Background Top Paying Keywords
SpyFu is among the more feature rich tools, but likely has the Attractive interface out there. SpyFu offers SEO and PPC spy application options along with their very own search tool. Top Paying Keywords
Keyword Search and User Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do across the spectrum of SEO tooling, but for this review we’re focusing on its ad hoc keyword research capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim having an optimization plan, keyword-driven analysis is the legwork to get pages to rank higher. Recommendations and direction capacities are built in throughout SpyFu, but I started in the Keyword Research tab.
When testing each tool, I used the Exact Same set of five Key words to observe results differed between each of my opponents. Were digital marketing, pcmag, online shopping, IT consultant, and small business bookkeeping. I chose this mixture to simulate real world terms that businesses might search for (such as publishers such as PCMag) as well as to discover associated search results and vulnerable competition websites.
After running searches on my five evaluation terms, I discovered that SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of associated key words with Page Authority (PA) and Domain Name Authority (DA) metrics along with stats on cost per click (CPC) and keyword difficulty, SpyFu draws a far more obvious correlation with how much cash a keyword is worth. After hunting”digital marketing,” for example, another navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down into key word overview, related key words, advertiser background, ranking history, traffic, key word grouping, and SERP analysis. That’s just for a single keyword showing how SpyFu does arguably the most granular deep-dive investigation into data of the tools I tested.
Atop the results, SpyFu gave me not only CPC for the Keyword, however a daily and yearly cost breakdown as well as how many unique advertisers had emerged on the keyword in the last year. I received exactly the exact same degree of cost breakdown when I clicked on the Associated Keywords tab, which also allowed me to narrow results using a left-hand filter menu to a specific price every day, daily investigation volume, difficulty score, and more.
At the bottom of the key word results was the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro both offer a much more comprehensive breakdown in this regard. SpyFu focuses. Results such as the Advertiser History graph, a lengthy list and complex diagram of the advertisements appearing on this search page over time, was somewhat too in the weeds for me as a newcomer SEO instrument user. However, for advertisers and digital marketers, SpyFu can be a gold mine. Top Paying Keywords
With SpyFu Kombat you can look at overlapping and website keywords To get up to 3 websites. For your PPC version you can also see a graph which goes back over a period of a few years showing that the overall number of key words being bid on by all three websites. You can also rollover the graph to find key words specific to just 2 of the sites if you feel the 3rd site may not be doing as good a job (or vice versa) as two of those other sites. It will also show you the PPC budgets of the websites in addition to the amount of organic keywords rank in the top 50 results for said keyword.
When you click it will show you the Key words in whatever bucket you click, to the right of the chart. It is possible to see and download those key words for your own use. As you can see I’m on the advertisements tab however, the options are comparable when you click on the natural tab (on the top box, the natural one at the bottom shows you total organic key words ).
Switching between the natural tab and the ppc tab (also as the Total # of organic keywords + PPC ad budget should also give you an notion of what of the larger sites are more to the PPC or SEO side of things that may be a fantastic barometer to look at if you happen to be concentrating on a single place over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you input one domain name on the home page and are presented using a TON of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Estimates
– Subdomains (helpful for looking at how a site might break out parts of the principal domain, perhaps a fantastic place to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad History (links through to complete Keyword Ad History tool)
– Total Paid Keywords
– Total Organic Keywords
– PPC Competitors (with a URL to overlapping keywords)
– Organic Competitors (using a URL to overlapping key words )
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Complete Advertisers. . .all with trend data
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Associated Concepts (based on semantic relationships)
– Categories Top Paying Keywords
Keyword Management and Reports
Keyword direction is baked into SpyFu throughout the platform. Within all its three major research tabs–SEO, PPC, and Keyword–you will find choices in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table with minimal search volume, CPC, problem score, and monthly price. All these are SpyFu’s four main metrics where key word research is worried. On the left of the desk are either the key words you’ve researched and grouped yourself, or high keyword group suggestions from SpyFu. On the top right of the table you can subsequently add selected keywords to lists, or export your chosen key words within an Microsoft Excel file, CSV, or PDF. This basic keyword category performance is similar to SEMrush$99.95 at SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s key word management abilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu creates its profound link between SEO and customer relationship management (CRM). From the List Builder tab, there’s a Best Lists section with targeted lists of domain names and key words like”Domains That Pay the maximum On AdWords,” keywords with the maximum CPC. There’s also a list of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technology: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the choices.
Next to Top Lists, there is a dedicated Company Leads tab. This acts the exact same way You enter key words and industries, a place, and refine results using filters such as AdWords budget and SEO clicks. The research returns a list of URL leads with this site’s monthly advertising budget and contact information that can subsequently be exported into lead management system or your CRM. I’d love to view SpyFu go a step further with this and incorporate its SEO lead lists straight using a platform like Salesforce$75.00 at salesforce.com, but this instrument is already ahead of the curve. SEMrush includes a beta generation instrument, but that is the closest comes to exactly what SpyFu offers.
However, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates include prewritten advertisements for keyword groups in hundreds of businesses. Users may download the templates in the SpyFu site and then upload to an AdWords account.
The platform also includes SEO campaign management Using its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for tackling integrated key word research and rank tracking within a campaign. My SpyFu is just accessible paid programs (not the free trial), but it lets you install multiple jobs tracking grouped key words plotted against SEO position, traffic value, ROI, and numerous different metrics. All you need to do is open the My SpyFu menu and include a new project. It is the greatest and only case in this roundup of built-in, SEO-focused PM.
There’s also the Tracking tab, which lets you take Keywords youstart monitoring that keyword position changes and reports back with domain positions and’ve identified. Using the webpage, I was also able to prepare custom SEO reports in a few straightforward steps: Enter a domain name and then choose if to run a report on SpyFu’s suggested custom key words or domain keywords. I entered my five habit key words chose up to five competitors’ URLs, then was given the choice to run a one time report or a recurring monthly report.
That sort of analysis that is competitive is just another area where SpyFu stands out, since it also includes a tool called”Kombat” that is offered in the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat and the tool built an interactive information visualization that revealed where PCMag key words overlapped with our competitors. There’s also what SpyFu calls a”key word world,” list CPC, CTR, monthly cost, and monthly clicks to get core keywords and advocated keywords. This research breakdown is just another feature which helps unearth ways to gain an SEO advantage. Top Paying Keywords
With the SEO performance of its main product, SpyFu has introduced a research tool called Nacho Analytics, which offers access to other sites’ internet analytics. Through this platform, you can view on-page behavior visitors, and sections.
Keyword Ad History
Keyword Advertisement Background will show you, via color coded bars, how often the Key words appeared in a domain PPC campaign along with any modifications in the ad copy (all of which can be exported into excel). It reveals a year’s worth of data and extends back to 2006 via the Bonus History Button.
So it’s pretty straightforward, which is what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it’s just”here’s the ad history of this key word”, plain and simple. If you find a key word being advertised on by a PPC advertiser that is fantastic consistent it’s possible to look to employ that advertisement copy technique to some market of that bigger keyword. If I had been advertising for”hotels in Oklahoma” I might pay attention to that which ad copy was successful, over time, for this main/core key word”resorts”.
Domain Advertisement History
Domain Ad History is similar to Keyword Advertisement History except it shows the History of a specific domain.
This instrument is useful in Taking a Look at keywords that have been effective for Your opponents (or larger players on your market ) and which ones they attempted and abandoned (which could be ones that you prevent out of the gate). All this assumes the domain you are exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu uses semantic term relationships, Publicly available keyword information, and PPC campaign data to return a list of keywords associated with the keyword(s) (up to 10) you enter. As you can see, you can also filter search volume, by CPC, and you can also exclude keywords.
For me, I would rather use the Organic keywords found and the PPC keywords In either SpyFu Classic or SpyFu Kombat. I like to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when employed as a competitive search instrument versus a keyword search tool. Top Paying Keywords
Pricing and Strategies
Since I just mentioned, SpyFu’s Basic plan begins at $33 per Month when billed annually (or $39 per month ). Though, contrary to other tools in this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All programs have an infinite number of competitor/domain comparison search results name, key word, keyword group, backlink, and domain name combined with data export. The performance you receive with SpyFu for your cost is a significant factor in the reason we gave it an Editors’ Choice, and the search volumes make the instrument much more attractive for ad hoc research that is keyword.
That’s not to say SpyFu does not cap anything. The Fundamental Program provides you a capacity of 250 sales leads and domain name contacts, and 5,000 weekly monitored keyword positions, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) bumps contacts and leads to 500 and weekly tracked keyword rankings to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. The company has slashed on its pricing because our original inspection, making it even more attractive to SMBs.
I find their tools useful for search. I do not use Their own Keyword Smart Search which They provide (in a simple fashion) in the price points they give is very A combination that is wonderful. SpyFu makes its way Each undertaking. Top Paying Keywords