Background Spyfu Reports
SpyFu is among the feature rich tools, but probably has the Least attractive interface on the market. SpyFu offers SEO and PPC spy tool options . Spyfu Reports
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can do across the spectrum of SEO tooling, but with this review we are focusing on its own ad hoc research capacities. When a business is looking to identifying the best possible search engine results pages (SERP) to target having an optimization strategy, keyword-driven analysis is the legwork to get pages to rank higher. Recommendations and direction capacities are built in during SpyFu, but I started from the Keyword Research tab.
When I used exactly the same set of five Keywords to observe how results differed between every one of my opponents. The five keywords that I used were IT consultant , digital advertising, internet shopping, pcmag, and small business accounting. I chose this combination to simulate real world terms that businesses might hunt for (such as publishers such as PCMag) as well as to discover related search results and vulnerable competition sites.
After running searches I discovered that SpyFu creates and structures its key word benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of related keywords with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and key word difficulty, SpyFu brings a far more apparent correlation with exactly how much cash a key word is worth. After hunting”digital marketing,” for instance, a separate navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser background, ranking history, backlinks, keyword grouping, and SERP analysis. That’s only for a single key word revealing how SpyFu will arguably the most granular research into key word data of the tools I tested.
Atop the primary results, SpyFu gave me not only CPC for the Keyword, but a daily and monthly cost breakdown in addition to the number of unique advertisers had appeared on the key word in the last year. I got exactly the exact same level of cost breakdown when I clicked on the Related Keyword, which also allowed me to narrow results using a left-hand filter menu to a specific cost every day, daily investigation volume, difficulty score, and much more.
In the bottom of the keyword results was that the SERP analysis. This broke down every URL from the search results page, however KWFinder and Moz Guru both offer a much more comprehensive breakdown in this respect. SpyFu focuses. Results such as the Advertiser History chart, a lengthy list and complex diagram of the advertisements appearing on this search page over time, was somewhat too from the weeds for me as a novice SEO instrument user. But for digital entrepreneurs and entrepreneurs, SpyFu is a gold mine. Spyfu Reports
With SpyFu Kombat you can look at overlapping and site key words For up to 3 websites. For your PPC version you may also see a chart which goes over a period of a few years showing that the general amount of keywords being bid on by all three websites. You may also rollover the graph to see key words specific to just 2 of the websites if you feel the 3rd site may not be doing as great a job (or vice versa) as 2 of those other sites. It is going to also show you that the PPC budgets of the websites as well as the number of organic keywords rank in the top 50 results for keyword.
When you click it will show you that the Keywords in whatever bucket you click, towards the right of this graph. It is possible to view and download those keywords for your use. As you can see I’m on the ads tab however, the choices are similar once you click on the natural tab (on the top box, the natural one at the bottom shows you total organic key words ).
Switching between the natural tab and the ppc tab (also as the Total # of organic keywords + PPC advertisement budget should also give you a good idea of what of the bigger sites are more to the PPC or SEO aspect of things which can be a good barometer to look in if you chance to be concentrating on a single area over the other.
SpyFu Classic is the”flagship” segment in order to speak. This is Where you input one domain on the home page and also are presented with a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors with a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (helpful for looking at how a website might break out parts of the main domain, maybe a good place to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement Background (links through to full Keyword Ad History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a URL to overlapping keywords)
– Organic Competitors (with a URL to overlapping keywords)
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Marketing on the Keyword, together with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Spyfu Reports
Keyword Management and Reviews
Keyword management is baked into SpyFu throughout the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are options from the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using minimal search volume, CPC, problem score, and monthly price. These are SpyFu’s four chief metrics where keyword research is worried. On the left of the desk are either the key words you’ve researched and grouped yourself, or top keyword group tips from SpyFu. At the top right of this desk you can then add selected key words for lists, or export your chosen key words as an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 in SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its deep connection between SEO and customer relationship management (CRM). In the List Builder tab, there’s a Best Lists segment with concentrated lists of domain names and keywords like”Domains That Spend the Most On AdWords,” keywords with the highest CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technology: Ad buying platform, internet affiliate marketing, email advertising, and online shopping cart are a few of the options.
Next to Leading Lists, there is a dedicated Company Leads tab. This acts the exact same manner You enter a place, businesses and keywords, and refine results using filters like AdWords budget and SEO clicks. The search then returns a list of leads with that website’s monthly ad budget and accessible contact information that may then be exported into your CRM or direct management system. I’d love to view SpyFu go a step further with this and incorporate its own SEO lead lists straight with a platform such as Salesforce$75.00 at salesforce.com, but this instrument is currently ahead of the curve. SEMrush includes a beta lead generation instrument, but that is the closest comes to what SpyFu offers.
However, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten advertisements for key word groups in countless industries. Users may download the templates in the SpyFu website and then upload to an AdWords account.
The system also includes deeper SEO campaign management Using its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for overseeing integrated keyword research and rank tracking within a campaign. My SpyFu is just accessible paid programs (not the free trial), but it allows you to install multiple jobs tracking grouped keywords plotted against SEO rank, traffic worth, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and add a new job. It is the only and greatest example in this roundup of SEO-focused PM.
There’s also You ‘ve identified and start monitoring that reports back together with domain positions and keyword position changes. I was able to set up custom SEO reports in a few straightforward measures: Enter a domain name then choose whether or not to run a document on SpyFu’s suggested custom keywords or domain keywords. I entered my five custom key words in a field, picked up to five opponents’ URLs, then was given the option to run either a report or a recurring monthly report.
This Type of analysis that is aggressive is just another area in which SpyFu stands out, as it also has a tool called”Kombat” that is offered in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument built an interactive information visualization that revealed where PCMag’s top key words overlapped with our opponents. There’s also what SpyFu calls a”keyword universe,” listing CPC, CTR, monthly price, and monthly clicks for core keywords and recommended keywords. This research breakdown is another feature that helps ways to acquire an SEO advantage. Spyfu Reports
With the SEO functionality of its Solution, SpyFu has introduced a research tool named Nacho Analytics, which offers access to the web analytics of different sites. Through this stage, you can view time-of-day visitors segments, and behavior that is on-page.
Keyword Advertisement History
You will be shown by Advertisement Background, via colour bars often the Keyword appeared in a domain’s PPC campaign along with any modifications in the ad copy (all of which may be exported to excel). It goes back to 2006 through the Bonus History Button and shows that a year’s worth of data up front.
So it’s fairly straightforward, which is what I like about SpyFu Tools. No more over-reliance on”in-house metrics” it is only”here is the ad history of this key word”, plain and simple. If you see a keyword being promoted on by a good PPC advertiser persistent then you can look to employ that ad copy technique to some market of that keyword. If I had been advertisements for”hotels in Oklahoma” I would listen to that which ad copy was successful, as time passes, for this main/core key word”hotels”.
Domain Advertisement History
Except it shows the domain Ad History Is like Keyword Ad History Key word history of a particular domainname.
This tool is useful in Taking a Look at keywords that have been successful for Your opponents (or larger players in your market ) and which ones they attempted and abandoned (which could be ones for you to avoid from the gate). All this presumes the domain you are researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses word connections, Publicly available keyword information, and PPC campaign data to come back a list of keywords associated with the keyword(s) (up to 10) you enter. As you can see, you could also filter search volume, by CPC, and you might exclude keywords.
For me personally, I prefer to use the Organic keywords found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a search instrument versus a search tool. Spyfu Reports
Pricing and Plans
Since I just said, SpyFu’s Basic plan starts at $33 each Month when billed annually (or $39 month-to-month). Though, contrary to other tools in this SEO tool review roundup, such as Moz Guru and KWFinder$12.00 in KWFinder, SpyFu does not cost by search success. All programs come with an infinite number of comparison search results , keyword collection, backlink, and domain combined with data export. The performance you receive with SpyFu for the price is an important element in why we gave it an Editors’ Choice, along with the boundless search volumes make the instrument much more appealing for ad hoc study that is keyword.
That is not to say SpyFu doesn’t cap anything. The Fundamental Program provides you a potential of 250 sales leads and domain name contacts, and 5,000 weekly monitored keyword positions, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert plan (also $58 a month when billed yearly ) bumps contacts and leads to 500 and per week monitored keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also comprises a 30-day money-back guarantee. Overall the firm has slashed on its pricing.
I find that their tools pretty helpful for aggressive research. I do not use Their own Keyword Smart Search as described above but the number of information which They provide (in a simple fashion) at the price points that they provide is very A combination that is wonderful. SpyFu makes its way Each undertaking. Spyfu Reports