Intro Website Keyword Analyzer
SpyFu is among the feature rich tools, but has the Attractive interface out there. SpyFu offers SEO and PPC spy tool options alongside their very own keyword search tool. Website Keyword Analyzer
Keyword Search and User Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do throughout the spectrum of SEO tooling, but with this particular review we’re focusing primarily on its ad hoc lookup capacities. When a business is seeking to identifying the best possible search engine results pages (SERP) to target with an optimization plan, keyword-driven analysis is your legwork to get pages to rank higher. Management capacities and recommendations are built in throughout SpyFu, but I began in the Keyword Research tab.
When I used exactly the same set of five Keywords to see results differed between each of my opponents. Were electronic marketing pcmag, internet shopping, IT consultant, and small business accounting. I chose this combination to simulate real-world terms that businesses might search for (including publishers like PCMag) and to discover related search results and vulnerable competition sites.
After conducting searches on my five test terms, I discovered that SpyFu produces and structures its key word benefits and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics along with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with how much cash a keyword could be worth. After searching”digital marketing,” for instance, a separate navigation bar appeared round the top of the results page further breaking down the search results. You can then drill down into key word overview, related keywords, advertiser background, ranking history, traffic, key word group, and SERP analysis. That’s just for a single key word question, showing SpyFu will arguably the most granular research into data of all the tools I analyzed.
Atop the results, SpyFu gave me not CPC for the Keyword, but a daily and yearly cost breakdown as well as how many unique advertisers had appeared on the keyword in the last year. I received the same level of price breakdown once I clicked on the Related Keyword, which also enabled me to narrow results employing a left-hand filter menu to a specific cost every day, daily search volume, difficulty score, and more.
In the bottom of the results was the SERP analysis. This broke down every URL in the search results page, though KWFinder and Moz Pro equally provide a more comprehensive breakdown in this regard. SpyFu focuses. Results such as the Advertiser History chart, a lengthy list and complicated diagram of the advertisements appearing on this search page over time, was somewhat too in the weeds for me as a newcomer SEO tool user. But for digital entrepreneurs and entrepreneurs, SpyFu can be a gold mine. Website Keyword Analyzer
With SpyFu Kombat you can look at overlapping and site keywords For up to 3 sites. For the PPC version you can also find a graph which goes over a span of a couple years demonstrating the overall amount of keywords being bid on by all three sites. You can also rollover the graph to see keywords specific to only two of those sites if you are feeling the 3rd site may not be doing as great a job (or vice versa) as 2 of the other websites. It is going to also show you the PPC budgets of the sites in addition to the amount of organic keywords rank in the top 50 results for said keyword.
When you click on an area of the circle chart it will show you the Key words in whatever bucket you click, to the right of this chart. You can see and download those keywords for your use. As you can see I’m on the advertisements tab but the choices are comparable when you click the natural tab (on the upper box, the organic one at the bottom shows you total organic key words ).
Switching between the organic tab along with the ppc tab (as well as the Total # of organic keywords + PPC ad budget must also give you an notion of which of the larger sites are more into the PPC or SEO aspect of things which can be a fantastic barometer to check at if you chance to be concentrating on a single place on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you enter one domain name on the home page and also are presented using a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors with a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (useful for looking at the way the website might break out parts of the main domain, perhaps a fantastic place to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad History (links through to full Keyword Advertisement History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (using a link to overlapping keywords)
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Total Advertisers. . .all with trend data
– Top Ten Domains Marketing on the Keyword, with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Advertisement History
– Top Ten Organic Outcomes with Title, Meta Description
– Associated Terms
– Associated Concepts (according to semantic relationships)
– Categories Website Keyword Analyzer
Keyword Management and Reports
Keyword direction is baked into SpyFu through the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–you will find choices in the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table with minimal search volume, CPC, problem score, and monthly cost. These are SpyFu’s four main metrics where key word research is worried. On the left of the table are either the keyword you’ve researched and grouped yourself, or top keyword group suggestions from SpyFu. On the top right of the desk you can then add selected keywords to lists, or export your selected key words within an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and implemented better in Moz Pro and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its profound link between SEO and client relationship management (CRM). In the List Builder tab, there is a Top Lists section with concentrated lists of domains and keywords like”Assets Which Pay the maximum On AdWords,” keywords with the maximum CPC. There’s also a list of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technologies: Ad buying platform, affiliate marketing, email marketing, and online shopping cart are a few of the choices.
Next to Leading Lists, there is a dedicated Business Leads tab. This acts exactly the same way as a key word search: You enter industries and key words, a location, and refine results using filters like AdWords budget and SEO clicks. The search then returns a list of URL leads with contact information that is available and this site’s monthly advertising budget that can be exported into your CRM or lead management system. I’d like to view SpyFu proceed a step further with this and incorporate its own SEO lead lists directly with a stage such as Salesforce$75.00 in salesforce.com, but the instrument is currently ahead of the curve. SEMrush includes a beta lead generation tool, but that is the closest any optimization product I tested comes to what SpyFu offers.
However, SpyFu recently included AdWords Templates as Part of a Google AdWords campaign. The templates consist of prewritten ads for key word groups . The templates can be downloaded by users from the SpyFu site and upload to a AdWords account.
The system also includes deeper SEO campaign management Using its SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature within the SEO platform for tackling integrated keyword research and rank tracking in a campaign. My SpyFu is just available in paid plans (not the free trial), but it lets you install multiple projects tracking grouped key words plotted against SEO rank, traffic worth, ROI, and numerous other metrics. All you need to do is open the My SpyFu menu and then add a new job. It is the only and best example in this roundup of SEO-focused PM.
There’s also the Tracking tab, which lets you take Keywords you’ve identified and start continuing monitoring that keyword position changes and reports back together with domain positions. I was also able to set up custom SEO reports in a few simple steps: Enter a domain name and choose whether or not to conduct a report on SpyFu’s suggested custom key words or domain key words. I entered my five habit keywords picked up to five competitors’ URLs, and then was given the option to run a report or a recurring monthly report.
That Type of analysis that is aggressive is another area where SpyFu stands outside, as it also includes a tool called”Kombat” that’s offered in the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain along with the instrument built an interactive data visualization which showed where PCMag’s top keywords overlapped with our competitors. There’s also what SpyFu calls for a”key word universe,” listing CPC, CTR, monthly cost, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature that will help ways for you to gain an SEO advantage. Website Keyword Analyzer
Together with the SEO performance of its product, SpyFu has introduced a research tool named Nacho Analytics, which provides access to the internet analytics of websites. Through this platform, you can view on-page behavior visitors, and segments.
Keyword Ad History
Keyword Advertisement History will show you, through colour coded bars frequently the Key words appeared in a domain’s PPC campaign alongside any changes in the ad copy (all of which can be exported to excel). It extends back to 2006 through the Bonus History Button and reveals a year’s worth of information.
So it is pretty straightforward, and that’s exactly what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it is just”here is the advertisement history of the keyword”, plain and simple. Typically, if you find a key word being advertised on by a PPC advertiser that is fantastic consistent it’s possible to look to apply that ad copy technique to a niche market of that keyword that is larger. If I were advertisements for”resorts in Oklahoma” I might listen to what ad copy has been successful, as time passes, for this main/core key word”hotels”.
Domain Ad History
Domain Ad History Is like Keyword Ad History except it shows the Key word history of a specific domainname.
This tool is useful in looking Your opponents (or bigger players on your market ) and which ones that they tried and left (which could be ones that you prevent from the gate). All this assumes the domain you’re exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses term connections, Publicly available keyword data, and PPC campaign information to come back a list of keywords associated with the keyword(s) (up to 10) you input. You could also filter look volume, from CPC as you can see, and you can also exclude key words.
For me personally, I would rather use the Organic key words found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Mostly, I feel SpyFu is at its best when used as a competitive search tool versus a search tool. Website Keyword Analyzer
Pricing and Strategies
Since I said, SpyFu’s Basic plan begins at $33 each Month when billed annually (or $39 month-to-month). Though, unlike other tools in this SEO tool review roundup, for example Moz Pro and KWFinder$12.00 at KWFinder, SpyFu does not cost by search success. All programs come with an infinite number of backlink , key word group, domain name, and competitor/domain comparison search results combined with unlimited data export. The performance you receive with SpyFu for your cost is a significant factor in the reason we gave it an Editors’ Choice, and the boundless search volumes make the instrument much more appealing for study that is ad hoc.
That’s not to say SpyFu does not cap anything. The Basic Program provides you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword rankings, together with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 per month when billed annually) lumps leads and contacts to 500 and weekly tracked keyword positions to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back warranty. The firm has slashed its pricing.
I find that their tools useful for search that is aggressive. I do not use Their own Keyword Smart Search explained above but the number of information that They give (in a simple fashion) in the price points that they give is quite A wonderful combination. SpyFu makes its way into my toolbox on just about Each project. Website Keyword Analyzer