Intro Spyfu Api Documentation
SpyFu is one of the feature rich tools, but has the Attractive interface out there. SpyFu offers SEO and PPC spy tool choices . Spyfu Api Documentation
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do across the spectrum of SEO tooling, but with this particular review we are focusing mostly on its own ad hoc lookup capabilities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization strategy, keyword-driven investigation is your legwork to get pages to rank higher. Recommendations and management capabilities are built in throughout SpyFu, however I began from the Keyword Research tab.
When testing each tool, I used the Exact Same set of five Key words to observe how outcomes differed between every one of my competitors. The five key words that I used were electronic advertising pcmag, online shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that companies might hunt for (including publishers such as PCMag) as well as to discover associated search results and vulnerable competition websites.
I discovered that, after running searches in my five evaluation terms SpyFu produces and structures its key word results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on cost per click (CPC) and key word difficulty, SpyFu brings a far more obvious correlation with how much cash a keyword is worth. After hunting”digital advertising,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into keyword overview, related key words, advertiser background, status background, traffic, key word group, and SERP analysis. That’s only for a single keyword question, showing how SpyFu will the most granular research into data of the tools I analyzed.
Atop the results, SpyFu gave me not CPC for the Key word, however a daily and yearly cost breakdown in addition to the number of unique advertisers had appeared on the key word in the last year. I received the exact same level of price breakdown when I clicked on the Associated Keyword, which also allowed me to narrow results employing a left-hand filter menu to a specific price per day, daily investigation volume, difficulty rating, and much more.
At the bottom of the keyword results was the SERP analysis. This broke down each URL from the search results page, even however KWFinder and Moz Pro both offer a more comprehensive breakdown in this regard. SpyFu focuses. Results such as the Advertiser History graph, a long list and complex diagram of the advertisements appearing on that search page over time, was a bit too in the weeds for me as a novice SEO instrument user. But for digital marketers and advertisers, SpyFu can be a gold mine. Spyfu Api Documentation
With SpyFu Kombat you can look at overlapping and website key words For up to 3 sites. For the PPC version you can also see a chart which goes back over a span of a couple years demonstrating that the general amount of key words being bid on by all three sites. You may also rollover the graph to see keywords specific to just 2 of the websites if you are feeling the 3rd site may not be doing as great a job (or vice versa) as 2 of the other websites. It will also show you the PPC budgets of those sites in addition to the number of organic keywords ranking in the top 50 results for said keyword.
When you click it will show you that the Keywords in whatever bucket you click. It is possible to see and download those keywords for your use. As you can see I’m on the ads tab but the options are comparable once you click the organic tab (on the top box, the organic one on the bottom shows you complete organic key words ).
Switching between the natural tab and the ppc tab (also as the Total # of organic keywords + PPC advertisement budget must also give you a good notion of which of the bigger sites are more to the PPC or SEO aspect of things that may be a fantastic barometer to look at if you happen to be focusing on a single area on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain name on the home page and also are presented using a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Advertisers
– Estimated Value of Organic Traffic (estimated traffic with a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (useful for looking at how a website might split parts of the main domain, perhaps a good place to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Ad History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (using a link to overlapping key words )
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Complete Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Spyfu Api Documentation
Keyword Management and Reports
Keyword direction is baked in to SpyFu through the platform. Within all its three main research tabs–SEO, PPC, and Keyword–you will find choices in the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table with minimal search volume, CPC, difficulty score, and monthly price. These are SpyFu’s four chief metrics where key word research is concerned. On the left of the desk are the key words you’ve researched and grouped yourself, or high keyword group tips from SpyFu. At the top right of this desk you can then add selected key words to lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu makes its profound link between SEO and customer relationship management (CRM). From the List Builder tab, there’s a Top Lists segment with targeted lists of domains and keywords like”Domains That Spend the Most On AdWords,” keywords with the highest CPC. There’s also a list of the most expensive keywords, which you can then filter by state, business, or a specific web-based technology: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are some of the choices.
Alongside Top Lists, there’s a dedicated Business Leads tab. This basically acts the same way You enter a place, industries and keywords, and refine outcomes using filters like AdWords budget and SEO clicks. The research then returns a list of URL leads with that site advertising budget and available contact information that can be exported into direct management system or your CRM. I’d like to view SpyFu go a step further with this and integrate its SEO lead lists directly using a platform like Salesforce$75.00 at salesforce.com, but the tool is currently ahead of the curve. SEMrush has a beta generation instrument, but that’s the closest comes to exactly what SpyFu offers.
But, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for groups that are key word . Users can download the templates in the SpyFu site and then upload into an AdWords account.
The platform also includes deeper SEO campaign management With its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated keyword study and rank tracking in a campaign. My SpyFu is only accessible paid plans (not the free trial), but it allows you to set up multiple projects tracking grouped keywords plotted against SEO rank, traffic worth, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and then include a new job. It is the only and greatest case in this roundup of SEO-focused PM.
There is also the Tracking tab, which lets you choose Keywords you’ve identified and start continuing monitoring that keyword ranking changes and reports back together with domain rankings. Using the webpage, I was able to prepare custom SEO reports in a few straightforward measures: Enter a domain name and choose if to run a report on SpyFu’s suggested custom keywords or domain key words. I entered my five custom keywords picked up to five opponents’ URLs, and then was given the option to run either a one time report or a monthly report.
That Type of analysis that is aggressive is another area where SpyFu stands outside, since it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument quickly built an interactive information visualization that revealed where the top key words of PCMag overlapped with our competitors. There’s also what SpyFu calls for a”keyword world,” listing CPC, CTR, monthly cost, and monthly clicks to get core keywords and recommended keywords. This study breakdown is another feature that helps unearth ways for one to acquire an SEO advantage. Spyfu Api Documentation
With the SEO performance of its main Solution, SpyFu has introduced a study tool called Nacho Analytics, which provides access to other sites’ internet analytics. Through this stage, you can see time-of-day visitors sections, and behavior that is on-page.
Keyword Ad History
You will be shown by Ad Background, via coded bars often the Keyword appeared in a domain PPC campaign alongside any modifications in the advertisement copy (all of which may be exported to excel). It goes back to 2006 through the Bonus History Button and reveals that a year’s worth of data up front.
So it is pretty straightforward, which is exactly what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it is just”here is the ad history of this keyword”, plain and simple. If you find a key word being promoted on by a PPC advertiser consistent you can look to apply that advertisement copy technique to a niche market of the keyword. If I were advertising for”hotels in Oklahoma” I would pay attention to that which ad copy has been successful, over time, for that main/core key word”resorts”.
Domain Advertisement History
Except it shows the, domain Ad History Is like Keyword Advertisement History History of a specific domain.
This instrument is useful in looking at keywords that have been effective for Your competitors (or bigger players on your niche) and which ones that they attempted and left (which could be ones for you to prevent from the gate). All this presumes the domain you’re researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses term connections, Publicly available keyword information, and PPC campaign information to return a list of keywords associated with the keyword(s) (up to 10) you input. As you can see, you can filter from CPC, search volume, and you can exclude key words.
For me, I prefer to use the PPC keywords as well as the Organic keywords found In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when employed as a search tool versus a keyword research tool. Spyfu Api Documentation
Pricing and Strategies
As I said, SpyFu’s Fundamental plan starts at $33 per Month when billed yearly (roughly $39 per month ). Though, unlike other tools within this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All programs come with an unlimited number of keyword group , domain, backlink, and competitor/domain comparison search results combined with unlimited data export. The performance you receive with SpyFu for your price is a significant element in why we gave it an Editors’ Choice, along with the unlimited search volumes make the tool even more attractive for ad hoc keyword research.
That’s not to say SpyFu doesn’t cap anything. The Basic Plan gives you a capacity of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword positions, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert plan (also $58 a month when billed annually) lumps contacts and leads to 500 and per week tracked keyword rankings to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. The company has really slashed on its pricing.
I find that their tools helpful for search. I don’t use Their own Keyword Smart Search which They give (in a straightforward fashion) in the price points they provide is quite A nice combination. SpyFu makes its way Each undertaking. Spyfu Api Documentation