, you can see behavior traffic, and segments.
Keyword Advertisement History
You will be shown by Advertisement Background, via colour coded bars, how often the Keyword appeared in a domain’s PPC campaign alongside any modifications in the advertisement copy (all of which may be exported into excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of information up front.
So it is pretty straightforward, which is exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it’s only”here’s the ad history of this key word”, plain and simple. If you see a key word being promoted on by a PPC advertiser that is fantastic persistent you can look to apply that advertisement copy technique to some niche market of that bigger keyword. If I had been advertising for”resorts in Oklahoma” I might pay attention to that which ad copy was successful, over time, for this main/core key word”resorts”.
Domain Ad History
Domain Ad History is similar to Keyword Advertisement History except it shows the History of a specific domain.
This tool is useful in looking Your competitors (or larger players in your niche) and which ones that they tried and abandoned (which may be ones for you to prevent out of the gate). All this presumes the domain you are exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic term relationships, Publicly accessible keyword data, and PPC campaign data to return a list of keywords related to the keyword(s) (up to 10) you input. As you can see, you can filter look volume, by CPC, and you might exclude keywords.
For me personally, I prefer to use the Organic keywords found and the PPC keywords In either SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a research tool versus a keyword research tool. Semrush And Spyfu Alternatives
Pricing and Strategies
As I just said, SpyFu’s Basic plan starts at $33 each Month when billed annually (roughly $39 per month ). Though, contrary to other tools within this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 in KWFinder, SpyFu doesn’t cost by search success. All programs come with an infinite number of domain, keyword group, backlink, and competitor/domain comparison search results along with boundless data export. The performance that you receive with SpyFu for the cost is a significant element in why we gave it an Editors’ Choice, and the search volumes make the tool even more attractive for ad hoc study that is keyword.
That’s not to say SpyFu doesn’t cap anything. The Basic Plan provides you a potential of 250 sales leads and domain contacts, along with 5,000 weekly monitored keyword positions, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed yearly ) lumps leads and contacts to 500 and weekly tracked keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back warranty. The company has slashed on its pricing since our initial inspection, which makes it all the more attractive to SMBs.
I find that their tools pretty helpful for research that is aggressive. I do not use Their own Keyword Smart Search which They give (in a simple fashion) at the price points they provide is quite A combination that is nice. SpyFu makes its way Each undertaking. Semrush And Spyfu Alternatives