Introduction Spyfu Premium
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu offers SEO and PPC spy tool choices . Spyfu Premium
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can perform throughout the spectrum of SEO tooling, but for this particular review we are focusing primarily on its own ad hoc research capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to target having an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Direction capacities and recommendations are built in during SpyFu, however I started from the Keyword Research tab.
When I used the same set of five Keywords to see outcomes differed between each of my opponents. The five key words that I used were digital advertising, pcmag, internet shopping, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might hunt for (including publishers like PCMag) and to discover related search results and vulnerable competition websites.
After running searches I found that SpyFu produces and structures its key word benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of associated keywords with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on price per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much money a keyword is worth. After searching”digital advertising,” for example, another navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word overview, related keywords, advertiser history, status background, traffic, key word grouping, and SERP analysis. That’s just for one keyword revealing SpyFu does arguably the most granular investigation into data of the tools I analyzed.
Atop the main results, SpyFu gave me not CPC for the Key word, but a daily and monthly cost breakdown as well as the number of unique advertisers had appeared on the key word in the last year. I got the exact same degree of price breakdown once I clicked on the Related Keyword, which also enabled me to narrow results using a left-hand filter menu to a specific price per day, daily investigation volume, difficulty rating, and much more.
In the bottom of the results was the SERP analysis. This broke down every URL from the search results page, even though KWFinder and Moz Pro both provide a more detailed breakdown in this respect. SpyFu focuses. Results such as the Advertiser History graph, a lengthy list and complex diagram of the ads appearing on that search page over time, was a bit too in the weeds for me as a newcomer SEO tool user. However, for digital entrepreneurs and entrepreneurs, SpyFu is a gold mine. Spyfu Premium
With SpyFu Kombat you can look at overlapping and website Certain keywords For up to 3 websites. For your PPC version you can also find a chart which goes back over a period of a couple years demonstrating that the overall amount of key words being bid on by all three websites. You can also rollover the chart to find keywords specific to just two of the websites if you feel the 3rd website might not be doing as good a job (or vice versa) as 2 of the other websites. It will also show you that the PPC budgets of the websites in addition to the number of organic keywords rank in the top 50 results for said keyword.
When you click on an area of the circle chart it will show you that the Key words in whatever bucket you click, towards the right of the graph. You can see and download those key words for your own use. As you can see I am on the ads tab however, the choices are similar when you click on the natural tab (on the top box, the natural one on the underside shows you complete organic keywords).
Switching between the natural tab along with the ppc tab (also as the Total # of organic search phrases + PPC advertisement budget must also give you a good idea of which of the bigger sites are more into the PPC or SEO side of things which can be a fantastic barometer to check at if you chance to be concentrating on a single area over the other.
SpyFu Classic is the”flagship” section in order to speak. This is Where you enter one domain on the home page and also are presented with a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (helpful for looking at the way the site might split parts of the main domain, maybe a good place to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to complete Keyword Advertisement History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (using a URL to overlapping key words )
The information can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Complete Advertisers. . .all with trend information
– Top Ten Domains Marketing on the Keyword, with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Spyfu Premium
Keyword Management and Reports
Keyword direction is baked in to SpyFu throughout the platform. Within all its three major research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table using minimal search volume, CPC, difficulty score, and monthly cost. These are SpyFu’s four main metrics where key word research is concerned. On the left of this desk are either the key words you have researched and booted yourself, or high keyword group tips from SpyFu. On the top right of the table you can subsequently add chosen keywords for lists, or export your selected keyword within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s key word management abilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its deep link between SEO and customer relationship management (CRM). In the List Builder tab, there’s a Best Lists segment with targeted lists of domains and keywords like”Domains That Spend the Most On AdWords,” keywords with the maximum CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technologies: Ad buying platform, affiliate marketing, email marketing, and online shopping cart are some of the choices.
Next to Top Lists, there’s a dedicated Company Leads tab. This acts the same manner You enter a place, key words and businesses, and refine outcomes using filters like AdWords budget and SEO clicks. The research returns a list of URL leads with this site’s monthly advertising budget and contact information that is accessible that can be exported into your CRM or direct management system. I’d like to see SpyFu go a step farther with this and integrate its own SEO lead lists directly with a platform such as Salesforce$75.00 at salesforce.com, but the instrument is already ahead of the curve. SEMrush includes a lead generation tool, but that’s the closest comes to what SpyFu offers.
However, SpyFu included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for keyword groups in countless businesses. Users can download the templates from the SpyFu site and then upload into a AdWords account.
The platform also includes SEO campaign management With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for overseeing integrated key word research and rank monitoring in a campaign. My SpyFu is just accessible paid programs (not the free trial), but it allows you to set up multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and include a new project. It’s the only and best example in this roundup of built-in, SEO-focused PM.
There is also the Tracking tab, which lets you take Keywords you’ve identified and start monitoring that keyword ranking changes and reports back together with weekly domain positions. I was also able to prepare custom SEO reports in a few simple measures: Enter a domain name and then choose whether or not to conduct a report on SpyFu’s suggested custom keywords or domain key words. I entered my five habit keywords picked up to five competitors’ URLs, then was given the choice to run a report or a report.
That sort of analysis that is competitive is just another area where SpyFu stands out, as it also has a tool called”Kombat” that is offered in the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain along with the instrument immediately built an interactive data visualization which revealed where the top keywords of PCMag overlapped with our competitors. There’s also what SpyFu calls a”key word universe,” listing CPC, CTR, monthly price, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature which will help ways for one to gain an SEO advantage. Spyfu Premium
Together with the SEO performance of its main product, SpyFu has introduced a study tool named Nacho Analytics, which provides access to the internet analytics of websites. Through this stage, you can view time-of-day visitors segments, and search-engine behaviour.
Keyword Ad History
You will be shown by Ad History, through color bars, how frequently the Keyword appeared in a domain’s PPC campaign along with any changes in the advertisement copy (all of which can be exported to excel). It extends back to 2006 via the Bonus History Button and shows a year’s worth of data.
So it’s fairly straightforward, and that’s what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it is just”here’s the ad history of this keyword”, plain and simple. If you see a keyword being advertised on by a PPC advertiser that is good consistent then you can look to employ that advertisement copy technique to a market of the bigger keyword. If I had been advertisements for”resorts in Oklahoma” I might listen to what ad copy was successful, over time, for this main/core keyword”resorts”.
Domain Ad History
Domain Ad History is similar to Keyword Ad History except it shows the History of a specific domain.
This instrument is useful in looking Your competitors (or larger players in your market ) and which ones they attempted and left (which may be ones that you prevent from the gate). All this assumes the domain you are researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic term connections, Publicly accessible keyword information, and PPC campaign data to return a list of keywords related to the keyword(s) (up to 10) you enter. You could filter search volume, from CPC as you can see, and you might exclude keywords.
For me, I would rather use the Organic key words found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a competitive research instrument versus a search tool. Spyfu Premium
Pricing and Strategies
Since I just mentioned, SpyFu’s Basic plan starts at $33 each Month when billed yearly (roughly $39 month-to-month). Though, contrary to other tools in this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu doesn’t cost by search success. All programs have an infinite number of domain name, keyword, keyword group, backlink, and comparison search results combined with boundless data export. The functionality you get with SpyFu for your price is an important factor in why we gave it an Editors’ Choice, and the unlimited search volumes make the instrument even more appealing for study that is keyword that is ad hoc.
That’s not to mention SpyFu does not cap anything. The Basic Program gives you a capacity of 250 sales leads and domain contacts, and 5,000 weekly monitored keyword positions, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed yearly ) bumps contacts and leads to 500 and per week tracked keyword positions to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has included a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back guarantee. The firm has actually slashed its pricing.
I find their tools helpful for search that is competitive. I don’t use Their Keyword Smart Search which They give (in a straightforward fashion) at the price points they provide is very A combination that is nice. SpyFu makes its way into my arsenal on just about Each undertaking. Spyfu Premium