Background Website Keyword Search Tool
SpyFu is one of the more feature rich tools, but has the Attractive interface out there. SpyFu provides SEO and PPC spy application choices along with their very own search tool. Website Keyword Search Tool
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can do throughout the spectrum of SEO tooling, but for this particular review we are focusing primarily on its ad hoc lookup capacities. When a business is seeking to identifying the best possible search engine results pages (SERP) to target having an optimization strategy, keyword-driven investigation is your legwork to get pages to rank higher. Recommendations and direction capabilities are built in throughout SpyFu, however I started in the Keyword Research tab.
When I used exactly the Exact Same set of five Keywords to see results differed between every one of my opponents. The five key words I used were internet shopping , digital marketing, pcmag, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that businesses might hunt for (such as publishers such as PCMag) and to find associated search results and vulnerable competition sites.
After running searches I found that SpyFu produces and structures its keyword results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of related key words with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and key word difficulty, SpyFu brings a far more apparent correlation with exactly how much money a key word is worth. After hunting”digital advertising,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to key word summary, related key words, advertiser background, status background, traffic, key word grouping, and SERP analysis. That’s just for a single keyword query, revealing how SpyFu will arguably the most granular investigation into data of the tools I tested.
Atop the results, SpyFu gave me not just CPC for the Key word, but a daily and yearly cost breakdown in addition to how many unique advertisers had emerged on the key word in the past year. I got the exact same level of price breakdown once I clicked on the Related Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a specific cost every day, daily investigation volume, difficulty score, and more.
In the bottom of the key word results was that the SERP analysis. This broke down every URL from the search results page, even though KWFinder and Moz Pro both offer a more detailed breakdown in this respect. SpyFu focuses. Results such as the Advertiser History chart, a long list and complicated diagram of the advertisements appearing on that search page over time, was somewhat too from the weeds for me as a newcomer SEO instrument user. However, for advertisers and marketers, SpyFu is a gold mine. Website Keyword Search Tool
With SpyFu Kombat you can look at overlapping and website Certain key words To get up to 3 websites. For your PPC version you may also see a graph which goes back over a period of a couple years showing that the general number of key words being bid on by all three websites. You may also rollover the chart to see key words specific to just 2 of the websites if you feel the 3rd website might not be doing as good a job (or vice versa) as two of those other sites. It is going to also show you the PPC budgets of those websites in addition to the number of organic keywords ranking in the top 50 results for said keyword.
When you click it will show you the Key words in whatever bucket you click. You can see and download those key words for your use. As you can see I’m on the ads tab but the options are comparable when you click the natural tab (on the upper box, the organic one on the underside shows you total organic keywords).
Switching between the natural tab along with the ppc tab (also as the Total # of organic keywords + PPC advertisement budget should also give you an idea of which of the larger sites are more to the PPC or SEO aspect of things that may be a fantastic barometer to look in if you chance to be concentrating on one place over the other.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain on the home page and also are presented with a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Average Position of Advertising vs # of Clients
– Estimated Value of Organic Traffic (estimated traffic with a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Estimates
– Subdomains (helpful for looking at the way the site might split parts of the main domain, perhaps a good place to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to full Keyword Advertisement History tool)
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (using a URL to overlapping keywords)
– Organic Competitors (using a link to overlapping keywords)
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Related Terms
– Related Concepts (according to semantic relationships)
– Categories Website Keyword Search Tool
Keyword Management and Reports
Keyword direction is baked in to SpyFu through the platform. Within each of its three major research tabs–SEO, PPC, and Keyword–you will find choices from the drop-down menus for SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups features in each tab are fairly similar, populating a table using monthly search volume, CPC, problem score, and monthly cost. These are SpyFu’s four chief metrics where key word research is worried. On the left of this desk are the key words you have researched and booted yourself, or high keyword group tips from SpyFu. On the top right of this desk you can subsequently add selected keywords for lists, or export your selected key words as an Microsoft Excel file, CSV, or PDF. This fundamental keyword grouping functionality is much like SEMrush$99.95 in SEMrush and executed better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. Additionally, this is where SpyFu makes its profound link between SEO and customer relationship management (CRM). From the List Builder tab, there is a Top Lists segment with targeted lists of domain names and keywords like”Assets Which Spend the maximum On AdWords,” keywords with the maximum CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technology: Ad buying platform, affiliate marketing, email advertising, and online shopping cart are some of the options.
Next to Leading Lists, there is a dedicated Business Leads tab. This basically acts exactly the same manner You enter key words and businesses, a location, and refine results using filters such as AdWords budget and SEO clicks. The search then returns a list of leads with contact information that is available and this site advertising budget that may then be exported into your CRM or direct management system. I’d like to see SpyFu proceed a step farther with this and integrate its SEO lead lists straight with a stage like Salesforce$75.00 at salesforce.com, but the tool is already ahead of the curve. SEMrush has a beta generation tool, but that’s the closest comes to exactly what SpyFu offers.
But, SpyFu incorporated AdWords Templates as Part of a Google AdWords campaign. The templates include prewritten ads for groups that are keyword in hundreds of industries. Users may download the templates from the SpyFu website and upload to an AdWords account.
The system also includes SEO campaign direction With its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature within the SEO platform for tackling integrated key word study and rank monitoring within a campaign. My SpyFu is just accessible paid programs (not the free trial), but it allows you to install multiple jobs tracking grouped key words plotted against SEO rank, traffic worth, ROI, and a number of other metrics. All you need to do is open the My SpyFu menu and add a new job. It is the greatest and only example in this roundup of SEO-focused PM.
There is also Keywords you’ve identified and start tracking that keyword position changes and reports back with domain rankings. Utilizing the webpage, I was able to prepare custom SEO reports in a few simple steps: Enter a domain name and choose whether or not to conduct a document on SpyFu’s suggested custom key words or domain key words. I entered my five custom keywords in a field, chose up to five competitors’ URLs, then was given the choice to run a report or a report.
That sort of analysis that is aggressive is another area where SpyFu stands outside, since it also includes a tool called”Kombat” that is available in the SEO and PPC Research tabs. In Kombat, I typed in PCMag’s domain and the tool built an interactive data visualization that revealed where PCMag’s top key words overlapped with our competitors. There is also what SpyFu calls a”key word universe,” list CPC, CTR, monthly cost, and monthly clicks to get core keywords and recommended keywords. This study breakdown is just another feature that helps unearth ways for you to acquire an SEO advantage. Website Keyword Search Tool
With the SEO functionality of its main product, SpyFu has introduced a study tool named Nacho Analytics, which offers access to the internet analytics of different sites. Through this platform, you can see behavior traffic, and sections.
Keyword Advertisement History
Keyword Ad Background will show you, via colour coded bars, how often the Keyword appeared in a domain’s PPC campaign along with any modifications in the ad copy (all of which may be exported to excel). It reveals a year’s worth of information up front and extends back to 2006 via the Bonus History Button.
So it’s pretty straightforward, and that’s what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it is only”here’s the ad history of the keyword”, plain and simple. Normally, if you find a key word being promoted on by a fantastic PPC advertiser persistent then it’s possible to look to employ that ad copy technique to a market of the keyword. If I were advertisements for”resorts in Oklahoma” I might listen to what ad copy has been successful, as time passes, for this main/core key word”hotels”.
Domain Advertisement History
Except it reveals the domain Ad History is similar to Keyword Ad History History of a domainname.
This tool is useful in Taking a Look Your opponents (or larger players in your market ) and which ones that they attempted and left (which could be ones for you to avoid out of the gate). All of this assumes the domain you are exploring is capable PPC advertiser.
Keyword Smart Search
The Keyword Smart Search instrument in SpyFu utilizes term connections, Publicly accessible keyword information, and PPC campaign data to come back a list of keywords related to the keyword(s) (up to 10) you enter. You can also filter look volume, from CPC as you can see, and you might exclude key words.
For me personally, I prefer to use the Organic keywords found and the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when employed as a competitive search tool versus a keyword search tool. Website Keyword Search Tool
Pricing and Strategies
As I just said, SpyFu’s Fundamental plan starts at $33 per Month when billed annually (roughly $39 month-to-month). Though, unlike other tools within this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 at KWFinder, SpyFu does not cost by search results. All plans have an infinite number of keyword group name, domain name, backlink, and competitor/domain comparison search results along with boundless data export. The functionality you get with SpyFu for your price is an important element in the reason we gave it an Editors’ Choice, and the search volumes make the tool even more appealing for ad hoc keyword study.
That is not to say SpyFu doesn’t cap anything. The Basic Program provides you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword positions, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month expert program (also $58 per month when billed annually) lumps contacts and leads to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed yearly, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword rankings, and five user logins. SpyFu also includes a 30-day money-back warranty. Overall the firm has really slashed on its pricing.
I find their tools useful for competitive research. I don’t use Their own Keyword Smart Search explained above but the number of data which They provide (in a straightforward fashion) at the price points they provide is very A wonderful combination. SpyFu makes its way Each undertaking. Website Keyword Search Tool