Introduction Spyfu Similar Sites
SpyFu is among the more feature rich tools, but probably has the Attractive interface out there. SpyFu offers SEO and PPC spy application choices along with their keyword search tool. Spyfu Similar Sites
Keyword Search and User Experience
The SpyFu dashboard is smartly laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can perform across the spectrum of SEO tooling, but with this particular review we’re focusing primarily on its own ad hoc lookup capabilities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Management capabilities and keyword recommendations are built in throughout SpyFu, but I started from the Keyword Research tab.
When testing each instrument, I used the same set of five Key words to observe how outcomes differed between each of my competitors. The five key words that I used were electronic advertising pcmag, internet shopping, IT consultant, and small business bookkeeping. I chose this mixture to simulate real-world terms that businesses might hunt for (including publishers such as PCMag) as well as to discover associated search results and vulnerable competitor websites.
I discovered that after conducting searches in my five test terms SpyFu produces and structures its key word benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of related keywords with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much cash a key word is worth. After hunting”digital marketing,” for instance, a separate navigation bar appeared across the top of the results page further breaking down the search results. You can then drill down to keyword summary, related keywords, advertiser background, ranking history, traffic, key word group, and SERP analysis. That’s just for one keyword showing how SpyFu does the most granular investigation into data of all the tools I analyzed.
Atop the results, SpyFu gave me not CPC for the Key word, however a daily and yearly cost breakdown in addition to how many unique advertisers had emerged on the keyword in the past year. I received exactly the exact same degree of cost breakdown when I clicked on the Related Keyword, which also allowed me to narrow results employing a left-hand filter menu to a specific cost per day, daily search volume, difficulty score, and more.
At the bottom of the results that are keyword was the SERP analysis. This broke down each URL in the search results page, even though KWFinder and Moz Pro both provide a more detailed breakdown in this respect. SpyFu targets price, which might or might not be significant to your business. Results such as the Advertiser History graph, a long list and complicated diagram of the ads appearing on that search page over time, was somewhat too in the weeds for me as a newcomer SEO instrument user. But for digital marketers and advertisers, SpyFu can be a gold mine. Spyfu Similar Sites
With SpyFu Kombat you can look at overlapping and site Certain key words To get up to 3 sites. For the PPC version you can also find a chart which goes over a period of a few years showing the overall amount of key words being bid on by all 3 sites. You may also rollover the graph to see key words specific to only 2 of those websites if you are feeling the 3rd site might not be doing as good a job (or vice versa) as 2 of those other sites. It is going to also show you the PPC budgets of the websites as well as the amount of organic keywords ranking in the top 50 results for said keyword.
When you click an area of the circle chart it will show you the Key words in whatever bucket you click. It is possible to view and download those keywords for your use. As you can see I am on the ads tab however, the options are similar when you click the natural tab (on the upper box, the natural one at the bottom shows you complete organic key words ).
Switching between the organic tab and the ppc tab (as well as the Total # of organic keywords + PPC ad budget should also give you a good notion of what of the larger sites are more into the PPC or SEO aspect of things that may be a good barometer to check in if you happen to be concentrating on a single place on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you enter one domain name on the home page and also are presented using a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic with a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (useful for looking at the way the website might split parts of the principal domain, maybe a good place to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Ad History (links through to full Keyword Advertisement History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (with a link to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, together with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Spyfu Similar Sites
Keyword Management and Reviews
Keyword management is baked in to SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–you will find choices from the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table with monthly search volume, CPC, difficulty score, and monthly price. All these are SpyFu’s four main metrics where key word research is worried. On the left of this desk are either the key words you have researched and grouped yourself, or top keyword class tips from SpyFu. On the top right of this desk you can subsequently add selected keywords to lists, or export your chosen keyword within an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu makes its deep link between SEO and client relationship management (CRM). In the List Builder tab, there is a Best Lists section with targeted lists of domains and keywords like”Domains That Pay the maximum On AdWords,” keywords with the highest CPC. There’s also a listing of the most expensive keywords, which you can then filter by state, business, or a specific web-based technology: Ad buying platform, affiliate marketing, email advertising, and online shopping cart are some of the choices.
Alongside Leading Lists, there is a dedicated Business Leads tab. This essentially acts the same way as a key word search: You enter industries and keywords, a place, and refine results using filters such as AdWords budget and SEO clicks. The search then returns a list of leads with that website’s monthly advertising budget and contact information that may subsequently be exported to direct management system or your CRM. I’d love to see SpyFu go a step further with this and integrate its SEO lead lists directly using a platform like Salesforce$75.00 at salesforce.com, but the tool is already ahead of the curve. SEMrush includes a beta generation tool, but that’s the closest comes to exactly what SpyFu offers.
But, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten ads for groups . The templates can be downloaded by users from the SpyFu website and upload to an AdWords account.
The system also includes deeper SEO campaign management Using its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for tackling integrated keyword study and rank tracking within a campaign. My SpyFu is just accessible paid programs (not the free trial), but it lets you install multiple jobs tracking grouped key words plotted against SEO position, traffic value, ROI, and numerous other metrics. All you need to do is open the My SpyFu menu and include a new job. It is the only and best case in this roundup of built-in, SEO-focused PM.
There is also Keywords you’ve identified and start tracking that reports back with domain rankings and keyword ranking changes. I was able to set up custom SEO reports in a few simple measures: Enter a domain name and then choose whether or not to run a document on SpyFu’s suggested domain keywords or custom keywords. I entered my five habit key words picked up to five opponents’ URLs, and then was given the option to run a report or a report.
This sort of aggressive analysis is another area where SpyFu stands out, as it also has a tool called”Kombat” that is available from the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain along with the tool immediately built an interactive data visualization which revealed where PCMag keywords overlapped with our competitors. There is also what SpyFu calls for a”key word world,” listing CPC, CTR, monthly price, and monthly clicks to get core keywords and recommended keywords. This study breakdown is just another feature which helps unearth ways to acquire an SEO edge on your competitors. Spyfu Similar Sites
With the SEO performance of its product, SpyFu has introduced a study tool named Nacho Analytics, which offers access to the internet analytics of sites. Through this stage, you can view on-page behavior , time-of-day visitors, and sections.
Keyword Ad History
Keyword Ad History will show you, through coded bars, how often the Keyword appeared in a domain’s PPC campaign alongside any changes in the advertisement copy (all of which can be exported into excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of information.
So it’s pretty straightforward, and that’s what I like about SpyFu Tools. No over-reliance on”in-house metrics” it is just”here’s the advertisement history of this keyword”, plain and simple. Normally, if you find a keyword being advertised on by a PPC advertiser persistent you can look to employ that ad copy technique to a niche market of the keyword that is bigger. If I had been advertising for”resorts in Oklahoma” I might pay attention to what ad copy has been successful, over time, for this main/core key word”resorts”.
Domain Ad History
Domain Ad History Is like Keyword Advertisement History except it reveals the Key word history of a particular domainname.
This tool is useful in looking Your opponents (or larger players on your market ) and which ones they attempted and left (which could be ones that you avoid from the gate). All this assumes the domain you’re researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses semantic word relationships, Publicly available keyword data, and PPC campaign data to return a list of keywords related to the keyword(s) (up to 10) you input. You could also filter search volume, from CPC as you can see, and you might also exclude keywords.
For me personally, I prefer to use the PPC keywords and the Organic keywords found In SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when used as a competitive research tool versus a keyword search tool. Spyfu Similar Sites
Pricing and Plans
As I just said, SpyFu’s Fundamental plan starts at $33 each Month when billed annually (roughly $39 month-to-month). Though, contrary to other tools in this SEO tool review roundup, such as Moz Guru and KWFinder$12.00 in KWFinder, SpyFu does not cost by search success. All programs come with an unlimited number of backlink , keyword collection, domain, and comparison search results along with data export. The performance you receive with SpyFu for the price is an important element in why we gave it an Editors’ Choice, and the search volumes make the instrument even more appealing for research that is ad hoc.
That is not to say SpyFu doesn’t cap anything. The Basic Plan gives you a potential of 250 sales leads and domain name contacts, and 5,000 weekly monitored keyword positions, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 per month when billed yearly ) lumps leads and contacts to 500 and weekly monitored keyword positions to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team program (billed yearly, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also comprises a 30-day money-back warranty. Overall the company has actually slashed its pricing.
I find their tools pretty helpful for research that is aggressive. I do not use Their own Keyword Smart Search explained above but the number of data that They provide (in a simple fashion) at the price points they provide is quite A wonderful combination. SpyFu makes its way into my arsenal on just about Every undertaking. Spyfu Similar Sites