Intro Wordspy Keyword Finder
SpyFu is among the more feature rich tools, but likely has the Attractive interface out there. SpyFu offers SEO and PPC spy tool choices alongside their very own keyword search tool. Wordspy Keyword Finder
Keyword User and Search Experience
The SpyFu dashboard is laid out using a navigation bar across the top with tabs for SEO Research, PPC Research, Keyword Research, Backlinks, the List Builder, Tracking, and Reports. There’s a lot SpyFu can perform across the spectrum of SEO tooling, but with this particular review we are focusing on its own ad hoc keyword lookup capabilities. When a business is seeking to identifying the best possible search engine results pages (SERP) to target with an optimization strategy, keyword-driven investigation is the legwork to get pages to rank higher. Keyword recommendations and direction capacities are built in during SpyFu, but I started in the Keyword Research tab.
When I used the same set of five Key words to see results differed between each of my competitors. Were digital advertising, pcmag, internet shopping, IT consultant, and small business bookkeeping. I chose this combination to simulate real-world terms that companies might search for (such as publishers like PCMag) and to find associated search results and vulnerable competition websites.
I found that after conducting searches in my five test terms SpyFu creates and structures its keyword benefits and metrics somewhat differently than Moz Guru, KWFinder, or Ahrefs$82.00 at Ahrefs. Rather than populating a table of associated keywords with Page Authority (PA) and Domain Authority (DA) metrics together with stats on cost per click (CPC) and keyword difficulty, SpyFu draws a far more apparent correlation with how much money a keyword is worth. After hunting”digital marketing,” for instance, a separate navigation bar appeared round the top of their results page further breaking down the search results. You can then drill down to keyword summary, related key words, advertiser history, status background, traffic, key word grouping, and SERP analysis. That’s just for one key word showing how SpyFu will arguably the most granular investigation into keyword data of the tools I tested.
Atop the results, SpyFu gave me not CPC for the Key word, but a daily and monthly cost breakdown as well as the number of unique advertisers had emerged on the key word in the past year. I got the exact same degree of price breakdown when I clicked on the Associated Keywords tab, which also allowed me to narrow results employing a left-hand filter menu to a specific price every day, daily investigation volume, difficulty rating, and more.
At the bottom of the results was the SERP analysis. This broke down each URL from the search results page, though KWFinder and Moz Guru equally provide a much more detailed breakdown in this respect. SpyFu focuses. Results like the Advertiser History graph, a lengthy list and complicated diagram of the advertisements appearing on that search page as time passes, was a bit too in the weeds for me as a novice SEO instrument user. However, for digital entrepreneurs and entrepreneurs, SpyFu can be a gold mine. Wordspy Keyword Finder
With SpyFu Kombat you can look at overlapping and website keywords For up to 3 websites. For the PPC version you can also see a chart which goes back over a period of a couple years demonstrating that the overall number of keywords being bid on by all three sites. You can also rollover the chart to see key words specific to just two of those sites if you are feeling the 3rd website may not be doing as good a job (or vice versa) as two of those other sites. It will also show you that the PPC budgets of those sites in addition to the number of organic keywords ranking in the top 50 results for said keyword.
When you click on an area of the circle graph it will show you that the Key words in whatever bucket you click, towards the right of the graph. It is possible to view and download those keywords for your use. As you can see I am on the ads tab however, the options are comparable once you click on the natural tab (on the upper box, the organic one on the bottom shows you complete organic keywords).
Switching between the organic tab along with the ppc tab (also as the Overall # of organic search phrases + PPC advertisement budget must also give you an notion of which of the bigger sites are more into the PPC or SEO side of things that may be a fantastic barometer to check at if you happen to be concentrating on one area on the other hand.
SpyFu Classic is the”flagship” section in order to speak. This is Where you input one domain on the home page and also are presented with a slew of data including:
– Daily AdWords PPC Budget
– Links through to SpyFu Kombat
– Typical Position of Ads vs # of Advertisers
– Estimated Value of Organic Traffic (estimated visitors using a variable of CPC factored in)
– Paid Traffic In comparison with Organic Traffic Quotes
– Subdomains (useful for looking at the way the site might split parts of the principal domain, perhaps a fantastic place to search for niche keywords???)
– Top Ten Paid Keywords w/ Keyword Advertisement History (links through to complete Keyword Advertisement History instrument )
– Complete Paid Keywords
– Complete Organic Keywords
– PPC Competitors (with a URL to overlapping key words )
– Organic Competitors (using a URL to overlapping keywords)
The data can be useful, as you can see the:
– Estimated PPC, Clicks, Price Daily, Complete Advertisers. . .all with trend information
– Top Ten Domains Advertising on the Keyword, with Domain Ad History
– Additional Keywords Purchased By Relevant Domains
– PPC Ad Copy With a URL to Keyword Ad History
– Top Ten Organic Results with Title, Meta Description
– Related Terms
– Associated Concepts (based on semantic relationships)
– Categories Wordspy Keyword Finder
Keyword Management and Reviews
Keyword management is baked into SpyFu through the platform. Within each of its three main research tabs–SEO, PPC, and Keyword–you will find options in the drop-down menus for both SEO and PPC-specific keywords, and Keyword Groups. The Keyword Groups features in each tab are rather similar, populating a table with minimal search volume, CPC, difficulty score, and monthly price. These are SpyFu’s four main metrics where key word research is concerned. On the left of this table are either the key words you’ve researched and booted yourself, or top keyword group tips from SpyFu. On the top right of this desk you can subsequently add selected key words for lists, or export your selected key words as an Microsoft Excel file, CSV, or PDF. This fundamental keyword category performance is much like SEMrush$99.95 in SEMrush and executed better in Moz Pro and KWFinder.
Where SpyFu’s keyword management capabilities really stand Out are in its List Builder and Tracking tabs. This is also where SpyFu creates its deep connection between SEO and client relationship management (CRM). From the List Builder tab, there is a Best Lists section with concentrated lists of domain names and keywords like”Domains That Pay the maximum On AdWords,” keywords with the highest CPC. There is also a list of the most expensive keywords, which you can then filter by state, industry, or a particular web-based technologies: Ad buying platform, affiliate marketing, email advertising, and online shopping cart are some of the choices.
Next to Leading Lists, there’s a dedicated Business Leads tab. This acts the exact same manner as a keyword search: You enter a location, businesses and keywords, and refine outcomes using filters such as AdWords budget and SEO clicks. The research then returns a list of leads with this site’s monthly ad budget and contact information that is available that can subsequently be exported to your CRM or lead management system. I’d love to view SpyFu proceed a step farther with this and incorporate its SEO lead lists straight using a stage like Salesforce$75.00 at salesforce.com, but the tool is currently ahead of the curve. SEMrush has a beta generation instrument, but that’s the closest comes to exactly what SpyFu offers.
But, SpyFu included AdWords Templates as Portion of a Google AdWords campaign. The templates include prewritten ads for groups . The templates can be downloaded by users from the SpyFu website and upload into a AdWords account.
The platform also includes deeper SEO campaign direction With its SpyFu Project Manager tool. SpyFu designed this as a project management(PM) feature inside the SEO platform for overseeing integrated keyword study and rank monitoring within a campaign. My SpyFu is just accessible paid plans (not the free trial), but it lets you set up multiple projects tracking grouped keywords plotted against SEO position, traffic worth, ROI, and a number of different metrics. All you have to do is open the My SpyFu menu and then add a new job. It’s the only and best example in this roundup of SEO-focused PM.
There is also the Tracking tab, which lets you take Keywords youstart monitoring that reports back with domain positions and keyword ranking changes and’ve identified. I was able to set up custom SEO reports in a few simple steps: Enter a domain name and choose if to run a document on SpyFu’s suggested custom keywords or domain key words. I entered my five habit key words in a field, picked up to five opponents’ URLs, and then was given the choice to run a one-off report or a report.
That sort of aggressive analysis is just another area where SpyFu stands out, since it also has a tool called”Kombat” that is offered in the SEO and PPC Research tabs. In Kombat, I typed in the domain of PCMag and the instrument built an interactive data visualization that showed where PCMag key words overlapped with our competitors. There’s also what SpyFu calls a”keyword universe,” list CPC, CTR, monthly price, and monthly clicks to get core keywords and advocated keywords. This study breakdown is another feature that will help ways to gain an SEO advantage. Wordspy Keyword Finder
Along with the SEO performance of its Solution, SpyFu has introduced a study tool called Nacho Analytics, which provides access to other sites’ web analytics. Through this stage, you can see time-of-day traffic sections, and behavior that is on-page.
Keyword Advertisement History
You will be shown by keyword Advertisement Background, through coded bars often the Keyword appeared in a domain’s PPC campaign along with any changes in the ad copy (all of which can be exported into excel). It shows a year’s worth of information and extends back to 2006 via the Bonus History Button.
So it’s pretty straightforward, and that’s exactly what I enjoy about SpyFu Tools. No over-reliance on”in-house metrics” it’s just”here’s the advertisement history of this key word”, plain and simple. Normally, if you see a keyword being advertised on by a PPC advertiser consistent then it’s possible to look to apply that advertisement copy technique to a market of the keyword. If I were advertising for”hotels in Oklahoma” I might listen to that which ad copy has been successful, over time, for this main/core key word”hotels”.
Domain Advertisement History
Except it shows the, domain Ad History is similar to Keyword Advertisement History Key word history of a particular domainname.
This instrument is useful in Taking a Look at keywords that have been effective for Your opponents (or larger players on your niche) and which ones that they tried and abandoned (which may be ones for you to avoid from the gate). All of this presumes the domain you are researching is competent PPC advertiser.
Keyword Smart Search
The Keyword Smart Search tool in SpyFu uses semantic term connections, Publicly accessible keyword data, and PPC campaign information to come back a list of keywords associated with the keyword(s) (up to 10) you enter. You can filter look volume, from CPC as you can see, and you might exclude key words.
For me, I prefer to use the PPC keywords as well as the Organic key words found In either SpyFu Classic or SpyFu Kombat. I like to use different tools for pure keyword research (Google tools, Microsoft Ad Center Intelligence, and Wordtracker). I feel SpyFu is at its best when employed as a competitive research tool versus a search tool. Wordspy Keyword Finder
Pricing and Plans
As I just mentioned, SpyFu’s Fundamental plan begins at $33 per Month when billed annually (or $39 per month ). Though, unlike other tools within this SEO tool review roundup, for example Moz Pro and KWFinder$12.00 at KWFinder, SpyFu doesn’t price by search success. All plans come with an infinite number of competitor/domain comparison search results , key word collection, backlink, and domain combined with unlimited data export. The functionality that you get with SpyFu for the price is a significant element in why we gave it an Editors’ Choice, along with the search volumes make the tool much more appealing for research that is keyword that is ad hoc.
That’s not to say SpyFu doesn’t cap anything. The Fundamental Plan provides you a potential of 250 sales leads and domain name contacts, and 5,000 weekly tracked keyword rankings, along with 10 domain reports and 10 pay-per-click (PPC) reports through SpyFu’s AdWords Advisor tool. The $78-per-month Professional plan (also $58 a month when billed annually) bumps contacts and leads to 500 and per week monitored keyword rankings to 15,000, along with custom-branded reports and access to SpyFu’s application programming interface (API).
Ultimately, SpyFu has included a $199 per month Team program (billed annually, or $299 month-to-month) using 2,000 sales leads and domain contacts, 40,000 weekly tracked keyword positions, and five user logins. SpyFu also includes a 30-day money-back warranty. The firm has slashed on its pricing since our initial review, making it even more attractive to SMBs.
I find their tools pretty helpful for research. I don’t use Their own Keyword Smart Search much as described above but the number of information that They give (in a straightforward fashion) at the price points that they give is quite A wonderful combination. SpyFu makes its way Every project. Wordspy Keyword Finder