Introduction Semrush Seo Tool
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu provides SEO and PPC spy application choices along with their own keyword search tool. Semrush Seo Tool
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can perform across the spectrum of SEO tooling, but for this review we are focusing on its own ad hoc keyword research capabilities. When a business is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is your legwork to get pages to rank higher. Recommendations and management capabilities are built in during SpyFu, but I began from the Keyword Research tab.
When testing each tool, I used exactly the same set of five Keywords to see how results differed between each of my competitors. The five key words I used were IT consultant advertising, internet shopping, pcmag, and small business accounting. I chose this combination to simulate real-world terms that businesses might hunt for (including publishers such as PCMag) as well as to find related search results and vulnerable competitor websites.
After conducting searches on my five test terms, I found that SpyFu produces and structures its keyword results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on price per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much money a keyword is worth. After hunting”digital marketing,” for example, a separate navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word overview, related keywords, advertiser history, ranking history, traffic, key word group, and SERP analysis. That’s only for a single keyword showing how SpyFu does the most granular investigation into data of the tools I tested.
Atop the main results, SpyFu gave me not CPC for the Keyword, but a daily and monthly cost breakdown as well as how many unique advertisers had emerged on the keyword in the last year. I received the same degree of price breakdown once I clicked on the Related Keyword, which also enabled me to narrow results employing a left-hand filter menu to a specific cost every day, daily investigation volume, difficulty rating, and more.
In the bottom of the keyword results was that the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro equally offer a much more detailed breakdown in this respect. SpyFu focuses. Results like the Advertiser History chart, a lengthy list and complicated diagram of the advertisements appearing on that search page over time, was somewhat too from the weeds for me as a newcomer SEO tool user. However, for advertisers and digital marketers, SpyFu is a gold mine. Semrush Seo Tool
With SpyFu Kombat you can look at overlapping and website Certain keywords To get up to 3 websites. For your PPC version you can also see a chart which goes back over a period of a couple years showing that the overall number of key words being bid on by all 3 websites. You may also rollover the chart to find keywords specific to just two of the websites if you feel the 3rd site may not be doing as great a job (or vice versa) as 2 of the other websites. It will also show you the PPC budgets of the sites as well as the amount of organic keywords rank in the top 50 results for said keyword.
When you click on an area of the circle graph it will show you that the Keywords in whatever bucket you click. You can see and download those key words for your use. As you can see I’m on the advertisements tab but the choices are similar when you click on the organic tab (on the top box, the organic one on the underside shows you complete organic key words ).
Switching between the natural tab along with the ppc tab (as well as the Overall # of organic keywords + PPC advertisement budget must also give you an idea of which of the bigger sites are more into the PPC or SEO aspect of things that may be a good barometer to look at if you happen to be focusing on a single place on the other hand.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain name on the home page and also are presented with a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (useful for looking at how a website might break out parts of the main domain, perhaps a fantastic place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Advertisement History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (with a URL to overlapping key words )
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Semrush Seo Tool
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–you will find options from the drop-down menus for both SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table with monthly search volume, CPC, difficulty rating, and monthly price. These are SpyFu’s four main metrics where key word research is worried. On the left of the table are either the key words you have researched and booted yourself, or high keyword group tips from SpyFu. On the top right of this desk you can then add chosen key words to lists, or export your chosen key words as an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s keyword management abilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu makes its deep link between SEO and customer relationship management (CRM). From the List Builder tab, there is a Best Lists segment with targeted lists of domains and key words like”Domains That Spend the Most On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, business, or a particular web-based technologies: Ad buying platform, affiliate marketing, email marketing, and internet shopping cart are some of the options.
Next to Leading Lists, there is a dedicated Business Leads tab. This acts the exact same way as a key word search: You enter a place, industries and key words, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of leads with that site advertising budget and contact information that is accessible that can then be exported into your CRM or direct management system. I’d love to see SpyFu proceed a step farther with this and integrate its own SEO lead lists directly with a platform such as Salesforce$75.00 at salesforce.com, but this tool is currently ahead of the curve. SEMrush includes a beta generation tool, but that is the closest comes to what SpyFu offers.
However, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for keyword groups in countless industries. The templates can be downloaded by users from the SpyFu site and upload into an AdWords account.
The system also includes SEO campaign direction Using its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for tackling integrated keyword research and rank tracking in a campaign. My SpyFu is only available in paid plans (not the free trial), but it lets you install multiple projects tracking grouped keywords plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you have to do is open the My SpyFu menu and include a new project. It is the best and only example in this roundup of built-in, SEO-focused PM.
There is also You begin tracking that keyword ranking changes and reports back together with weekly domain positions and’ve identified. I was able to prepare custom SEO reports in a few simple steps: Enter a domain name then choose whether or not to run a document on SpyFu’s suggested domain key words or custom key words. I entered my five habit keywords chose up to five competitors’ URLs, then was given the option to run a one time report or a monthly report.
That Type of competitive analysis is just another area where SpyFu stands out, since it also includes a tool called”Kombat” that’s available in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument quickly built an interactive information visualization which showed where the top keywords of PCMag overlapped with our competitors. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly price, and monthly clicks for core keywords and recommended keywords. This study breakdown is another feature that helps ways for one to gain an SEO edge on the competition. Semrush Seo Tool
With the SEO functionality of its primary Solution, SpyFu has introduced a study tool called Nacho Analytics, which provides access to other sites’ internet analytics. Through this stage, you can see time-of-day traffic sections, and behavior that is on-page.
Keyword Advertisement History
Advertisement Background will show you, through coded bars, how often the Keyword appeared in a domain’s PPC campaign alongside any modifications in the advertisement copy (all of which can be exported into excel). It shows that a year’s worth of data up front and extends back to 2006 via the Bonus History Button.
So it’s pretty straightforward, and that’s exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is only”here is the advertisement history of the keyword”, plain and simple. If you see a key word being advertised on by a PPC advertiser that is good consistent then you can look to apply that ad copy technique to some market of the keyword that is bigger. If I had been advertising for”hotels in Oklahoma” I would pay attention to that which ad copy was successful, as time passes, for that main/core keyword”resorts”.
Domain Advertisement History
Domain Ad History Is like Keyword Advertisement History except it shows the Key word history of a domain.
This tool is useful in looking at keywords Which Have Been effective for Your opponents (or bigger players in your market ) and which ones they attempted and left (which could be ones that you avoid from the gate). All of this presumes the domain you’re researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses semantic word connections, Publicly accessible keyword information, and PPC campaign information to return a list of keywords related to the keyword(s) (up to 10) you enter. As you can see, you can filter look volume, by CPC, and you might exclude keywords.
For me, I prefer to use the PPC keywords as well as the Organic keywords found In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a competitive search instrument versus a keyword research tool. Semrush Seo Tool
Pricing and Plans
As I mentioned, SpyFu’s Fundamental plan starts at $33 each Month when billed yearly (or $39 per month ). Though, contrary to other tools in this SEO tool inspection roundup, for example Moz Guru and KWFinder$12.00 in KWFinder, SpyFu doesn’t cost by search results. All programs have an unlimited number of domain, keyword, keyword collection, backlink, and competitor/domain comparison search results combined with boundless data export. The functionality that you get with SpyFu for the price is an important element in the reason we gave it an Editors’ Choice, and the boundless search volumes make the instrument even more attractive for keyword research that is ad hoc.
That’s not to say SpyFu doesn’t cap anything. The Basic Plan gives you a capacity of 250 sales leads and domain contacts, and 5,000 weekly tracked keyword positions, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed annually) lumps leads and contacts to 500 and per week monitored keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. The firm has slashed its pricing because our original inspection, making it all the more attractive to SMBs.
I find that their tools useful for competitive research. I do not use Their Keyword Smart Search which They provide (in a straightforward fashion) in the price points that they provide is quite A nice combination. SpyFu makes its way into my toolbox on just about Every project. Semrush Seo Tool