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SpyFu is one of the feature rich tools, but has the Attractive interface out there. SpyFu provides SEO and PPC spy tool choices alongside their own keyword research tool. Spyfu Not Enough Reports Remaining
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do across the spectrum of SEO tooling, but for this review we are focusing on its own ad hoc keyword research capabilities. When a business is looking to identifying the best possible search engine results pages (SERP) to target with an optimization strategy, keyword-driven investigation is the legwork to get pages to rank higher. Direction capacities and recommendations are built in during SpyFu, but I began from the Keyword Research tab.
When I used the Exact Same set of five Key words to see how results differed between each of my competitors. Were digital advertising, pcmag, internet shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that businesses might search for (such as publishers such as PCMag) and to find related search results and vulnerable competitor websites.
After running searches I found that SpyFu creates and structures its key word benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related keywords with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on price per click (CPC) and key word difficulty, SpyFu brings a far more apparent correlation with exactly how much cash a keyword is worth. After hunting”digital marketing,” for example, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser history, status background, backlinks, keyword grouping, and SERP analysis. That’s just for a single keyword showing how SpyFu does arguably the most granular investigation into data of the tools I tested.
Atop the primary results, SpyFu gave me not just CPC for the Key word, but a daily and monthly cost breakdown as well as how many unique advertisers had appeared on the key word in the last year. I received exactly the same level of cost breakdown when I clicked on the Related Keyword, which also allowed me to narrow results employing a left-hand filter menu to a particular cost per day, daily search volume, difficulty rating, and much more.
At the bottom of the keyword results was that the SERP analysis. This broke down each URL from the search results page, even however KWFinder and Moz Guru equally offer a more comprehensive breakdown in this respect. SpyFu focuses on monthly price, which may or may not be important to your business. Results like the Advertiser History graph, a long list and complicated diagram of the ads appearing on that search page over time, was a bit too in the weeds for me as a novice SEO instrument user. But for advertisers and marketers, SpyFu can be a gold mine. Spyfu Not Enough Reports Remaining
With SpyFu Kombat you can look at overlapping and website Certain key words For up to 3 sites. For the PPC version you may also find a chart which goes back over a period of a couple years demonstrating the overall number of key words being bid on by all 3 websites. You may also rollover the graph to see keywords specific to just two of the sites if you are feeling the 3rd site might not be doing as great a job (or vice versa) as 2 of those other sites. It will also show you the PPC budgets of the sites in addition to the amount of organic keywords ranking in the top 50 results for keyword.
When you click on an area of the circle chart it will show you that the Key words in whatever bucket you click, to the right of this graph. It is possible to see and download those key words for your use. As you can see I am on the ads tab however, the options are comparable when you click the organic tab (on the top box, the organic one at the underside shows you complete organic keywords).
Switching between the natural tab and the ppc tab (also as the Total # of organic search phrases + PPC advertisement budget must also give you an idea of which of the bigger sites are more to the PPC or SEO aspect of things which can be a good barometer to check at if you chance to be focusing on a single place over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain on the home page and are presented using a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at how a website might split parts of the main domain, perhaps a good place to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad Background (links through to full Keyword Advertisement History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (with a link to overlapping key words )
– Organic Competitors (with a link to overlapping key words )
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Complete Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Spyfu Not Enough Reports Remaining
Keyword Management and Reviews
Keyword management is baked in to SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–you will find choices in the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table with minimal search volume, CPC, difficulty score, and monthly cost. All these are SpyFu’s four chief metrics where key word research is worried. On the left of this desk are the key words you have researched and booted yourself, or top keyword class tips from SpyFu. On the top right of the desk you can subsequently add selected key words for lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s key word management abilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its profound link between SEO and client relationship management (CRM). In the List Builder tab, there is a Top Lists segment with concentrated lists of domains and key words like”Assets Which Spend the Most On AdWords,” keywords with the highest CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the choices.
Alongside Top Lists, there is a dedicated Business Leads tab. This acts exactly the exact same way as a keyword search: You enter industries and keywords, a place, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of URL leads with that website’s monthly advertising budget and contact information that is accessible that can be exported into your CRM or lead management system. I’d like to see SpyFu go a step farther with this and integrate its SEO lead lists straight using a platform such as Salesforce$75.00 in salesforce.com, but the tool is currently ahead of the curve. SEMrush has a lead generation instrument, but that is the closest any optimization product that I tested comes to what SpyFu offers.
However, SpyFu recently incorporated AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for groups in countless industries. Users may download the templates from the SpyFu website and upload into a AdWords account.
The platform also includes deeper SEO campaign management With its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for tackling integrated key word research and rank monitoring in a campaign. My SpyFu is only available in paid programs (not the free trial), but it lets you set up multiple projects tracking grouped key words plotted against SEO position, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and include a new job. It’s the greatest and only case in this roundup of SEO-focused PM.
There is also Keywords you’ve identified and start continuing monitoring that keyword ranking changes and reports back with domain rankings. I was also able to set up custom SEO reports in a few straightforward measures: Enter a domain name and choose if to run a report on SpyFu’s suggested custom key words or domain keywords. I entered my five custom keywords chose up to five competitors’ URLs, then was given the option to run a one-off report or a monthly report.
That sort of competitive analysis is another area in which SpyFu stands outside, since it also has a tool called”Kombat” that is offered from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument quickly built an interactive information visualization which revealed where the top keywords of PCMag overlapped with our competitors. There is also what SpyFu calls a”keyword world,” list CPC, CTR, monthly cost, and monthly clicks for core keywords and advocated keywords. This research breakdown is another feature that helps unearth ways for you to acquire an SEO advantage. Spyfu Not Enough Reports Remaining
Along with the SEO functionality of its primary Solution, SpyFu has introduced a research tool named Nacho Analytics, which provides access to the internet analytics of websites. Through this stage, you can see time-of-day traffic sections, and behavior that is on-page.
Keyword Advertisement History
You will be shown by Ad Background, through coded bars often the Key words appeared in a domain PPC campaign along with any changes in the ad copy (all of which can be exported into excel). It extends back to 2006 via the Bonus History Button and shows a year’s worth of information.
So it’s pretty straightforward, and that’s exactly what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it’s just”here’s the ad history of the keyword”, plain and simple. Normally, if you find a keyword being advertised on by a PPC advertiser that is good consistent it’s possible to look to apply that advertisement copy technique to a niche market of the keyword that is larger. If I had been advertising for”hotels in Oklahoma” I would pay attention to that which ad copy was successful, as time passes, for this main/core keyword”hotels”.
Domain Ad History
Except it reveals the domain Ad History Is like Keyword Advertisement History Key word history of a domainname.
This instrument is useful in looking at keywords Which Have Been successful for Your opponents (or larger players in your market ) and which ones they tried and abandoned (which could be ones for you to avoid from the gate). All of this assumes the domain you are exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses word relationships, Publicly accessible keyword information, and PPC campaign data to come back a list of keywords associated with the keyword(s) (up to 10) you enter. You could filter by CPC, search volume as you can see, and you might exclude keywords.
For me, I prefer to use the PPC keywords as well as the Organic keywords found In either SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when employed as a competitive search tool versus a research tool. Spyfu Not Enough Reports Remaining
Pricing and Plans
Since I mentioned, SpyFu’s Basic plan begins at $33 per Month when billed yearly (or $39 per month ). Though, unlike other tools in this SEO tool inspection roundup, such as Moz Pro and KWFinder$12.00 in KWFinder, SpyFu does not price by search results. All plans have an unlimited number of backlink , keyword, keyword group, domain, and comparison search results combined with data export. The performance that you get with SpyFu for your price is an important factor in why we gave it an Editors’ Choice, and the search volumes make the instrument even more appealing for ad hoc research that is keyword.
That’s not to mention SpyFu doesn’t cap anything. The Basic Program gives you a capacity of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword positions, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed annually) lumps leads and contacts to 500 and weekly monitored keyword positions to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has added a $199 per month Team plan (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the firm has slashed its pricing.
I find that their tools pretty helpful for search that is aggressive. I do not use Their Keyword Smart Search which They provide (in a straightforward fashion) at the price points they give is very A nice combination. SpyFu makes its way Each undertaking. Spyfu Not Enough Reports Remaining