Introduction Spyfu India
SpyFu is among the feature rich tools, but has the Least appealing interface on the market. SpyFu provides SEO and PPC spy application options alongside their keyword research tool. Spyfu India
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is a lot SpyFu can perform across the spectrum of SEO tooling, but with this review we are focusing primarily on its ad hoc keyword lookup capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Recommendations and management capabilities are built in during SpyFu, but I began in the Keyword Research tab.
When I used exactly the same set of five Keywords to observe results differed between each of my opponents. The five keywords I used were electronic marketing, pcmag, online shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real-world terms that businesses might search for (such as publishers like PCMag) as well as to discover associated search results and vulnerable competitor sites.
I found that after running searches on my five evaluation terms SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and key word difficulty, SpyFu brings a far more apparent correlation with exactly how much money a key word is worth. After searching”digital advertising,” for instance, another navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into key word summary, related key words, advertiser history, ranking history, backlinks, keyword group, and SERP analysis. That’s just for a single keyword showing how SpyFu does arguably the most granular deep-dive research into keyword data of all the tools I tested.
Atop the results, SpyFu gave me not only CPC for the Key word, however a daily and monthly cost breakdown in addition to the number of unique advertisers had emerged on the keyword in the last year. I received exactly the same degree of price breakdown when I clicked on the Associated Keyword, which also enabled me to narrow results using a left-hand filter menu to a particular cost per day, daily search volume, difficulty rating, and more.
At the bottom of the results that are keyword was the SERP analysis. This broke down each URL in the search results page, even though KWFinder and Moz Pro equally offer a more comprehensive breakdown in this regard. SpyFu focuses on monthly price, which may or may not be important to your small business. Results like the Advertiser History graph, a long list and complex diagram of the advertisements appearing on that search page as time passes, was a bit too from the weeds for me as a novice SEO tool user. But for advertisers and digital marketers, SpyFu is a gold mine. Spyfu India
With SpyFu Kombat you can look at overlapping and site specific key words To get up to 3 websites. For the PPC version you can also find a graph which goes back over a span of a few years demonstrating that the overall amount of key words being bid on by all three websites. You may also rollover the chart to find key words specific to just two of the websites if you are feeling the 3rd site might not be doing as good a job (or vice versa) as 2 of the other sites. It will also show you that the PPC budgets of those sites in addition to the number of organic keywords rank in the top 50 results for said keyword.
When you click it will show you the Key words in whatever bucket you click. You can view and download those keywords for your use. As you can see I am on the ads tab but the options are similar when you click the natural tab (on the top box, the natural one on the bottom shows you total organic keywords).
Switching between the natural tab and the ppc tab (as well as the Total # of organic keywords + PPC ad budget must also give you an idea of which of the bigger sites are more into the PPC or SEO side of things which can be a good barometer to check in if you chance to be focusing on one area on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain name on the home page and also are presented using a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (helpful for looking at the way the site might split parts of the main domain, perhaps a fantastic spot to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad Background (links through to full Keyword Advertisement History instrument )
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (with a link to overlapping key words )
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a Link to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Spyfu India
Keyword Management and Reviews
Keyword management is baked in to SpyFu throughout the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–you will find choices from the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table using minimal search volume, CPC, problem score, and monthly cost. All these are SpyFu’s four main metrics where key word research is concerned. On the left of the desk are the key words you’ve researched and booted yourself, or high keyword class suggestions from SpyFu. On the top right of the table you can then add chosen key words for lists, or export your selected keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its deep connection between SEO and client relationship management (CRM). From the List Builder tab, there’s a Top Lists segment with concentrated lists of domain names and key words like”Assets Which Pay the Most On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technology: Ad buying platform, internet affiliate marketing, email advertising, and online shopping cart are a few of the options.
Alongside Leading Lists, there’s a dedicated Business Leads tab. This acts exactly the exact same manner You enter a location, industries and keywords, and refine outcomes using filters like AdWords budget and SEO clicks. The research returns a list of URL leads with contact information that is accessible and that site advertising budget that can subsequently be exported to your CRM or lead management system. I’d like to view SpyFu proceed a step further with this and integrate its own SEO lead lists straight with a stage like Salesforce$75.00 in salesforce.com, but the tool is already ahead of the curve. SEMrush has a beta generation tool, but that is the closest comes to what SpyFu offers.
But, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten ads for groups that are key word in hundreds of industries. Users can download the templates from the SpyFu website and then upload to an AdWords account.
The system also includes SEO campaign management Using its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated keyword research and rank tracking within a campaign. My SpyFu is only accessible paid plans (not the free trial), but it allows you to install multiple jobs tracking grouped key words plotted against SEO position, traffic value, ROI, and numerous other metrics. All you have to do is open the My SpyFu menu and then add a new project. It is the greatest and only case in this roundup of built-in, SEO-focused PM.
There is also You ‘ve identified and begin tracking that keyword ranking changes and reports back together with weekly domain positions. Using the webpage, I was able to prepare custom SEO reports in a few simple steps: Enter a domain name choose if to conduct a report on SpyFu’s suggested domain key words or custom key words. I entered my five habit key words in a field, picked up to five competitors’ URLs, and then was given the option to run a report or a recurring monthly report.
This Type of aggressive analysis is another area in which SpyFu stands out, as it also includes a tool called”Kombat” that is available in the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain and the tool quickly built an interactive information visualization that showed where the top key words of PCMag overlapped with our competitors. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This research breakdown is just another feature that will help ways for you to acquire an SEO advantage on your competitors. Spyfu India
Along with the SEO functionality of its product, SpyFu has introduced a study tool named Nacho Analytics, which provides access to the internet analytics of sites. Through this platform, you can see time-of-day visitors sections, and behavior that is on-page.
Keyword Advertisement History
Keyword Advertisement Background will show you, through coded bars often the Key words appeared in a domain PPC campaign alongside any modifications in the ad copy (all of which may be exported into excel). It extends back to 2006 via the Bonus History Button and reveals that a year’s worth of data up front.
So it’s fairly straightforward, and that’s what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here’s the advertisement history of this keyword”, plain and simple. If you see a key word being advertised on by a fantastic PPC advertiser consistent then you can look to apply that ad copy technique to a market of that bigger keyword. If I had been advertisements for”hotels in Oklahoma” I would listen to what ad copy has been successful, as time passes, for that main/core keyword”resorts”.
Domain Ad History
Except it reveals the domain Ad History is similar to Keyword Advertisement History Key word history of a specific domainname.
This instrument is useful in Taking a Look Your competitors (or bigger players on your niche) and which ones they tried and left (which may be ones that you prevent from the gate). All this presumes the domain you’re currently exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu utilizes word relationships, Publicly accessible keyword information, and PPC campaign information to return a list of keywords associated with the keyword(s) (up to 10) you input. As you can see, you could also filter by CPC, search volume, and you might also exclude key words.
For me personally, I prefer to use the Organic key words found and the PPC keywords In either SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when used as a research instrument versus a research tool. Spyfu India
Pricing and Plans
As I mentioned, SpyFu’s Basic plan begins at $33 each Month when billed yearly (or $39 per month ). Though, unlike other tools within this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All programs have an unlimited number of backlink , keyword, keyword group, domain name, and competitor/domain comparison search results along with data export. The performance you receive with SpyFu for the cost is an important factor in why we gave it an Editors’ Choice, along with the search volumes make the tool even more appealing for keyword study that is ad hoc.
That is not to mention SpyFu does not cap anything. The Basic Plan gives you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword rankings, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) lumps contacts and leads to 500 and per week monitored keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team plan (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. Overall the firm has slashed its pricing because our initial review, which makes it all the more attractive to SMBs.
I find their tools pretty helpful for research that is competitive. I do not use Their Keyword Smart Search that They provide (in a simple fashion) in the price points they provide is quite A wonderful combination. SpyFu makes its way into my toolbox on just about Every undertaking. Spyfu India