Intro Web Traffic Tool
SpyFu is one of the feature rich tools, but has the Attractive interface on the market. SpyFu offers SEO and PPC spy application options along with their own research tool. Web Traffic Tool
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s plenty SpyFu can perform throughout the spectrum of SEO tooling, but with this review we are focusing mostly on its ad hoc research capabilities. When a business is seeking to identifying the best possible search engine results pages (SERP) to target having an optimization strategy, keyword-driven analysis is your legwork to get pages to rank higher. Recommendations and management capacities are built in during SpyFu, but I started in the Keyword Research tab.
When I used the Exact Same set of five Keywords to see how results differed between each of my opponents. The five keywords that I used were digital advertising pcmag, internet shopping, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might search for (such as publishers like PCMag) as well as to discover related search results and vulnerable competitor sites.
I found that after conducting searches in my five test terms SpyFu creates and structures its keyword results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 in Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and key word difficulty, SpyFu draws a far more apparent correlation with how much cash a keyword could be worth. After searching”digital marketing,” for example, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down into key word overview, related keywords, advertiser background, ranking history, backlinks, keyword grouping, and SERP analysis. That is just for one keyword question, revealing SpyFu does the most granular deep-dive investigation into data of all the tools I tested.
Atop the results, SpyFu gave me not just CPC for the Key word, however a daily and yearly cost breakdown as well as how many unique advertisers had emerged on the keyword in the last year. I got exactly the same degree of cost breakdown once I clicked on the Related Keywords tab, which also allowed me to narrow results using a left-hand filter menu to a specific cost every day, daily investigation volume, difficulty rating, and more.
In the bottom of the keyword results was that the SERP analysis. This broke down each URL in the search results page, however KWFinder and Moz Pro equally offer a more comprehensive breakdown in this respect. SpyFu focuses. Results like the Advertiser History graph, a long list and complicated diagram of the ads appearing on that search page as time passes, was a bit too in the weeds for me as a newcomer SEO instrument user. But for advertisers and digital marketers, SpyFu is a gold mine. Web Traffic Tool
With SpyFu Kombat you can look at overlapping and site Certain keywords To get up to 3 websites. For your PPC version you may also see a chart which goes back over a span of a couple years showing that the overall amount of key words being bid on by all three sites. You may also rollover the graph to find keywords specific to only two of the websites if you feel the 3rd site might not be doing as great a job (or vice versa) as 2 of those other websites. It will also show you that the PPC budgets of the sites as well as the number of organic keywords rank in the top 50 results for keyword.
When you click an area of the circle chart it will show you the Keywords in whatever bucket you click, to the right of the graph. You can view and download those keywords for your use. As you can see I’m on the ads tab however, the choices are similar once you click the organic tab (on the upper box, the natural one at the underside shows you total organic key words ).
Switching between the organic tab along with the ppc tab (as well as the Total # of organic keywords + PPC ad budget should also give you a good idea of what of the bigger sites are more into the PPC or SEO side of things which can be a fantastic barometer to check at if you chance to be concentrating on one place on the other hand.
SpyFu Classic is the”flagship” segment so to speak. This is Where you enter one domain on the home page and are presented using a slew of data such as:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Ranking of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (useful for looking at the way the website might break out parts of the main domain, maybe a good spot to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Advertisement Background (links through to complete Keyword Advertisement History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a link to overlapping keywords)
– Organic Competitors (using a URL to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (based on semantic relationships)
– Categories Web Traffic Tool
Keyword Management and Reviews
Keyword management is baked in to SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are choices in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table using monthly search volume, CPC, difficulty rating, and monthly cost. These are SpyFu’s four chief metrics where key word research is worried. On the left of the desk are either the keyword you’ve researched and grouped yourself, or high keyword group suggestions from SpyFu. On the top right of the table you can subsequently add chosen keywords to lists, or export your chosen keyword as an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is similar to SEMrush$99.95 in SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s key word management capabilities really stand Out are at its List Builder and Tracking tabs. This is also where SpyFu makes its profound connection between SEO and customer relationship management (CRM). From the List Builder tab, there’s a Best Lists segment with concentrated lists of domain names and keywords like”Assets Which Pay the Most On AdWords,” keywords with the maximum CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technologies: Ad buying platform, internet affiliate marketing, email marketing, and internet shopping cart are a few of the options.
Alongside Leading Lists, there’s a dedicated Business Leads tab. This acts the exact same manner You enter keywords and businesses, a location, and refine results using filters such as AdWords budget and SEO clicks. The research then returns a list of URL leads with that site advertising budget and contact information that may then be exported into your CRM or direct management system. I’d like to view SpyFu proceed a step farther with this and integrate its SEO lead lists directly using a platform like Salesforce$75.00 at salesforce.com, but the instrument is already ahead of the curve. SEMrush has a beta lead generation instrument, but that is the closest comes to exactly what SpyFu offers.
But, SpyFu recently included AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten advertisements for key word groups in hundreds of industries. The templates can be downloaded by users in the SpyFu site and then upload into a AdWords account.
The system also includes SEO campaign direction With its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for tackling integrated keyword study and rank monitoring within a campaign. My SpyFu is only accessible paid programs (not the free trial), but it allows you to install multiple projects tracking grouped keywords plotted against SEO rank, traffic worth, ROI, and a number of other metrics. All you need to do is open the My SpyFu menu and then add a new project. It is the greatest and only example in this roundup of built-in, SEO-focused PM.
There’s also Keywords you’ve identified and start ongoing monitoring that reports back with domain rankings and keyword position changes. I was also able to prepare custom SEO reports in a few straightforward measures: Enter a domain name choose if to run a report on SpyFu’s suggested domain keywords or custom keywords. I entered my five habit keywords in a field, picked up to five opponents’ URLs, then was given the option to run a one time report or a recurring report.
That sort of analysis that is aggressive is another area where SpyFu stands outside, as it also includes a tool called”Kombat” that’s offered in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the tool immediately built an interactive information visualization which revealed where PCMag keywords overlapped with our opponents. There is also what SpyFu calls for a”key word world,” listing CPC, CTR, monthly cost, and monthly clicks to get core keywords and advocated keywords. This research breakdown is another feature that helps unearth ways for you to gain an SEO edge. Web Traffic Tool
With the SEO performance of its product, SpyFu has introduced a research tool named Nacho Analytics, which offers access to other sites’ web analytics. Through this platform, you can see search-engine behaviour , time-of-day visitors, and sections.
Keyword Advertisement History
You will be shown by keyword Ad Background, through coded bars, how frequently the Key words appeared in a domain’s PPC campaign along with any changes in the advertisement copy (all of which may be exported to excel). It goes back to 2006 via the Bonus History Button and reveals that a year’s worth of data.
So it is fairly straightforward, which is exactly what I like about SpyFu Tools. No over-reliance on”in-house metrics” it’s only”here is the ad history of the keyword”, plain and simple. Typically, if you see a keyword being promoted on by a PPC advertiser that is good consistent you can look to employ that ad copy technique to some niche market of that keyword. If I were advertisements for”hotels in Oklahoma” I might listen to that which ad copy was successful, over time, for this main/core key word”hotels”.
Domain Advertisement History
Except it reveals the domain Ad History is similar to Keyword Ad History History of a domainname.
This tool is useful in looking at keywords that have been successful for Your opponents (or larger players on your market ) and which ones that they tried and left (which may be ones for you to prevent out of the gate). All this assumes the domain you’re currently researching is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic word relationships, Publicly accessible keyword information, and PPC campaign information to come back a list of keywords related to the keyword(s) (up to 10) you input. You can filter by CPC, look volume, as you can see, and you can exclude keywords.
For me personally, I would rather use the Organic key words found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when employed as a research instrument versus a keyword search tool. Web Traffic Tool
Pricing and Plans
As I just said, SpyFu’s Fundamental plan begins at $33 each Month when billed annually (roughly $39 per month ). Though, unlike other tools in this SEO tool review roundup, for example Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All plans come with an infinite number of backlink name, key word, keyword group, domain, and competitor/domain comparison search results combined with data export. The functionality that you get with SpyFu for your price is a significant factor in the reason we gave it an Editors’ Choice, and the unlimited search volumes make the tool even more attractive for ad hoc study that is keyword.
That’s not to mention SpyFu doesn’t cap anything. The Fundamental Plan gives you a potential of 250 sales leads and domain contacts, along with 5,000 weekly monitored keyword rankings, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 per month when billed yearly ) lumps leads and contacts to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team plan (billed yearly, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword rankings, and five user logins. SpyFu also comprises a 30-day money-back guarantee. The company has really slashed its pricing since our initial inspection, which makes it even more attractive to SMBs.
I find their tools pretty useful for aggressive research. I do not use Their own Keyword Smart Search that They provide (in a straightforward fashion) at the price points that they provide is very A nice combination. SpyFu makes its way into my arsenal on just about Each project. Web Traffic Tool