Introduction What Keywords Does My Website Rank For
SpyFu is one of the feature rich tools, but probably has the Attractive interface out there. SpyFu offers SEO and PPC spy tool choices . What Keywords Does My Website Rank For
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There is plenty SpyFu can perform across the spectrum of SEO tooling, but with this particular review we are focusing on its ad hoc research capabilities. When a company is looking to identifying the best possible search engine results pages (SERP) to target with an optimization plan, keyword-driven analysis is your legwork to get pages to rank higher. Management capabilities and recommendations are built in throughout SpyFu, however I started from the Keyword Research tab.
When I used the same set of five Keywords to see results differed between every one of my opponents. Were IT consultant , digital advertising, internet shopping, pcmag, and small business accounting. I chose this combination to simulate real world terms that businesses might search for (including publishers such as PCMag) and to find associated search results and vulnerable competition sites.
I found that after running searches on my five test terms SpyFu produces and structures its key word results and metrics somewhat differently than Moz Pro, KWFinder, or Ahrefs$82.00 in Ahrefs. Rather than populating a table of related keywords with Page Authority (PA) and Domain Authority (DA) metrics along with stats on price per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much cash a key word is worth. After searching”digital marketing,” for instance, a separate navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down into keyword summary, related key words, advertiser history, ranking history, backlinks, keyword grouping, and SERP analysis. That’s just for one key word query, showing how SpyFu does the most granular research into key word data of all the tools I tested.
Atop the primary results, SpyFu gave me not CPC for the Keyword, but a daily and monthly cost breakdown in addition to the number of unique advertisers had emerged on the keyword in the last year. I got exactly the same degree of price breakdown once I clicked on the Related Keywords tab, which also enabled me to narrow results using a left-hand filter menu to a specific cost per day, daily search volume, difficulty score, and much more.
In the bottom of the results was that the SERP analysis. This broke down every URL from the search results page, though KWFinder and Moz Pro both provide a much more comprehensive breakdown in this respect. SpyFu focuses. Results such as the Advertiser History graph, a lengthy list and complicated diagram of the ads appearing on this search page as time passes, was somewhat too in the weeds for me as a newcomer SEO tool user. But for advertisers and digital marketers, SpyFu is a gold mine. What Keywords Does My Website Rank For
With SpyFu Kombat you can look at overlapping and website specific keywords To get up to 3 sites. For your PPC version you can also find a graph which goes over a period of a few years showing that the overall amount of keywords being bid on by all 3 websites. You can also rollover the graph to find key words specific to just 2 of those websites if you are feeling the 3rd website might not be doing as great a job (or vice versa) as two of the other websites. It is going to also show you that the PPC budgets of the websites in addition to the number of organic keywords ranking in the top 50 results for said keyword.
When you click an area of the circle chart it will show you the Key words in whatever bucket you click. You can view and download those key words for your use. As you can see I am on the advertisements tab however, the options are similar when you click the organic tab (on the top box, the organic one on the bottom shows you complete organic keywords).
Switching between the natural tab along with the ppc tab (also as the Total # of organic keywords + PPC advertisement budget should also give you an notion of what of the bigger sites are more into the PPC or SEO aspect of things which can be a good barometer to check at if you chance to be concentrating on a single area on the other hand.
SpyFu Classic is the”flagship” section so to speak. This is Where you enter one domain name on the home page and also are presented using a TON of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Ads vs # of Clients
– Estimated Value of Organic Traffic (estimated visitors with a factor of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (helpful for looking at the way the site might break out parts of the principal domain, perhaps a fantastic spot to look for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad History (links through to complete Keyword Advertisement History instrument )
– Complete Paid Keywords
– Total Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (with a link to overlapping key words )
The data here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Per Day, Total Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Name Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy Using a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Associated Terms
– Related Concepts (based on semantic relationships)
– Categories What Keywords Does My Website Rank For
Keyword Management and Reviews
Keyword direction is baked into SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are choices in the drop-down menus for both SEO and PPC-specific keywords and phrases, and Keyword Groups. The Keyword Groups attributes in each tab are fairly similar, populating a table using minimal search volume, CPC, difficulty score, and monthly cost. These are SpyFu’s four chief metrics where key word research is concerned. On the left of the desk are either the keyword you have researched and grouped yourself, or top keyword group tips from SpyFu. At the top right of this table you can then add chosen key words for lists, or export your selected key words as an Microsoft Excel file, CSV, or PDF. This basic keyword category performance is much like SEMrush$99.95 in SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s keyword management abilities really stand Out are at its List Builder and Tracking tabs. Additionally, this is where SpyFu creates its profound connection between SEO and customer relationship management (CRM). From the List Builder tab, there’s a Best Lists section with concentrated lists of domains and key words like”Domains That Spend the Most On AdWords,” keywords with the maximum CPC. There is also a list of the most expensive keywords, which you can then filter by state, business, or a particular web-based technologies: Ad buying platform, affiliate marketing, email advertising, and internet shopping cart are a few of the choices.
Alongside Leading Lists, there’s a dedicated Business Leads tab. This acts exactly the same manner You enter industries and key words, a location, and refine outcomes using filters such as AdWords budget and SEO clicks. The research returns a list of leads with this site ad budget and contact information that can subsequently be exported into your CRM or direct management system. I’d like to see SpyFu go a step further with this and integrate its SEO lead lists directly using a platform such as Salesforce$75.00 in salesforce.com, but the tool is already ahead of the curve. SEMrush has a beta lead generation tool, but that is the closest any other optimization merchandise I tested comes to exactly what SpyFu offers.
But, SpyFu recently incorporated AdWords Templates as Portion of a Google AdWords campaign. The templates consist of prewritten advertisements for keyword groups . Users may download the templates from the SpyFu site and then upload to a AdWords account.
The system also includes SEO campaign management Using its My SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for overseeing integrated key word study and rank monitoring in a campaign. My SpyFu is just available in paid programs (not the free trial), but it allows you to set up multiple jobs tracking grouped key words plotted against SEO rank, traffic value, ROI, and numerous different metrics. All you have to do is open the My SpyFu menu and then add a new job. It is the only and greatest example in this roundup of built-in, SEO-focused PM.
There is also You begin monitoring that keyword ranking changes and reports back together with weekly domain positions and’ve identified. Using the tab, I was able to set up custom SEO reports in a few simple steps: Enter a domain name choose whether or not to conduct a report on SpyFu’s suggested domain keywords or custom keywords. I entered my five custom keywords picked up to five competitors’ URLs, then was given the option to run either a report or a recurring monthly report.
This Type of analysis that is aggressive is another area where SpyFu stands outside, since it also includes a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In PCMag’s domain, I typed in Kombat along with the instrument quickly built an interactive information visualization which revealed where PCMag’s top keywords overlapped with our competitors. There is also what SpyFu calls a”keyword universe,” list CPC, CTR, monthly cost, and monthly clicks to get core keywords and advocated keywords. This study breakdown is another feature which will help ways for you to acquire an SEO edge. What Keywords Does My Website Rank For
With the SEO functionality of its primary Solution, SpyFu has introduced a research tool called Nacho Analytics, which provides access to the internet analytics of websites. Through this platform, you can view time-of-day traffic sections, and behavior that is on-page.
Keyword Ad History
You will be shown by keyword Advertisement Background, through colour bars, how often the Key words appeared in a domain PPC campaign along with any changes in the advertisement copy (all of which can be exported to excel). It goes back to 2006 via the Bonus History Button and reveals that a year’s worth of information up front.
So it’s fairly straightforward, and that’s exactly what I enjoy about SpyFu Tools. No more over-reliance on”in-house metrics” it’s only”here is the ad history of this key word”, plain and simple. If you see a keyword being promoted on by a PPC advertiser that is fantastic persistent then it’s possible to look to apply that ad copy technique to some market of the keyword that is larger. If I had been advertising for”resorts in Oklahoma” I would listen to that which ad copy was successful, over time, for this main/core keyword”resorts”.
Domain Ad History
Except it shows the domain Ad History Is like Keyword Ad History Key word history of a domain.
This instrument is useful in Taking a Look Your competitors (or bigger players on your market ) and which ones they attempted and left (which could be ones for you to prevent from the gate). All of this assumes the domain you are researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu utilizes term relationships, Publicly accessible keyword data, and PPC campaign data to come back a list of keywords associated with the keyword(s) (up to 10) you input. You could also filter by CPC, look volume, as you can see, and you might exclude keywords.
For me personally, I would rather use the Organic keywords found as well as the PPC keywords In SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when used as a competitive search instrument versus a research tool. What Keywords Does My Website Rank For
Pricing and Plans
As I said, SpyFu’s Fundamental plan begins at $33 each Month when billed annually (or $39 month-to-month). Though, contrary to other tools within this SEO tool inspection roundup, such as Moz Guru and KWFinder$12.00 in KWFinder, SpyFu doesn’t cost by search results. All plans come with an infinite number of keyword, keyword collection domain, backlink, and comparison search results combined with data export. The functionality you get with SpyFu for the price is an important factor in why we gave it an Editors’ Choice, along with the search volumes make the instrument much more attractive for research that is keyword that is ad hoc.
That is not to say SpyFu doesn’t cap anything. The Fundamental Program gives you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly monitored keyword rankings, together with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional program (also $58 a month when billed yearly ) lumps leads and contacts to 500 and per week monitored keyword rankings to 15,000, together with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly monitored keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. The firm has actually slashed its pricing because our original review, making it all the more attractive to SMBs.
I find their tools useful for aggressive search. I do not use Their own Keyword Smart Search which They provide (in a straightforward fashion) at the price points that they give is quite A combination that is wonderful. SpyFu makes its way Each undertaking. What Keywords Does My Website Rank For