Introduction Top Keyword Generator
SpyFu is one of the more feature rich tools, but likely has the Least attractive interface on the market. SpyFu offers SEO and PPC spy tool choices . Top Keyword Generator
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can perform throughout the spectrum of SEO tooling, but for this review we’re focusing mostly on its ad hoc research capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to aim having an optimization plan, keyword-driven analysis is your legwork to get pages to rank higher. Management capacities and keyword recommendations are built in throughout SpyFu, but I started in the Keyword Research tab.
When I used the same set of five Keywords to see results differed between each of my opponents. Were digital marketing pcmag, online shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real world terms that companies might hunt for (including publishers such as PCMag) and to discover associated search results and vulnerable competitor sites.
After running searches on my five evaluation terms, I found that SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on price per click (CPC) and key word difficulty, SpyFu brings a far more obvious correlation with exactly how much money a key word is worth. After searching”digital marketing,” for instance, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser background, status background, backlinks, keyword group, and SERP analysis. That’s just for one keyword showing SpyFu does arguably the most granular investigation into data of all the tools I analyzed.
Atop the results, SpyFu gave me not only CPC for the Keyword, however a daily and monthly cost breakdown in addition to how many unique advertisers had emerged on the keyword in the last year. I got the same degree of price breakdown when I clicked on the Associated Keyword, which also enabled me to narrow results using a left-hand filter menu to a specific cost per day, daily search volume, difficulty score, and more.
At the bottom of the results was that the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro both offer a more detailed breakdown in this respect. SpyFu focuses on cost, which might or might not be important to your business. Results such as the Advertiser History graph, a long list and complex diagram of the ads appearing on that search page over time, was somewhat too from the weeds for me as a newcomer SEO instrument user. However, for advertisers and digital marketers, SpyFu is a gold mine. Top Keyword Generator
With SpyFu Kombat you can look at overlapping and site Certain key words For up to 3 sites. For your PPC version you may also see a chart which goes over a span of a few years showing that the general number of key words being bid on by all 3 sites. You may also rollover the chart to find key words specific to just two of the sites if you are feeling the 3rd site may not be doing as good a job (or vice versa) as two of the other websites. It will also show you that the PPC budgets of those websites in addition to the number of organic keywords rank in the top 50 results for keyword.
When you click it will show you that the Keywords in whatever bucket you click. It is possible to see and download those keywords for your use. As you can see I’m on the advertisements tab but the options are similar when you click on the organic tab (on the upper box, the natural one on the bottom shows you total organic key words ).
Switching between the natural tab and the ppc tab (as well as the Overall # of organic keywords + PPC ad budget must also give you a good notion of what of the larger sites are more into the PPC or SEO aspect of things which can be a good barometer to look in if you chance to be concentrating on one place on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain name on the home page and are presented with a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Advertisers
– Estimated Value of Organic Traffic (estimated traffic using a factor of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (helpful for looking at how a site might break out parts of the principal domain, perhaps a fantastic spot to look for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to complete Keyword Advertisement History tool)
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (using a URL to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, together with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Related Concepts (according to semantic relationships)
– Categories Top Keyword Generator
Keyword Management and Reviews
Keyword direction is baked in to SpyFu through the platform. Within all its three major research tabs–SEO, PPC, and Keyword–there are choices in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table with minimal search volume, CPC, problem rating, and monthly price. All these are SpyFu’s four main metrics where key word research is worried. On the left of this table are the keyword you have researched and booted yourself, or top keyword class suggestions from SpyFu. On the top right of the table you can subsequently add chosen key words for lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is much like SEMrush$99.95 at SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s key word management abilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its deep link between SEO and customer relationship management (CRM). From the List Builder tab, there’s a Top Lists segment with targeted lists of domain names and key words like”Domains That Pay the Most On AdWords,” keywords with the highest CPC. There is also a listing of the most expensive keywords, which you can then filter by state, business, or a particular web-based technologies: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the options.
Next to Leading Lists, there’s a dedicated Business Leads tab. This acts exactly the same way You enter industries and keywords, a place, and refine outcomes using filters such as AdWords budget and SEO clicks. The search returns a list of leads with this site advertising budget and contact information that may subsequently be exported to lead management system or your CRM. I’d like to view SpyFu go a step further with this and incorporate its SEO lead lists directly using a stage such as Salesforce$75.00 in salesforce.com, but this tool is currently ahead of the curve. SEMrush includes a beta generation tool, but that is the closest any other optimization merchandise that I tested comes to what SpyFu offers.
But, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten advertisements for keyword groups . Users can download the templates from the SpyFu site and then upload into an AdWords account.
The platform also includes deeper SEO campaign direction With its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for tackling integrated key word study and rank tracking within a campaign. My SpyFu is only available in paid programs (not the free trial), but it lets you install multiple projects tracking grouped keywords plotted against SEO rank, traffic value, ROI, and a number of other metrics. All you need to do is open the My SpyFu menu and then add a new job. It’s the only and greatest case in this roundup of SEO-focused PM.
There’s also the Tracking tab, which lets you choose You ‘ve identified and start continuing monitoring that reports back with domain positions and keyword position changes. I was able to set up custom SEO reports in a few straightforward steps: Enter a domain name choose whether or not to run a report on SpyFu’s suggested custom keywords or domain key words. I entered my five habit key words chose up to five opponents’ URLs, then was given the option to run either a report or a monthly report.
That sort of analysis that is aggressive is just another area where SpyFu stands outside, as it also includes a tool called”Kombat” that’s available from the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag along with the instrument built an interactive data visualization that revealed where PCMag’s top key words overlapped with our opponents. There is also what SpyFu calls a”keyword world,” listing CPC, CTR, monthly price, and monthly clicks for core keywords and recommended keywords. This study breakdown is another feature which helps ways for you to acquire an SEO edge. Top Keyword Generator
Together with the SEO performance of its primary Solution, SpyFu has introduced a study tool named Nacho Analytics, which provides access to other sites’ internet analytics. Through this platform, you can see time-of-day visitors, sections, and behavior.
Keyword Advertisement History
Ad Background will show you, via colour bars, how frequently the Keyword appeared in a domain PPC campaign along with any changes in the ad copy (all of which may be exported into excel). It extends back to 2006 via the Bonus History Button and shows that a year’s worth of information.
So it is pretty straightforward, which is exactly what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it’s only”here is the advertisement history of the key word”, plain and simple. Normally, if you find a key word being advertised on by a fantastic PPC advertiser consistent it’s possible to look to apply that ad copy technique to a market of that larger keyword. If I were advertisements for”resorts in Oklahoma” I might listen to what ad copy was successful, over time, for that main/core key word”hotels”.
Domain Ad History
Domain Ad History Is like Keyword Advertisement History except it shows the Keyword history of a domainname.
This instrument is useful in Taking a Look Your opponents (or larger players in your niche) and which ones they attempted and abandoned (which may be ones for you to prevent from the gate). All of this presumes the domain you’re exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic word relationships, Publicly available keyword information, and PPC campaign information to come back a list of keywords associated with the keyword(s) (up to 10) you input. You could filter search volume, by CPC as you can see, and you might also exclude keywords.
For me, I would rather use the PPC keywords and the Organic key words found In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when used as a search tool versus a keyword search tool. Top Keyword Generator
Pricing and Plans
Since I said, SpyFu’s Fundamental plan begins at $33 each Month when billed annually (or $39 month-to-month). Though, unlike other tools within this SEO tool review roundup, such as Moz Guru and KWFinder$12.00 in KWFinder, SpyFu does not cost by search results. All plans have an unlimited number of keyword, keyword group name, domain name, backlink, and comparison search results combined with unlimited data export. The performance that you get with SpyFu for the price is a significant factor in why we gave it an Editors’ Choice, and the unlimited search volumes make the tool even more appealing for ad hoc study that is keyword.
That is not to mention SpyFu doesn’t cap anything. The Basic Plan provides you a capacity of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword rankings, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 per month when billed annually) lumps contacts and leads to 500 and weekly tracked keyword rankings to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team program (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the firm has actually slashed on its pricing.
I find that their tools pretty useful for search that is competitive. I don’t use Their own Keyword Smart Search much as described above but the amount of information that They provide (in a simple fashion) in the price points they give is very A combination that is wonderful. SpyFu makes its way Each project. Top Keyword Generator