Introduction Where To Find Bing Data In Spyfu
SpyFu is one of the feature rich tools, but probably has the Least appealing interface out there. SpyFu offers SEO and PPC spy application options alongside their keyword research tool. Where To Find Bing Data In Spyfu
Keyword User and Search Experience
The SpyFu dashboard is laid out with a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can do across the spectrum of SEO tooling, but with this review we are focusing primarily on its ad hoc research capacities. When a company is seeking to identifying the best possible search engine results pages (SERP) to aim with an optimization plan, keyword-driven investigation is the legwork to get pages to rank higher. Recommendations and management capacities are built in throughout SpyFu, but I started from the Keyword Research tab.
When I used the same set of five Key words to observe how results differed between every one of my opponents. Were digital marketing, pcmag, online shopping, IT consultant, and small business accounting. I chose this mixture to simulate real-world terms that companies might search for (such as publishers like PCMag) and to find related search results and vulnerable competitor websites.
I found that after conducting searches on my five test terms SpyFu creates and structures its key word results and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. As opposed to populating a table of related keywords with Page Authority (PA) and Domain Name Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu brings a far more obvious correlation with exactly how much money a key word is worth. After searching”digital marketing,” for example, another navigation bar appeared across the top of their results page further breaking down the search results. You can then drill down to key word overview, related key words, advertiser history, ranking history, backlinks, keyword group, and SERP analysis. That is only for a single key word query, revealing SpyFu will the most granular investigation into keyword data of the tools I analyzed.
Atop the results, SpyFu gave me not just CPC for the Keyword, however a daily and yearly cost breakdown as well as the number of unique advertisers had appeared on the key word in the past year. I got the same degree of price breakdown once I clicked on the Related Keywords tab, which also enabled me to narrow results employing a left-hand filter menu to a particular cost every day, daily investigation volume, difficulty score, and more.
At the bottom of the keyword results was the SERP analysis. This broke down every URL from the search results page, even however KWFinder and Moz Pro both provide a much more detailed breakdown in this respect. SpyFu focuses on cost, which might or may not be significant to your small business. Results such as the Advertiser History graph, a lengthy list and complex diagram of the ads appearing on that search page as time passes, was a bit too in the weeds for me as a newcomer SEO instrument user. However, for advertisers and digital marketers, SpyFu is a gold mine. Where To Find Bing Data In Spyfu
With SpyFu Kombat you can look at overlapping and website Certain keywords To get up to 3 websites. For your PPC version you may also find a graph which goes over a span of a couple years demonstrating the general number of key words being bid on by all 3 websites. You can also rollover the chart to see key words specific to only 2 of those websites if you are feeling the 3rd website might not be doing as good a job (or vice versa) as two of those other websites. It is going to also show you the PPC budgets of the sites in addition to the amount of organic keywords ranking in the top 50 results for said keyword.
When you click on an area of the circle graph it will show you that the Key words in whatever bucket you click, towards the right of this chart. You can see and download those key words for your use. As you can see I am on the ads tab however, the options are similar once you click the natural tab (on the top box, the organic one at the bottom shows you complete organic keywords).
Switching between the organic tab and the ppc tab (also as the Total # of organic keywords + PPC advertisement budget must also give you an idea of which of the bigger sites are more to the PPC or SEO side of things that may be a good barometer to check at if you chance to be focusing on one place over the other.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain on the home page and also are presented with a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Ranking of Advertising vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic Compared with Organic Traffic Quotes
– Subdomains (helpful for looking at how a site might split parts of the main domain, perhaps a fantastic spot to search for niche keywords???)
– Top Ten Paid Key Word w/ Keyword Ad Background (links through to full Keyword Advertisement History tool)
– Total Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a link to overlapping keywords)
– Organic Competitors (with a link to overlapping keywords)
The information here can be useful, as you can see the:
– Estimated PPC, Clicks, Cost Daily, Complete Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, together with Domain Name Ad History
– Added Keywords Purchased By Relevant Domains
– PPC Ad Copy With a Link to Keyword Ad History
– Top Ten Organic Outcomes with Title, Meta Description
– Related Terms
– Associated Concepts (according to semantic relationships)
– Categories Where To Find Bing Data In Spyfu
Keyword Management and Reviews
Keyword direction is baked in to SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–there are options in the drop-down menus for SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups attributes in each tab are rather similar, populating a table with minimal search volume, CPC, difficulty score, and monthly cost. All these are SpyFu’s four chief metrics where key word research is concerned. On the left of this desk are either the key words you have researched and grouped yourself, or high keyword class suggestions from SpyFu. At the top right of the table you can then add selected key words to lists, or export your selected keyword as an Microsoft Excel file, CSV, or PDF. This basic keyword grouping functionality is similar to SEMrush$99.95 at SEMrush and implemented better in Moz Professional and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its deep connection between SEO and customer relationship management (CRM). From the List Builder tab, there is a Best Lists segment with concentrated lists of domain names and key words like”Domains That Spend the Most On AdWords,” keywords with the maximum CPC. There is also a listing of the most expensive keywords, which you can then filter by state, industry, or a specific web-based technologies: Ad buying platform, internet affiliate marketing, email advertising, and online shopping cart are a few of the choices.
Alongside Top Lists, there is a dedicated Business Leads tab. This essentially acts the exact same manner You enter keywords and industries, a location, and refine results using filters like AdWords budget and SEO clicks. The search returns a list of leads with that site advertising budget and contact information that is available that can be exported to your CRM or direct management system. I’d like to view SpyFu go a step farther with this and incorporate its own SEO lead lists directly using a platform such as Salesforce$75.00 at salesforce.com, but the instrument is already ahead of the curve. SEMrush includes a beta generation tool, but that is the closest any other optimization merchandise I tested comes to what SpyFu offers.
However, SpyFu recently included AdWords Templates as Portion of a Google AdWords campaign. The templates include prewritten ads for keyword groups in hundreds of businesses. The templates can be downloaded by users in the SpyFu website and upload into a AdWords account.
The system also includes deeper SEO campaign direction Using its My SpyFu Project Manager tool. SpyFu made this as a project management(PM) feature inside the SEO platform for overseeing integrated keyword study and rank monitoring within a campaign. My SpyFu is only accessible paid programs (not the free trial), but it allows you to set up multiple projects tracking grouped keywords plotted against SEO rank, traffic worth, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and add a new job. It’s the best and only example in this roundup of built-in, SEO-focused PM.
There is also Keywords youstart tracking that keyword position changes and reports back together with weekly domain positions and’ve identified. Using the tab, I was able to prepare custom SEO reports in a few simple measures: Enter a domain name and then choose whether or not to run a report on SpyFu’s suggested domain key words or custom keywords. I entered my five custom keywords in a field, picked up to five competitors’ URLs, then was given the choice to run a one time report or a monthly report.
That Type of analysis is another area where SpyFu stands outside, since it also includes a tool called”Kombat” that’s offered from the SEO and PPC Research tabs. In the domain of PCMag, I typed in Kombat along with the tool built an interactive information visualization which revealed where the top keywords of PCMag overlapped with our competitors. There is also what SpyFu calls for a”key word world,” list CPC, CTR, monthly cost, and monthly clicks for core keywords and advocated keywords. This research breakdown is just another feature which will help unearth ways to gain an SEO advantage. Where To Find Bing Data In Spyfu
With the SEO performance of its main Solution, SpyFu has introduced a research tool named Nacho Analytics, which offers access to other sites’ web analytics. Through this stage, you can view sections visitors, and search-engine behaviour.
Keyword Advertisement History
Advertisement History will show you, via colour coded bars often the Keyword appeared in a domain’s PPC campaign alongside any modifications in the advertisement copy (all of which may be exported into excel). It goes back to 2006 through the Bonus History Button and shows a year’s worth of information.
So it is fairly straightforward, and that’s what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it’s only”here’s the ad history of this key word”, plain and simple. Typically, if you find a keyword being advertised on by a PPC advertiser that is fantastic consistent you can look to employ that ad copy technique to a market of that larger keyword. If I were advertisements for”hotels in Oklahoma” I might listen to that which ad copy has been successful, as time passes, for that main/core keyword”resorts”.
Domain Advertisement History
Except it reveals the domain Ad History is similar to Keyword Ad History Keyword history of a domain.
This instrument is useful in Taking a Look Your opponents (or larger players in your niche) and which ones that they attempted and left (which could be ones that you prevent out of the gate). All of this assumes the domain you are currently exploring is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses term connections, Publicly available keyword information, and PPC campaign information to return a list of keywords associated with the keyword(s) (up to 10) you enter. You can also filter by CPC, search volume as you can see, and you can also exclude key words.
For me, I would rather use the PPC keywords as well as the Organic key words found In SpyFu Classic or SpyFu Kombat. I love to use other tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). Primarily, I feel SpyFu is at its best when employed as a competitive research tool versus a keyword research tool. Where To Find Bing Data In Spyfu
Pricing and Plans
As I just said, SpyFu’s Fundamental plan starts at $33 per Month when billed annually (or $39 per month ). Though, contrary to other tools in this SEO tool review roundup, such as Moz Pro and KWFinder$12.00 at KWFinder, SpyFu doesn’t price by search success. All plans come with an unlimited number of competitor/domain comparison search results name, keyword, keyword group, backlink, and domain combined with unlimited data export. The performance that you get with SpyFu for the price is a significant element in the reason we gave it an Editors’ Choice, along with the unlimited search volumes make the instrument even more attractive for research that is keyword that is ad hoc.
That’s not to mention SpyFu does not cap anything. The Basic Plan provides you a potential of 250 sales leads and domain name contacts, along with 5,000 weekly tracked keyword rankings, along with 10 domain name reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) bumps contacts and leads to 500 and per week tracked keyword rankings to 15,000, along with custom-branded reports and accessibility to SpyFu’s application programming interface (API).
Finally, SpyFu has added a $199 per month Team plan (billed annually, or $299 month-to-month) with 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also includes a 30-day money-back guarantee. Overall the firm has actually slashed on its pricing.
I find their tools helpful for aggressive research. I do not use Their own Keyword Smart Search explained above but the number of information that They provide (in a simple fashion) at the price points that they give is very A combination that is wonderful. SpyFu makes its way into my toolbox on just about Each undertaking. Where To Find Bing Data In Spyfu