Background Spyfu Free Plan
SpyFu is among the more feature rich tools, but probably has the Least attractive interface on the market. SpyFu provides SEO and PPC spy tool choices . Spyfu Free Plan
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do across the spectrum of SEO tooling, but with this review we’re focusing mostly on its ad hoc keyword lookup capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to target with an optimization plan, keyword-driven investigation is your legwork to get pages to rank higher. Recommendations and management capacities are built in during SpyFu, however I started from the Keyword Research tab.
When I used the Exact Same set of five Keywords to observe how outcomes differed between every one of my opponents. Were IT consultant advertising, internet shopping, pcmag, and small business bookkeeping. I chose this combination to simulate real world terms that companies might hunt for (including publishers such as PCMag) and to discover related search results and vulnerable competitor websites.
I discovered that after conducting searches in my five test terms SpyFu produces and structures its key word results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of related keywords with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much money a key word is worth. After hunting”digital marketing,” for example, a separate navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word summary, related key words, advertiser history, status background, backlinks, keyword grouping, and SERP analysis. That’s just for a single key word showing how SpyFu does the most granular investigation into data of all the tools I analyzed.
Atop the results, SpyFu gave me not only CPC for the Keyword, but a daily and monthly cost breakdown as well as how many unique advertisers had appeared on the keyword in the last year. I received exactly the exact same degree of cost breakdown when I clicked on the Associated Keyword, which also enabled me to narrow results employing a left-hand filter menu to a specific price per day, daily investigation volume, difficulty rating, and more.
In the bottom of the results was that the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Guru equally provide a much more comprehensive breakdown in this respect. SpyFu focuses. Results such as the Advertiser History chart, a lengthy list and complicated diagram of the ads appearing on this search page over time, was a bit too from the weeds for me as a novice SEO instrument user. However, for advertisers and marketers, SpyFu is a gold mine. Spyfu Free Plan
With SpyFu Kombat you can look at overlapping and website specific key words To get up to 3 websites. For the PPC version you can also find a chart which goes over a period of a couple years demonstrating that the overall number of keywords being bid on by all 3 websites. You may also rollover the chart to see keywords specific to just two of those sites if you feel the 3rd site might not be doing as great a job (or vice versa) as 2 of the other websites. It is going to also show you the PPC budgets of those sites in addition to the amount of organic keywords rank in the top 50 results for said keyword.
When you click it will show you the Keywords in whatever bucket you click, to the right of the chart. It is possible to view and download those key words for your use. As you can see I am on the advertisements tab but the choices are similar once you click the organic tab (on the top box, the organic one on the bottom shows you complete organic keywords).
Switching between the organic tab and the ppc tab (as well as the Overall # of organic search phrases + PPC ad budget should also give you an idea of which of the bigger sites are more to the PPC or SEO aspect of things which can be a good barometer to check in if you happen to be concentrating on one place over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain name on the home page and are presented using a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors with a factor of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (useful for looking at how a site might break out parts of the main domain, perhaps a good spot to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (with a link to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Associated Concepts (based on semantic relationships)
– Categories Spyfu Free Plan
Keyword Management and Reviews
Keyword management is baked into SpyFu throughout the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–you will find choices from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table using monthly search volume, CPC, problem score, and monthly price. These are SpyFu’s four main metrics where key word research is concerned. On the left of the table are the keyword you’ve researched and grouped yourself, or high keyword class suggestions from SpyFu. At the top right of this desk you can then add chosen key words to lists, or export your selected key words within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu creates its profound connection between SEO and customer relationship management (CRM). From the List Builder tab, there is a Top Lists section with targeted lists of domains and key words like”Assets Which Pay the Most On AdWords,” keywords with the maximum CPC. There’s also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are some of the choices.
Alongside Leading Lists, there is a dedicated Company Leads tab. This basically acts the same manner You enter industries and keywords, a location, and refine outcomes using filters such as AdWords budget and SEO clicks. The search then returns a list of URL leads with that website’s monthly advertising budget and contact information that is available that can then be exported to your CRM or direct management system. I’d love to see SpyFu go a step farther with this and integrate its SEO lead lists directly using a stage such as Salesforce$75.00 at salesforce.com, but this tool is currently ahead of the curve. SEMrush has a lead generation instrument, but that is the closest comes to what SpyFu offers.
However, SpyFu included AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for groups that are key word in hundreds of businesses. Users may download the templates from the SpyFu website and upload to a AdWords account.
The platform also includes SEO campaign management With its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated key word research and rank monitoring in a campaign. My SpyFu is only available in paid plans (not the free trial), but it allows you to set up multiple projects tracking grouped keywords plotted against SEO rank, traffic worth, ROI, and a number of other metrics. All you have to do is open the My SpyFu menu and then add a new project. It is the only and greatest case in this roundup of SEO-focused PM.
There’s also the Tracking tab, which lets you take Keywords youbegin continuing monitoring that reports back together with weekly domain rankings and keyword position changes and’ve identified. Utilizing the webpage, I was also able to prepare custom SEO reports in a few simple measures: Enter a domain name and choose whether or not to conduct a document on SpyFu’s suggested domain key words or custom keywords. I entered my five custom key words picked up to five opponents’ URLs, and then was given the choice to run either a report or a report.
That Type of analysis that is aggressive is just another area where SpyFu stands outside, as it also has a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat and the instrument immediately built an interactive information visualization which revealed where the top key words of PCMag overlapped with our competitors. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly cost, and monthly clicks for core keywords and recommended keywords. This research breakdown is just another feature that helps unearth ways to gain an SEO edge. Spyfu Free Plan
With the SEO functionality of its Solution, SpyFu has introduced a research tool named Nacho Analytics, which offers access to the web analytics of different websites. Through this platform, you can see sections visitors, and on-page behavior.
Keyword Ad History
You will be shown by Advertisement Background, through color coded bars, how often the Keyword appeared in a domain’s PPC campaign along with any modifications in the ad copy (all of which can be exported into excel). It reveals a year’s worth of information and extends back to 2006 via the Bonus History Button.
So it is fairly straightforward, and that’s what I like about SpyFu Tools. No over-reliance on”in-house metrics” it’s just”here is the ad history of the keyword”, plain and simple. Normally, if you see a keyword being advertised on by a PPC advertiser that is fantastic consistent then it’s possible to look to apply that ad copy technique to a niche market of that keyword. If I were advertising for”hotels in Oklahoma” I would pay attention to that which ad copy was successful, as time passes, for that main/core key word”hotels”.
Domain Ad History
Except it shows the domain Ad History Is like Keyword Ad History History of a domain.
This instrument is useful in looking at keywords that have been successful for Your opponents (or larger players on your niche) and which ones they tried and left (which could be ones that you avoid out of the gate). All this assumes the domain you’re exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses word connections, Publicly accessible keyword information, and PPC campaign information to come back a list of keywords related to the keyword(s) (up to 10) you enter. As you can see, you can filter look volume, by CPC, and you can exclude keywords.
For me, I prefer to use the PPC keywords as well as the Organic key words found In SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a research instrument versus a keyword search tool. Spyfu Free Plan
Pricing and Strategies
As I mentioned, SpyFu’s Basic plan begins at $33 per Month when billed yearly (or $39 per month ). Though, unlike other tools in this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 in KWFinder, SpyFu does not cost by search results. All programs come with an infinite number of key word collection domain, backlink, and competitor/domain comparison search results along with boundless data export. The functionality you get with SpyFu for the cost is a significant element in why we gave it an Editors’ Choice, and the unlimited search volumes make the instrument even more appealing for ad hoc research.
That’s not to say SpyFu does not cap anything. The Basic Plan provides you a capacity of 250 sales leads and domain contacts, and 5,000 weekly tracked keyword positions, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 per month when billed yearly ) lumps contacts and leads to 500 and weekly monitored keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also comprises a 30-day money-back guarantee. Overall the firm has really slashed its pricing.
I find their tools pretty helpful for research that is aggressive. I do not use Their Keyword Smart Search which They provide (in a straightforward fashion) in the price points that they give is quite A wonderful combination. SpyFu makes its way Each project. Spyfu Free Plan