Background Site Keyword Rank Checker
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu provides SEO and PPC spy tool options alongside their very own keyword search tool. Site Keyword Rank Checker
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is a lot SpyFu can do across the spectrum of SEO tooling, but with this review we are focusing primarily on its own ad hoc keyword lookup capacities. When a business is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven investigation is your legwork to get pages to rank higher. Recommendations and direction capabilities are built in throughout SpyFu, but I began from the Keyword Research tab.
When I used the Exact Same set of five Key words to see how outcomes differed between each of my opponents. Were electronic marketing, pcmag, internet shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that companies might search for (including publishers such as PCMag) as well as to find associated search results and vulnerable competitor websites.
I discovered that, after conducting searches on my five test terms SpyFu creates and structures its keyword results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu draws a far more apparent correlation with how much cash a keyword is worth. After hunting”digital marketing,” for instance, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word summary, related keywords, advertiser history, status background, backlinks, keyword group, and SERP analysis. That is only for one keyword question, revealing how SpyFu will arguably the most granular deep-dive research into keyword data of the tools I analyzed.
Atop the main results, SpyFu gave me not just CPC for the Keyword, however a daily and monthly cost breakdown in addition to how many unique advertisers had emerged on the keyword in the past year. I received exactly the same level of price breakdown once I clicked on the Associated Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a specific cost every day, daily investigation volume, difficulty rating, and more.
In the bottom of the results was that the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro equally offer a much more detailed breakdown in this regard. SpyFu focuses. Results like the Advertiser History graph, a long list and complex diagram of the ads appearing on this search page over time, was a bit too in the weeds for me as a novice SEO instrument user. But for advertisers and marketers, SpyFu is a gold mine. Site Keyword Rank Checker
With SpyFu Kombat you can look at overlapping and site Certain key words To get up to 3 sites. For the PPC version you may also find a chart which goes back over a span of a few years showing that the overall number of keywords being bid on by all three websites. You may also rollover the chart to see keywords specific to just two of those websites if you feel the 3rd site may not be doing as good a job (or vice versa) as 2 of the other websites. It is going to also show you that the PPC budgets of those websites as well as the number of organic keywords rank in the top 50 results for keyword.
When you click on an area of the circle chart it will show you the Keywords in whatever bucket you click. You can view and download those keywords for your use. As you can see I am on the advertisements tab however, the options are similar when you click the organic tab (on the upper box, the natural one on the bottom shows you total organic key words ).
Switching between the natural tab and the ppc tab (also as the Overall # of organic keywords + PPC advertisement budget must also give you a good idea of what of the bigger sites are more into the PPC or SEO side of things which can be a good barometer to look in if you chance to be focusing on a single area over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain on the home page and also are presented with a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (useful for looking at the way the website might break out parts of the main domain, maybe a fantastic place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Advertisement History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a link to overlapping keywords)
– Organic Competitors (with a URL to overlapping keywords)
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Complete Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Associated Concepts (according to semantic relationships)
– Categories Site Keyword Rank Checker
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–there are choices from the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table with minimal search volume, CPC, difficulty rating, and monthly cost. These are SpyFu’s four main metrics where key word research is worried. On the left of the table are the keyword you’ve researched and booted yourself, or top keyword group suggestions from SpyFu. On the top right of the table you can then add selected key words for lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword category performance is much like SEMrush$99.95 at SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its profound link between SEO and customer relationship management (CRM). In the List Builder tab, there is a Top Lists segment with targeted lists of domains and keywords like”Assets Which Spend the Most On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technology: Ad buying platform, internet affiliate marketing, email marketing, and online shopping cart are some of the options.
Alongside Leading Lists, there’s a dedicated Company Leads tab. This essentially acts exactly the exact same manner as a search: You enter industries and key words, a location, and refine outcomes using filters such as AdWords budget and SEO clicks. The search then returns a list of leads with contact information that is accessible and this site advertising budget that can then be exported into your CRM or direct management system. I’d like to view SpyFu proceed a step farther with this and incorporate its SEO lead lists directly using a platform such as Salesforce$75.00 at salesforce.com, but this instrument is currently ahead of the curve. SEMrush has a lead generation tool, but that’s the closest any optimization product I tested comes to what SpyFu offers.
But, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates include prewritten advertisements for groups that are key word . The templates can be downloaded by users from the SpyFu site and upload to a AdWords account.
The platform also includes deeper SEO campaign direction Using its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated keyword study and rank monitoring within a campaign. My SpyFu is only available in paid programs (not the free trial), but it lets you set up multiple projects tracking grouped keywords plotted against SEO position, traffic value, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and then add a new project. It’s the only and greatest case in this roundup of built-in, SEO-focused PM.
There’s also Keywords youstart tracking that reports back together with domain positions and keyword ranking changes and’ve identified. Using the webpage, I was also able to set up custom SEO reports in a few simple measures: Enter a domain name choose if to run a document on SpyFu’s suggested domain keywords or custom keywords. I entered my five custom key words chose up to five competitors’ URLs, and then was given the choice to run a report or a recurring monthly report.
This sort of competitive analysis is another area in which SpyFu stands out, since it also includes a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat along with the tool quickly built an interactive data visualization which revealed where PCMag keywords overlapped with our opponents. There is also what SpyFu calls for a”key word universe,” listing CPC, CTR, monthly cost, and monthly clicks to get core keywords and recommended keywords. This study breakdown is another feature which helps unearth ways for you to gain an SEO advantage on the competition. Site Keyword Rank Checker
With the SEO functionality of its main product, SpyFu has introduced a research tool named Nacho Analytics, which offers access to different sites’ web analytics. Through this platform, you can see search-engine behaviour traffic, and sections.
Keyword Ad History
You will be shown by keyword Ad History, via colour coded bars frequently the Key words appeared in a domain PPC campaign along with any modifications in the ad copy (all of which can be exported into excel). It shows that a year’s worth of information and goes back to 2006 via the Bonus History Button.
So it’s fairly straightforward, and that’s what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here’s the advertisement history of this keyword”, plain and simple. If you find a key word being promoted on by a PPC advertiser that is fantastic persistent then you can look to apply that advertisement copy technique to some niche market of the keyword. If I were advertising for”resorts in Oklahoma” I might pay attention to what ad copy has been successful, as time passes, for this main/core key word”resorts”.
Domain Ad History
Domain Ad History is similar to Keyword Advertisement History except it reveals the Keyword history of a particular domain.
This tool is useful in Taking a Look at keywords Which Have Been successful for Your competitors (or bigger players on your niche) and which ones they attempted and left (which may be ones that you avoid out of the gate). All of this assumes the domain you are researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses term connections, Publicly accessible keyword information, and PPC campaign data to return a list of keywords associated with the keyword(s) (up to 10) you enter. You can also filter from CPC, search volume, as you can see, and you can also exclude keywords.
For me, I would rather use the PPC keywords and the Organic keywords found In either SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when used as a competitive search tool versus a keyword search tool. Site Keyword Rank Checker
Pricing and Strategies
Since I said, SpyFu’s Fundamental plan begins at $33 each Month when billed yearly (or $39 per month ). Though, contrary to other tools within this SEO tool inspection roundup, for example Moz Pro and KWFinder$12.00 in KWFinder, SpyFu doesn’t price by search results. All plans come with an unlimited number of key word group domain, backlink, and competitor/domain comparison search results combined with unlimited data export. The performance that you receive with SpyFu for the cost is an important element in the reason we gave it an Editors’ Choice, along with the boundless search volumes make the instrument much more appealing for keyword research that is ad hoc.
That’s not to say SpyFu doesn’t cap anything. The Fundamental Plan gives you a capacity of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword positions, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) bumps leads and contacts to 500 and weekly monitored keyword positions to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also includes a 30-day money-back warranty. The company has actually slashed its pricing.
I find their tools pretty useful for aggressive research. I don’t use Their Keyword Smart Search explained above but the number of data that They give (in a straightforward fashion) in the price points they provide is very A wonderful combination. SpyFu makes its way into my arsenal on just about Every project. Site Keyword Rank Checker