Introduction Spyfu Backlinks
SpyFu is among the more feature rich tools, but has the Attractive interface on the market. SpyFu provides SEO and PPC spy tool choices . Spyfu Backlinks
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can perform across the spectrum of SEO tooling, but for this particular review we’re focusing mostly on its ad hoc lookup capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization strategy, keyword-driven investigation is the legwork to get pages to rank higher. Direction capabilities and recommendations are built in throughout SpyFu, but I started in the Keyword Research tab.
When testing each tool, I used the Exact Same set of five Keywords to see results differed between every one of my opponents. The five keywords that I used were internet shopping , electronic advertising, pcmag, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might search for (including publishers like PCMag) and to discover related search results and vulnerable competitor websites.
I found that, after running searches on my five test terms SpyFu produces and structures its key word benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu draws a far more obvious correlation with how much cash a keyword could be worth. After searching”digital marketing,” for instance, a separate navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down into keyword summary, related keywords, advertiser background, ranking history, backlinks, keyword group, and SERP analysis. That is just for one keyword query, showing how SpyFu will the most granular deep-dive research into data of all the tools I tested.
Atop the main results, SpyFu gave me not just CPC for the Keyword, however a daily and monthly cost breakdown as well as how many unique advertisers had emerged on the keyword in the past year. I got exactly the same degree of cost breakdown when I clicked on the Related Keyword, which also allowed me to narrow results employing a left-hand filter menu to a particular cost every day, daily investigation volume, difficulty score, and much more.
In the bottom of the results was the SERP analysis. This broke down each URL from the search results page, however KWFinder and Moz Guru equally provide a much more detailed breakdown in this respect. SpyFu focuses on cost, which may or might not be important to your business. Results such as the Advertiser History graph, a long list and complex diagram of the advertisements appearing on that search page over time, was a bit too from the weeds for me as a novice SEO instrument user. However, for advertisers and marketers, SpyFu is a gold mine. Spyfu Backlinks
With SpyFu Kombat you can look at overlapping and website keywords For up to 3 websites. For your PPC version you may also see a chart which goes over a span of a couple years demonstrating the general amount of keywords being bid on by all three websites. You may also rollover the graph to see keywords specific to just two of the sites if you feel the 3rd website might not be doing as great a job (or vice versa) as two of those other websites. It will also show you that the PPC budgets of the websites in addition to the number of organic keywords rank in the top 50 results for said keyword.
When you click an area of the circle graph it will show you the Keywords in whatever bucket you click, towards the right of the chart. You can see and download those keywords for your own use. As you can see I am on the ads tab however, the choices are comparable once you click the natural tab (on the upper box, the organic one on the bottom shows you complete organic keywords).
Switching between the natural tab and the ppc tab (as well as the Overall # of organic keywords + PPC advertisement budget must also give you an idea of what of the larger sites are more into the PPC or SEO side of things which can be a fantastic barometer to check in if you happen to be concentrating on a single area on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain on the home page and also are presented with a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (useful for looking at how a site might split parts of the principal domain, maybe a good spot to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement Background (links through to full Keyword Ad History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a link to overlapping key words )
– Organic Competitors (using a link to overlapping keywords)
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Complete Advertisers. . .all with trend data
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Associated Concepts (based on semantic relationships)
– Categories Spyfu Backlinks
Keyword Management and Reviews
Keyword management is baked into SpyFu through the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–there are choices from the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table with minimal search volume, CPC, problem rating, and monthly price. All these are SpyFu’s four main metrics where key word research is worried. On the left of the desk are the keyword you have researched and grouped yourself, or top keyword group suggestions from SpyFu. At the top right of the table you can then add chosen key words for lists, or export your selected keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword category performance is similar to SEMrush$99.95 in SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its profound connection between SEO and client relationship management (CRM). From the List Builder tab, there is a Top Lists section with targeted lists of domains and key words like”Domains That Spend the maximum On AdWords,” keywords with the maximum CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, business, or a specific web-based technology: Ad buying platform, internet affiliate marketing, email advertising, and internet shopping cart are some of the options.
Alongside Leading Lists, there’s a dedicated Business Leads tab. This basically acts the exact same manner as a key word search: You enter keywords and businesses, a location, and refine outcomes using filters such as AdWords budget and SEO clicks. The search returns a list of URL leads with that site ad budget and contact information that can subsequently be exported to lead management system or your CRM. I’d like to view SpyFu go a step farther with this and incorporate its SEO lead lists directly using a platform such as Salesforce$75.00 in salesforce.com, but the tool is currently ahead of the curve. SEMrush has a lead generation instrument, but that is the closest any additional optimization product I tested comes to what SpyFu offers.
However, SpyFu recently included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten advertisements for keyword groups . The templates can be downloaded by users from the SpyFu site and then upload into a AdWords account.
The system also includes SEO campaign direction With its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for overseeing integrated key word study and rank monitoring in a campaign. My SpyFu is only available in paid plans (not the free trial), but it lets you install multiple projects tracking grouped keywords plotted against SEO rank, traffic value, ROI, and a number of different metrics. All you need to do is open the My SpyFu menu and add a new job. It is the best and only case in this roundup of built-in, SEO-focused PM.
There’s also the Tracking tab, which lets you take Keywords you’ve identified and start monitoring that keyword ranking changes and reports back together with weekly domain positions. I was also able to set up custom SEO reports in a few simple steps: Enter a domain name choose if to conduct a document on SpyFu’s suggested domain key words or custom key words. I entered my five custom key words picked up to five opponents’ URLs, then was given the choice to run a one-off report or a recurring monthly report.
This Type of analysis is just another area in which SpyFu stands outside, as it also includes a tool called”Kombat” that’s available in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the tool built an interactive data visualization which revealed where the top keywords of PCMag overlapped with our opponents. There’s also what SpyFu calls for a”keyword world,” listing CPC, CTR, monthly cost, and monthly clicks to get core keywords and recommended keywords. This research breakdown is just another feature which will help unearth ways to acquire an SEO advantage on the competition. Spyfu Backlinks
Together with the SEO performance of its primary product, SpyFu has introduced a study tool called Nacho Analytics, which offers access to different sites’ web analytics. Through this stage, you can view time-of-day traffic segments, and behavior that is on-page.
Keyword Ad History
You will be shown by keyword Ad History, via colour bars often the Key words appeared in a domain PPC campaign alongside any changes in the ad copy (all of which can be exported to excel). It shows that a year’s worth of data and goes back to 2006 via the Bonus History Button.
So it’s fairly straightforward, and that’s exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here is the ad history of this keyword”, plain and simple. If you see a keyword being advertised on by a PPC advertiser that is good persistent then you can look to apply that ad copy technique to some market of that keyword. If I had been advertisements for”hotels in Oklahoma” I might pay attention to that which ad copy was successful, over time, for that main/core key word”resorts”.
Domain Ad History
Except it shows the domain Ad History is similar to Keyword Advertisement History History of a domain.
This instrument is useful in Taking a Look Your opponents (or bigger players on your market ) and which ones that they tried and abandoned (which could be ones that you prevent out of the gate). All of this presumes the domain you’re researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses word relationships, Publicly accessible keyword information, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you enter. You could filter from CPC, look volume as you can see, and you can also exclude keywords.
For me, I prefer to use the Organic key words found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a research instrument versus a research tool. Spyfu Backlinks
Pricing and Strategies
Since I said, SpyFu’s Basic plan starts at $33 per Month when billed annually (roughly $39 month-to-month). Though, contrary to other tools in this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu does not price by search success. All plans come with an unlimited number of domain name, key word, keyword collection, backlink, and comparison search results combined with boundless data export. The functionality you get with SpyFu for the cost is a significant factor in the reason we gave it an Editors’ Choice, and the unlimited search volumes make the instrument much more attractive for ad hoc study that is keyword.
That is not to say SpyFu doesn’t cap anything. The Basic Plan gives you a potential of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword positions, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed annually) bumps leads and contacts to 500 and weekly monitored keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Ultimately, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. Overall the firm has really slashed its pricing.
I find that their tools pretty useful for search. I do not use Their Keyword Smart Search described above but the amount of data that They give (in a simple fashion) in the price points they provide is quite A combination that is wonderful. SpyFu makes its way into my arsenal on just about Each undertaking. Spyfu Backlinks